Laura Bunge
Entrepreneur & Communication Expert
Experience
Entrepreneur & Communication Expert
- Project support
- Campaign management
- Development of marketing and social media strategies and event concepts for various companies
- Consulting
Marketing Communication Advisor Germany & Austria
Royal Talens
- Implementation of the corporate marketing strategy and communication activities for 11 brands in the German and Austrian market
- Planning, coordinating, and executing communication concepts
- Independent product development: idea, layout, design, format, packaging, content, concept, and campaign in collaboration with influencers
- Coordination and management of all communication channels (newsletter, blog, social media)
- Development and execution of the social media strategy (Instagram, Facebook, Pinterest, YouTube)
- Campaign management and handling of social media projects
- Analysis of individual marketing campaigns
- Coordination of website content and alignment with all communication channels
- Influencer marketing: independent partnerships and campaigns, large influencer network
- Coordination of sponsor events
- Development and organization of sales promotion activities B2B & B2C
- Organization of product photos, mood images & videos
- Decoration and promotional material planning for POS B2B & B2C
- Leading photoshoots, briefing photographers & influencers
- Collaboration with external agencies, printers & graphic designers
- Organization of sales sheets, POS materials, brochures, postcards, online banners, and photo assets
- Creating landing pages for themed marketing campaigns
- Leading the marketing team in Germany & Austria
- Responsibility for the marketing budget and oversight
- Client support & strategic PR consulting
Event Manager
Allendorf Media GmbH
- Designing, planning, presenting, and coordinating different event concepts
- Creating project, time, budget, and staffing plans
- Acquisition and coordination of speakers, sponsors, and partners
- On-site project support
- Management, design, and implementation of offline and online marketing and communication measures
- Collaboration with external agencies, printers, and graphic designers
- Designing, managing, and maintaining various websites and social media channels
- Maintaining website content and coordinating all communication channels
- Preparation, execution, and monitoring of marketing and communication plans for a series of castles in West Münsterland
- Development and consulting of event concepts for owners of castles, palaces, and estates
- Design, organization, and coordination of corporate events, trade fairs, presentations, and panel discussions
- Coordination of required services for events (catering, technical support, conference facilities, transport, parking, decoration, and accommodation)
- Development and implementation of advertising and marketing activities (Facebook, website setup)
- Strategic brand building
- Team leadership
- Budget planning, monitoring, and control related to events
Event Organiser
Event Creators
- Organization and coordination of company outings, corporate events, company parties, and openings
Graduate Intern Marketing & PR
Event Creators
- Bachelor thesis: marketing plan for a new trade fair concept for the German market (genusstraeume.com)
- Building the German website for Event Creators
- Acquisition of new exhibitors for the Gartenträume and Winterträume fairs
- Organization and coordination of various events
Trainee Product Development
Pierre & Vacances Center Parcs Groupe
- Assisted in developing new leisure strategies, concepts and merchandising products
- Assisted the Leisure Retail Product Manager in the non-food, fashion store and toys & souvenir areas
- Prepared purchases and selected suppliers
- Prepared presentations, manuals and databases
Translator
RP Trade
- Translated into Dutch and French
Academy Representative
Saxion Hogeschool Enschede
- Prepared, planned and conducted open days for the Academy of Marketing and International Management
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Arts and Crafts (5.5 years), Professional Services (4.5 years), Media and Entertainment (2 years), Education (2 years), and Tourism (0.5 years).
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Marketing (13 years), Project Management (6 years), Product Development (5.5 years), Strategy (3.5 years), Procurement (0.5 years), and Operations (0.5 years).
Languages
Education
FHWien University of Applied Sciences of WKW
Master of Science · Communication and Business Psychology · Vienna, Austria
Saxion University of Applied Sciences
Bachelor of Business Administration, Sport Health & Adventure Tourism Management (Minor) · International Business and Languages · Enschede, Netherlands
St. Mauritz Secondary School
Handorf, Germany
Profile
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