Jasmin Kirst - Digital / E-Commerce Consultant

Q: Where is Jasmin based?

Jasmin is based in Munich, Germany .

Q: What languages does Jasmin speak?

Jasmin speaks the following languages: German (Native), English (Advanced), Spanish (Intermediate), French (Elementary), Italian (Elementary) .

Q: How many years of experience does Jasmin have?

Jasmin has at least 20 years of experience. During this time, Jasmin has worked in at least 11 different roles and for 9 different companies . The average length of individual experience is 2 years and 9 months . Note that Jasmin may not have shared all experience and actually has more experience.

Q: What is Jasmin's latest experience?

Jasmin's most recent position is Digital / E-Commerce Consultant at jasminkirst.de .

Q: What companies has Jasmin worked for in recent years?

In recent years, Jasmin has worked for jasminkirst.de and nordery.com .

Q: Which industries is Jasmin most experienced in?

Jasmin is most experienced in industries like Media, Entertainment and Publishing , Professional Services , and Retail . Jasmin also has some experience in Advertising , Food and Beverage , and Information Technology (IT) .

Q: Which business areas is Jasmin most experienced in?

Jasmin is most experienced in business areas like Marketing , Sales , and Strategy and Planning . Jasmin also has some experience in Sustainability Management , Logistics , and Procurement and Purchasing .

Q: Which industries has Jasmin worked in recently?

Jasmin has recently worked in industries like Professional Services and Retail .

Q: Which business areas has Jasmin worked in recently?

Jasmin has recently worked in business areas like Marketing , Strategy and Planning , and Sustainability Management .

Recommended expert

Munich, Germany

Experience

Mar 2019 - Present

7 years 1 month

Digital / E-Commerce Consultant

jasminkirst.de

Holistic consulting for e-commerce companies and retailers
Planning, implementation, and analysis of online and performance marketing activities
Developing and optimizing e-commerce strategies
Conversion and process optimizations, user experience, and usability testing
Conducting workshops and seminars
Developing sustainability strategies and concepts

Mar 2019 - Present

7 years 1 month

Founder / Owner

nordery.com

Overall design, implementation, and management of the e-commerce platform
Brand development and creation of corporate design
Building and managing social media channels (Facebook, Instagram, and Pinterest)
Planning, organizing, and overseeing all marketing activities for customer acquisition
Managing the full procurement and fulfillment processes
Selecting and supervising service providers and agencies
Monitoring and optimizing the online shop according to KPIs

Mar 2014 - Feb 2019

5 years

Account Manager DRTV & Digital / Deputy Head of DRTV Unit

Discovery Communications Deutschland GmbH

Responsible for achieving annual revenue targets of €16 million
Independently acquiring clients and taking revenue responsibility, as well as building lasting relationships with direct clients and media agencies
Holistic multi-platform marketing of TV and digital ad spaces
Identifying new sales opportunities and revenue streams
Establishing and co-managing the programmatic advertising unit, including its marketing
Conducting cross-departmental workshops for internal training

Nov 2013 - Feb 2014

4 months

Online Marketing Consultant

jasminkirst.de

Online marketing consulting for youlittle.com
Concept and planning of the recipe platform recipebox.de

Sep 2011 - Oct 2013

2 years 2 months

Online Marketing Manager

Sky Deutschland GmbH

Managing a €10 million annual budget
Developing concepts and media strategies for marketing and sales campaigns
Holistic media planning for the display advertising channel
Overseeing and strategically evolving newsletter and email campaigns
Monitoring results and proactively optimizing campaigns using web analytics tools
Independently managing the media agency and external and internal service providers

Jan 2010 - Jun 2011

1 year 6 months

Senior Account Manager / Account Manager

AdJug GmbH

Responsible for independently advising and managing direct clients and media agencies
Holistic management and optimization of display advertising campaigns
Preparing and leading internal presentations and workshops
Actively supporting the further development of internal technologies

Nov 2007 - Dec 2009

2 years 2 months

Key Account Manager / Junior Key Account Manager

the performance network GmbH

Managing and expanding (key) account clients including budget planning
Media planning and buying in online and offline marketing
Preparing proposals, negotiating terms and contracts with media partners
End-to-end project management of online (SEA, SEO, affiliate, email, and display) and offline campaigns (TV, print)

