Sadyk Akhzarati
Conversion Marketing Lead
Experience
Conversion Marketing Lead
Storybox GmbH
- Strategic, technical and operational responsibility for the website
- Strategic, technical and operational responsibility for SEO
- Advisory role on paid media acquisition
- Responsible for collaboration with external service providers and agencies
Teamlead Online Marketing
Mindset Movers GmbH
- Strategic, operational and technical responsibility for marketing lead campaigns
- Led a team of 4
- Achieved a strategic reduction of lead costs by 50% and developed performance-driven lead magnets
Cluster Lead Paid Social Media
BREUNINGER GmbH & Co. KG
- Led a cluster team of 3
- Planned, managed and executed performance marketing activities with seven-figure budgets
- Increased DACH paid social media channel revenue by 30% through automation
- Built the TikTok channel
- Certified Facebook expert
Online Performance Marketing Manager
LERROS Moden GmbH
- Strategic, operational and technical responsibility for digital marketing campaigns with mid seven-figure budgets
- Responsible for LinkedIn community management
- Achieved revenue growth of 30% and led a successful shop migration to Shopify
Paid Social Media Consultant
Crossmedia GmbH
- Managed full campaign process responsibilities with seven-figure budgets
- Served SMEs and large corporate clients in both B2C and B2B sectors
- Created an automated reporting dashboard, saving 40% of weekly reporting time
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Advertising (3 years), Fashion (2.5 years), Retail (2.5 years), and Media and Entertainment (2 years).
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Marketing (7.5 years).
Summary
Senior Growth & Performance Marketing Manager with over 7 years of experience in the B2B SaaS environment. Specialized in lead funnel architectures, KPI-driven performance campaigns, and marketing automation (HubSpot, Salesforce). Proven track record in reducing CAC, increasing CLTV, and scaling multi-channel campaigns. Strong leadership, analytical and innovation-driven with a clear mission: measurable pipeline growth and sustainable market positioning.
Skills
Overview
- 8 Years Of Experience In Online Marketing For Startups, Agencies, Smes, And Large Companies.
- 3 Years Of Experience In Managing, Building, And Developing Remote Teams.
Strategic Experience
- Acquisition And Retention Across All Channels
- Brand Awareness/positioning
- Influencer And Social Media Marketing Strategy
- Internationalization
- Budgeting & Marketing Controlling For 7- And 8-figure Budgets
- Tracking & Reporting Design/optimization
- Funnel Optimization & Personalization
- Automation/personalization Strategy
- Machine Learning Marketing (Data Recommendation / Clustering)
- Attribution
- Conversion Optimization
Operational Experience
- Training/coaching Of New Employees
- Sea/crm Automation (Google Ads, Hubspot)
- Social Media Ads On All Common Platforms (Meta, Tiktok, Snapchat, Pinterest, Linkedin, X)
- Chatbot Advertising Campaigns
- All Major Llms (Chatgpt, Gemini, Claude, Mistral, Copilot, Kimi, Deepseek – Power User)
- Ai-agentic Builder Tools (Relevance Ai, Manus Ai, Genspark Ai)
- Make And N8n Automations
- Marketing Reports (Looker, Funnel.io)
- Seo (Sistrix, Gsc, Semrush, Seoatlas, Ahrefs, Mentions.co, Otterly)
- Display Advertising (Google Ads, Criteo)
- Native Advertising (Outbrain/taboola)
- Image Creation (Canva, Figma, Midjourney)
- Influencer Acquisition/management
- Funnel Optimization
- Usability/a-b Testing
- Analytics (Google Ads, Microsoft Clarity, Hotjar)
- Web Analytics Tools And Tracking
- Project Management (Asana, Clickup, Confluence, Trello)
- Landing Page Creation (Clickfunnels, Perspective)
- Working With Cms (Wordpress/webflow & Shopify)
Additional Expertise
- Strategic Campaign Management
- B2b And B2c Requirements
- Linkedin Expert
- Automation Expert
- Strategic Brand Building
Languages
Education
Georg-August-Universität Göttingen
MA in Islamic and Social Sciences, master's thesis at ZF Friedrichshafen: online design of the company's diversity · Islamic and Social Sciences · Göttingen, Germany
Georg-August-Universität Göttingen
BA in Economics/Islamic Studies, major in economics, minor in digitalization of HR management · Economics / Islamic Studies · Göttingen, Germany
Certifications & licenses
Certified Facebook Expert
Profile
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