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Anil krishna (AG) G.

Senior Digital Manager

Dubai, United Arab Emirates

Experience

Jun 2019 - Present
6 years 7 months
Dubai, United Arab Emirates

Senior Digital Manager

Samsung SDS

  • Manage day-to-day operations of eCommerce Operations team to ensure excellent customer service and satisfaction, adherence to standard operating procedures, and high-efficiency completion of tasks
  • Develop Samsung.com including Content & SEO strategy, social channels and lead generation strategy
  • Collaborate closely with the Local &Global BU teams to develop and own brand the digital marketing strategy in accordance with Global, BU, BA strategies
  • Define and deliver overall timelines and milestones associated with roadmaps
  • Define and design customer engagement journey and execute ongoing testing and refinement to optimize and enhance customer value
  • Design and implement capabilities deepening customer engagement and Digital Channel usage
  • Develop business cases to demonstrate value of Digital
  • Targeted marketing
  • Understand and drive insights to increase campaign effectiveness (brand and commercial) based on certain key performance indicators
  • Work with team members to develop and manage key process measures within each area of responsibility
  • Implemented Multiple projects such as Privacy Portal, Lead Management system, Digital Media Tag Management especially for conversion of online customers
  • Applied customer-first strategy to product development and marketing materials.
  • Authored product performance reports, incorporating usership data and customer satisfaction scores.
  • Maintained on-time product completion rate of 95% by judiciously allocating human and hardware resources to reduce development times.
Nov 2015 - Dec 2018
3 years 2 months
Bengaluru, India

Senior Developer

Publicis Sapient

  • Implemented Adobe Experience Manager (AEM/CQ5) Platform including the development of numerous components and integrations.
  • Launched Product websites on AEM Platform for Nissan, IHG, Michelin, Harley Davidson, Goldman Sachs
  • Integrated Commerce cloud with Facebook using Facebook Dynamic Ads feature on SalesForce Commerce Cloud
  • Integrated AWS notification service with AEM
  • Integrated AWS SQS with AEM.
  • Customized AEM DAM to create Asset portal with Lucene search Integration.
  • Working on Order Management and Catalog Management Subsystem
  • Responsible for overall solution design including all SFDC components, integration and reporting.
  • Created campaign for email channel.
  • Implemented business functionality using JavaScript activity and Adobe Campaign JavaScript library.
  • Designed and implemented various workflows for automated customer feed file processing, automated subscription and un-subscription of customers, real time e-card and e-receipt mails.
  • Worked on SOAP-UI creating xml requests for creating new recipients, subscribing and unsubscribing recipients from services in ACM.
  • Designed and implemented real time integration with external system for customer and offer information
  • Created custom and enhanced user interface for triggering a campaign. As a result marketing user needs only few clicks to trigger email/mobile push notification campaign.
  • Assist with planning of client or internal meetings, webcasts or conference calls, including scheduling and communication, maintaining information and preparing and distributing materials.
Aug 2014 - Oct 2015
1 year 3 months
Hyderabad, India

Software Engineer

TechMahindra

  • Manage the web content with DAM(Digital Asset Management)
  • Involved in Apache Solr integration
  • Created a AEM DAM wizard to manage complete lifecycle of the asset
  • Created custom search predicates.
  • Involved in OOTB customizations.
  • Identified overall components that needs to be created
  • Identified overall back end services that needs to be created
  • Involved in the project environment set up.
  • Create components, templates and pages.
  • Provided technical solutions to the requirements.
  • Involved in unit testing of the application.
  • Bug fixing of the product.
Jun 2013 - Jul 2014
1 year 2 months
Pune, India

Web Developer

Saband Software

  • Manage the web content with DAM(Digital Asset Management)
  • Create components, templates and pages.
  • Provided technical solutions to the requirements.
  • Involved in unit testing of the application.
  • Bug fixing of the product.
  • Develop Adobe CQ5 aspects of the technical, application and information architectures Contribute to code and solution reviews of existing Nexus solutions completed by Digitals/ Razor fish as part of the development team.
  • Extensively worked on adding Omniture scripting for all the pages and components.

Summary

Confident Digital Project Manager ready to lead development teams through challenging pre-release project lifecycles via expansive technical skills and deft interpersonal supervision. Known for aligning human resources and technological assets to produce intensely customer-focused solutions. Hands on Development experience extensively with Java and React.

Languages

Arabic
Advanced
English
Advanced

Education

SRM University

Bachelor of Science · Information Technology · India

Certifications & licenses

Adobe Experience Manager Certified

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