Jonas Harms - Head of Performance Marketing | FRATCH

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Recommended expert

Hamburg, Germany

Experience

Jan 2022 - Present

4 years 1 month

Head of Performance Marketing

Adam & Eve Beautylounge GmbH

Responsible for all online marketing activities of the brands Adam & Eve, Augenmanufaktur and fleeky

Jul 2021 - Dec 2021

6 months

Senior Digital Marketing Manager

KNSK/Pine GmbH

Facebook/Instagram, Pinterest, Google Ads, YouTube – Advertising Expert
Management of online marketing campaigns with up to 7-figure annual budgets and several million annual sales
Further training of employees of the company through workshops, 1:1 sparring and internal customer projects

Oct 2019 - Jun 2021

1 year 9 months

Digital Marketing Consultant & Partner

Pine Consulting GmbH

Management of online marketing campaigns with up to 6-figure annual budgets and several million annual sales
Consulting of agencies and enterprises to all online marketing activities
Further training of employees of various companies and agencies through workshops, 1:1 sparring and internal customer projects

Apr 2019 - Sep 2019

6 months

Performance Marketing Manager

Edelman GmbH

Core tasks in the field of conception, management and control of national and international SEA campaigns
Development and presentation of performance marketing strategies (SEA & Social) for national and international clients
Operational implementation of search, display, mobile and YouTube campaigns as well as continuous campaign handling and improvement.

Nov 2018 - Present

7 years 3 months

Senior Performance Marketing Manager

Freelancer

Facebook/Instagram, Pinterest, Google Ads, YouTube – Advertising Expert
Further training of employees of various companies and agencies through workshops, 1:1 sparring and support of customer projects
Consulting of agencies and companies on all online marketing activities
Annually managed media budget over 1 Mio. EUR

Nov 2018 - Mar 2019

5 months

Junior SEA Manager

Edelman GmbH

Oct 2017 - Oct 2018

1 year 1 month

Junior Digital Media Manager

elbdudler GmbH

Core tasks in the field of conception, management and control of national and international Google (SEA) & social media advertising campaigns on Facebook, Instagram, Google, YouTube, Linked, Xing and Twitter.

Jul 2017 - Sep 2017

3 months

Trainee Digital Media Manager

elbdudler GmbH

Teaching the basics of online marketing - Introduction to online advertising tools such as Facebook Business Manager and Google Ads
Setup management and control of the first SEA & social media advertising campaigns

Skills

Google Ads Manager
Google Analytics
Facebook Ads Manager
Microsoft Office
Word
Excel
G Suite & Drive Docs
Spreadsheets
Presentations
Communication & Perception
How To Influence People
The Psychology Of Persuasion
Digitalization
Social Media Networks
Brand Design
Emotional Branding
Multisensual Brand Management

Languages

German

Native

English

Advanced

Spanish

Elementary

Education

Dec 2012 - Dec 2015

AMD Hamburg, Academy for Fashion & Design

Bachelor of Arts in Fashion and Design Management · Fashion and Design Management · Hamburg, Germany

Dec 2002 - Dec 2011

Boarding School Marienau

General qualification for university entrance · Coppenbrügge, Germany

Certifications & licenses

Facebook Ads Manager

Google Ads Manager

Google Advertising Certifications

Google Analytics

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