Recommended expert

Christina Liedke

Regional Senior Director Southeast Asia & India

Christina Liedke
Munich, Germany

Experience

Jan 2021 - Dec 2022
2 years
Bangkok, Thailand

Regional Senior Director Southeast Asia & India

Zilingo

  • Led the in-house digital media & production agency consisting of an 80 person sales & creative team
  • Responsible for the P&L and projections across Thailand, Indonesia, India, and the Philippines
  • Scaled the business resulting in 54% growth in profit and 37% growth in revenue within the first year
  • Hired 20+ people across geographies
  • Migrated the team to a new tech platform
  • Streamlined operational processes
Jan 2017 - Dec 2021
5 years
Bangkok, Thailand

Regional Sales Manager, Southeast Asia

Doohclick, Lifesight, Taboola

  • Developed go-to-market strategies and strategic partnerships for SaaS and ad-tech products
  • Closed high-profile clients in a variety of industries through introduction of Digital Out-of-Home and location intelligence products
  • Worked closely with agencies and brands across the region
Jan 2016 - Dec 2017
2 years
Shanghai, China

Head of Sales and Business Development

YEYU App

  • Developed key partnerships with brands such as Reebok, Nike, and Northface
  • Led the in-app content strategy including production of professional client videos
  • Wrote blog posts
Jan 2007 - Dec 2012
6 years
Korea, Republic of

Energy Industry Role

Daelim

  • Worked in the energy industry
Jan 2007 - Dec 2012
6 years
Germany

Energy Industry Role

E.ON

  • Worked in the energy industry
Hong Kong

International Correspondent & Project Manager

The South China Morning Post

  • Led sales teams of 3–5 people in Australia, Singapore, Thailand, Japan, South Korea, and the USA
  • Negotiated and closed advertising packages directly with over 600 C-level executives and officials
  • Designed new market strategies
  • Consistently exceeded sales targets (>1 million USD / year)

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Information Technology (7 years), Energy (6 years), Advertising (5 years), Fashion (2 years), Retail (2 years), and Media and Entertainment (2 years).

Information Technology
Energy
Advertising
Fashion
Retail
Media and Entertainment

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Operations (8 years), Marketing (7 years), Sales (7 years), and Strategy (5 years).

Operations
Marketing
Sales
Strategy

Summary

15+ years experience in building strategic partnerships, managing projects, and growing businesses in the digital media, ad-tech, production, and publishing industries. Passionate about engaging & leading cross-functional teams and helping them scale the business.

Languages

German
Native
English
Advanced
Thai
Elementary
Chinese
Elementary

Education

Oct 2014 - Jun 2015

Beijing Language & Culture University

Chinese Language Studies · Beijing, China

Oct 2006 - Jun 2008

Maastricht University

Master of Science in Intl. Business · International Business · Maastricht, Netherlands

Oct 2004 - Jun 2007

Maastricht University

Bachelor of Science in Economics · Economics · Maastricht, Netherlands

...and 1 more

Profile

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Christina based?

Christina is based in Munich, Germany.

What languages does Christina speak?

Christina speaks the following languages: German (Native), English (Advanced), Thai (Elementary), Chinese (Elementary).

How many years of experience does Christina have?

Christina has at least 13 years of experience. During this time, Christina has worked in at least 4 different roles and for 5 different companies. The average length of individual experience is 3 years and 7 months. Note that Christina may not have shared all experience and actually has more experience.

What roles would Christina be best suited for?

Based on recent experience, Christina would be well-suited for roles such as: Regional Senior Director Southeast Asia & India, Regional Sales Manager, Southeast Asia, Head of Sales and Business Development.

What is Christina's latest experience?

Christina's most recent position is Regional Senior Director Southeast Asia & India at Zilingo.

What companies has Christina worked for in recent years?

In recent years, Christina has worked for Zilingo, Doohclick, Lifesight and Taboola.

Which industries is Christina most experienced in?

Christina is most experienced in industries like Information Technology (IT), Energy, and Advertising. Christina also has some experience in Fashion and Apparel, Retail, Media, and Entertainment and Publishing.

Which business areas is Christina most experienced in?

Christina is most experienced in business areas like Operations, Marketing, and Sales. Christina also has some experience in Strategy and Planning.

Which industries has Christina worked in recently?

Christina has recently worked in industries like Information Technology (IT), Advertising, and Fashion and Apparel.

Which business areas has Christina worked in recently?

Christina has recently worked in business areas like Marketing, Sales, and Strategy and Planning.

What is Christina's education?

Christina holds a Master in International Business from Maastricht University, a Bachelor in Chinese Language Studies from Beijing Language & Culture University and a Bachelor in Economics from Maastricht University.

What is the availability of Christina?

Christina is immediately available for suitable projects.

What is the rate of Christina?

Christina's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Christina?

To hire Christina, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1200
900
600
300
Market avg: 910-1070 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.