Recommended expert
Sadyk Akhzarati
Conversion Marketing Lead
Experience
Feb 2024 - Present
2 yearsConversion Marketing Lead
Storybox GmbH
- Strategic, technical and operational responsibility for the website
- Strategic, technical and operational responsibility for SEO
- Advisory role on paid media acquisition
- Responsible for collaboration with external service providers and agencies
Oct 2022 - Feb 2024
1 year 5 monthsTeamlead Online Marketing
Mindset Movers GmbH
- Strategic, operational and technical responsibility for marketing lead campaigns
- Led a team of 4
- Achieved a strategic reduction of lead costs by 50% and developed performance-driven lead magnets
Feb 2022 - Oct 2022
9 monthsCluster Lead Paid Social Media
BREUNINGER GmbH & Co. KG
- Led a cluster team of 3
- Planned, managed and executed performance marketing activities with seven-figure budgets
- Increased DACH paid social media channel revenue by 30% through automation
- Built the TikTok channel
- Certified Facebook expert
Apr 2020 - Feb 2022
1 year 11 monthsOnline Performance Marketing Manager
LERROS Moden GmbH
- Strategic, operational and technical responsibility for digital marketing campaigns with mid seven-figure budgets
- Responsible for LinkedIn community management
- Achieved revenue growth of 30% and led a successful shop migration to Shopify
Sep 2018 - Apr 2020
1 year 8 monthsPaid Social Media Consultant
Crossmedia GmbH
- Managed full campaign process responsibilities with seven-figure budgets
- Served SMEs and large corporate clients in both B2C and B2B sectors
- Created an automated reporting dashboard, saving 40% of weekly reporting time
Summary
Senior Growth & Performance Marketing Manager with over 7 years of experience in the B2B SaaS environment. Specialized in lead funnel architectures, KPI-driven performance campaigns, and marketing automation (HubSpot, Salesforce). Proven track record in reducing CAC, increasing CLTV, and scaling multi-channel campaigns. Strong leadership, analytical and innovation-driven with a clear mission: measurable pipeline growth and sustainable market positioning.
Skills
Overview
- 8 Years Of Experience In Online Marketing For Startups, Agencies, Smes, And Large Companies.
- 3 Years Of Experience In Managing, Building, And Developing Remote Teams.
Strategic Experience
- Acquisition And Retention Across All Channels
- Brand Awareness/positioning
- Influencer And Social Media Marketing Strategy
- Internationalization
- Budgeting & Marketing Controlling For 7- And 8-figure Budgets
- Tracking & Reporting Design/optimization
- Funnel Optimization & Personalization
- Automation/personalization Strategy
- Machine Learning Marketing (Data Recommendation / Clustering)
- Attribution
- Conversion Optimization
Operational Experience
- Training/coaching Of New Employees
- Sea/crm Automation (Google Ads, Hubspot)
- Social Media Ads On All Common Platforms (Meta, Tiktok, Snapchat, Pinterest, Linkedin, X)
- Chatbot Advertising Campaigns
- All Major Llms (Chatgpt, Gemini, Claude, Mistral, Copilot, Kimi, Deepseek – Power User)
- Ai-agentic Builder Tools (Relevance Ai, Manus Ai, Genspark Ai)
- Make And N8n Automations
- Marketing Reports (Looker, Funnel.io)
- Seo (Sistrix, Gsc, Semrush, Seoatlas, Ahrefs, Mentions.co, Otterly)
- Display Advertising (Google Ads, Criteo)
- Native Advertising (Outbrain/taboola)
- Image Creation (Canva, Figma, Midjourney)
- Influencer Acquisition/management
- Funnel Optimization
- Usability/a-b Testing
- Analytics (Google Ads, Microsoft Clarity, Hotjar)
- Web Analytics Tools And Tracking
- Project Management (Asana, Clickup, Confluence, Trello)
- Landing Page Creation (Clickfunnels, Perspective)
- Working With Cms (Wordpress/webflow & Shopify)
Additional Expertise
- Strategic Campaign Management
- B2b And B2c Requirements
- Linkedin Expert
- Automation Expert
- Strategic Brand Building
Languages
German
NativePersian
NativeEnglish
AdvancedSpanish
ElementaryEducation
Oct 2012 - Sep 2016
Georg-August-Universität Göttingen
MA in Islamic and Social Sciences, master's thesis at ZF Friedrichshafen: online design of the company's diversity · Islamic and Social Sciences · Göttingen, Germany
Oct 2009 - Oct 2012
Georg-August-Universität Göttingen
BA in Economics/Islamic Studies, major in economics, minor in digitalization of HR management · Economics / Islamic Studies · Göttingen, Germany
Certifications & licenses
Certified Facebook Expert
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