Aug 2007 - Oct 2007

3 months

Executive Assistant to Management

the performance network GmbH

Supported management with client services and project execution in direct marketing/online marketing
Prepared presentations and created analyses
Independently handled small projects

Feb 2006 - Aug 2006

7 months

Marketing & Event Intern (including thesis)

Entertainment Media Verlag

Feb 2004 - Aug 2004

7 months

PR & Event Intern

ariadne & Wolf Kommunikationsagentur

Oct 2001 - Feb 2002

5 months

Graphic & Advertising Planning Intern

Werbeagentur Ünver

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Media and Entertainment (7.5 years), Professional Services (7 years), Retail (7 years), Advertising (4.5 years), Food and Beverage (0.5 years), and Information Technology (0.5 years).

Media and Entertainment

Professional Services

Retail

Advertising

Food and Beverage

Information Technology

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Marketing (19.5 years), Sales (8.5 years), Strategy (7 years), Sustainability Management (7 years), Logistics (7 years), and Procurement (7 years).

Marketing

Sales

Strategy

Sustainability Management

Logistics

Procurement

Summary

Technology-driven digital marketing and e-commerce are the future for me. Being involved in creative processes and sharing my expertise are my passions and what fuel my motivation.

Skills

Solution-oriented Mindset
Goal-focused Work
Practical Approach
Timely Organization
Technical Understanding
Self-reliant
Collaborative
Empathetic
Agile And Flexible
Reliable
Freedom
Authenticity
Curiosity
Courage
Independence
Shopify E-commerce
Html + Css
Google Shopping Ads
Google Analytics
Adobe Photoshop Cc
Wordpress

Languages

German

Native

English

Advanced

Spanish

Intermediate

French

Elementary

Italian

Elementary

Education

Mar 2005 - Aug 2005

Universidad CEU Cardenal Herrera

Valencia, Spain

Mar 2002 - Feb 2007

Hochschule für Technik, Wirtschaft und Medien Offenburg

Diploma Engineer in Media (FH), specializing in Media Management · Media and Information Science · Offenburg, Germany · 1,9

Sep 1992 - Jul 2001

Hölderlin-Gymnasium

General University Entrance Qualification (Abitur) · Nürtingen, Germany · 2,3

Profile

Created

January 2023

Last Update

July 2024

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Jasmin based?

Jasmin is based in Munich, Germany.

What languages does Jasmin speak?

Jasmin speaks the following languages: German (Native), English (Advanced), Spanish (Intermediate), French (Elementary), Italian (Elementary).

How many years of experience does Jasmin have?

Jasmin has at least 20 years of experience. During this time, Jasmin has worked in at least 11 different roles and for 9 different companies. The average length of individual experience is 2 years and 9 months. Note that Jasmin may not have shared all experience and actually has more experience.

What roles would Jasmin be best suited for?

Based on recent experience, Jasmin would be well-suited for roles such as: Digital / E-Commerce Consultant, Founder / Owner, Account Manager DRTV & Digital / Deputy Head of DRTV Unit.

What is Jasmin's latest experience?

Jasmin's most recent position is Digital / E-Commerce Consultant at jasminkirst.de.

What companies has Jasmin worked for in recent years?

In recent years, Jasmin has worked for jasminkirst.de and nordery.com.

Which industries is Jasmin most experienced in?

Jasmin is most experienced in industries like Media, Entertainment and Publishing, Professional Services, and Retail. Jasmin also has some experience in Advertising, Food and Beverage, and Information Technology (IT).

Which business areas is Jasmin most experienced in?

Jasmin is most experienced in business areas like Marketing, Sales, and Strategy and Planning. Jasmin also has some experience in Sustainability Management, Logistics, and Procurement and Purchasing.

Which industries has Jasmin worked in recently?

Jasmin has recently worked in industries like Professional Services and Retail.

Which business areas has Jasmin worked in recently?

Jasmin has recently worked in business areas like Marketing, Strategy and Planning, and Sustainability Management.

What is Jasmin's education?

Jasmin holds a Bachelor in Media and Information Science from Hochschule für Technik, Wirtschaft und Medien Offenburg.

What is the availability of Jasmin?

Jasmin is immediately available for suitable projects.

What is the rate of Jasmin?

Jasmin's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.