Ehlen K.
Social Media & Performance Marketing Expert ➕ Content Creation ✨ | Strategic. Creative. | +10 years
Experience
Mar 2019 - Present
6 years 7 monthsHamburg, Germany
Social Media Marketing & Performance Freelancer
Freelancer
- Development, planning & execution of performance campaigns including media planning
- Editorial planning and content creation for various social media channels
- Ad content creation
- Creation of regular reports, derivation of learnings & optimizations
- Consulting & project management
- Agency coordination
- Community management
- Influencer marketing
- Website maintenance
Nov 2018 - Mar 2019
5 monthsAdvertising Specialist
upljft GmbH
- Planning, implementation & optimization of performance marketing campaigns
- Creation of media concepts and strategies
- Creation of regular reports, derivation of learnings & optimization measures
Jul 2018 - Oct 2018
4 monthsSocial Advertising Specialist
elbkind GmbH
- Planning, implementation & optimization of performance marketing campaigns for Facebook and Instagram
- Testing and optimizations
- Creation of media concepts and strategies
- Creation of regular reports
- Derivation of learnings & optimization measures
Jun 2017 - Jun 2018
1 year 1 monthDigital Consultant
Edelman GmbH
- Planning & execution of paid digital campaigns for Facebook, Instagram, LinkedIn, XING, Twitter, Google Ads, Snapchat, and Outbrain
- Creation of regular reports
- Derivation of learnings & optimization measures
- Management of intern HR coordination
- SEO: keyword research, social listening, website text review
Dec 2015 - May 2017
1 year 6 monthsAssistant Account Executive Digital
Edelman GmbH
- Responsibility for communities
- Adaptation of content and distribution for various social media channels
- Content creation with Photoshop & InDesign
- Operational planning & management of content topics
- Creation of editorial plans
- Development & implementation of paid amplification for various channels
- Creation of regular reports, derivation of learnings & optimizations
Jan 2015 - Present
10 years 9 monthsPhotographer & Graphic Designer
Freelancer
- Portrait & landscape photography
- Analog & digital
- Content creation for social media
Nov 2014 - Nov 2015
1 year 1 monthFashion PR & Social Media Trainee
Von Schöning PR
Languages
German
NativeEnglish
IntermediateDanish
ElementaryEducation
Oct 2011 - Sep 2014
JAK Modeakademie Hamburg
Fashion and Textile Management · Hamburg, Germany · 2,1
Jul 2007 - Jul 2010
German Gymnasium for North Schleswig
Abitur · Aabenraa, Denmark
Certifications & licenses
Google Zukunftswerkstatt – Certificate
Facebook | Meta Certificate – Advertising Expert
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