Amina A.

Freelancer for Social Media & Content Creation

Avatar placeholder
Hamburg, Germany

Experience

Jan 2022 - Dec 2025
4 years
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Amazon Prime Video

  • Implementation of international social media guidelines on Facebook, Instagram and TikTok
  • Client briefings and key account management
  • Posting, briefings, screening and quality assurance of video trailer production
Jan 2022 - Dec 2025
4 years
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German Red Cross

  • Set up Instagram and Facebook profiles
  • Conceptual collaboration on the social recruiting campaign
Jan 2022 - Dec 2025
4 years
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HRiT GmbH and Scheelen AG

  • Management of LinkedIn, Facebook and Instagram profiles
  • Content creation and event promotion
Jan 2022 - Dec 2025
4 years
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Medical One

  • Agency briefing
  • KPI analysis and reporting
  • Website concept and briefing for lead generation measures
Jan 2022 - Dec 2025
4 years
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NovoDaily

  • Full setup of Instagram and Facebook channels
  • Daily content creation and community management
  • Development of the social media strategy “lifestyle meets science”
  • Performance analysis and ad placements
Jan 2022 - Dec 2025
4 years
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Stadtwerke Lübeck and Gasnetz Hamburg

  • Set up the TikTok account and brief video production
  • Media budget recommendations and paid ad campaigns via TikTok Ad Manager
  • Editorial planning, community management and reporting
  • Content creation for trainee reels
Jan 2022 - Dec 2025
4 years
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TLGG

  • Management of brand accounts AMG, G-Class and Maybach on Facebook, Instagram, LinkedIn and Twitter
  • Posting and quality assurance
Jan 2022 - Dec 2025
4 years
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VT GmbH

  • New setup of Facebook and Instagram profiles
  • Creation of content and reels as well as editorial planning
  • Development of a social media corporate design
  • Execution of paid ad campaigns (Meta)
  • Creation of analyses and KPI dashboards
Jan 2022 - Dec 2025
4 years
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wall2art and Hampton Pier Interior

  • Complete new setup of the Instagram account
  • Content creation and planning
  • Conceptual advice on the online shop (customer journey, usability)
  • Development of social branding and performance reports
  • Community management
Jan 2021 - Present
5 years
Hamburg, Germany

Freelancer for Social Media, Project Management & Strategy

Self-employment

  • Development of digital strategies to boost brand awareness and/or performance goals
  • Operational implementation, management and project management of marketing campaigns
  • Reporting, analysis and performance measurement as well as target group targeting and brief creation
  • Editorial and graphic creation of content
  • Regular editorial planning and operational and conceptual setup of social media profiles
  • Collaboration with agencies and partners

Summary

My name is Amina Apithy and I am a self-employed Social Media Manager & Content Creator. As a freelancer, I support small, medium and large companies in building or continuously managing their social media channels. Based on my clients' goals and task descriptions, I manage the entire process — from content planning to the creative and graphic production of content, to operational execution — including paid ad campaigns — and measuring the results.

Languages

German
Native
English
Advanced
Italian
Elementary

Education

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High school diploma

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Bank clerk

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Bachelor · Business Administration

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