Nicolás Widera

Interim Consultant for Communication and Marketing Services; Freelance Project Lead and Project Manager

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Berlin, Germany

Experience

Jan 2010 - Present
16 years 1 month
Berlin, Germany

Interim Consultant for Communication and Marketing Services; Freelance Project Lead and Project Manager

Freelance

  • Agencies: Aimaq & Stolle, Aperto (IBM iX), Antoni, Axel Springer Corporate Solutions, BRANDS ON MARS, Deepblue Networks, Freunde des Hauses, GERLACHHARTOG, GGD Mullen Lowe, GTB Germany (VMLY&R), GUD.berlin, Hello White Parrot, Interone, Jung von Matt, Kulturprojekte Berlin, MACKAT, Neteye (Yours Truly), Ogilvy & Mather, rethink/C3, Ressourcenmangel, Scholz & Friends, Serviceplan One, Shanghai.Berlin, Wunderman, wirDesign, zweimaleins (Saatchi & Saatchi Pro)
  • Companies: Bringmeister (partner of EDEKA), DIN MEDIA (Beuth Verlag), eprimo, GLOBUS Markthallen, Miles & More/Lufthansa, MOIA, VDA – Association of the German Automotive Industry, VIP Services Frankfurt
  • Roles: Client Service Director, Unit Head, Account Director, Account Manager, Project Manager, Product Owner, Brand Manager, Senior Marketing Manager, Marketing Officer
Jan 2008 - Dec 2010
3 years
Hamburg, Germany

Senior Consultant

Kolle Rebbe (Accenture Song)

  • Clients: Google, YouTube, Volkswagen Group, Gauloise
Jan 2006 - Dec 2008
3 years
Berlin, Germany

Account Manager

HEIMAT Berlin

  • Client: Hornbach
Jan 2006 - Dec 2006
1 year
Berlin, Germany

Account Manager

Scholz & Friends

  • Client: Adler Fashion Stores
Jan 2004 - Dec 2006
3 years

Junior Project Manager

Jung von Matt/Spree

  • Clients: Kabel Deutschland, Berliner Morgenpost

Summary

  • 20+ years of experience in advertising, communication and marketing on both the agency and client side
  • Several years of project management and leadership experience with my own team and budget responsibility
  • Development of strategy, analysis and concept as well as process optimization and KPI monitoring
  • Analytical thinking and structured way of working
  • Hands-on mentality
  • Planning, organization and operational handling as central project lead
  • Management of service departments, vendors and partners
  • Highly experienced in stakeholder management and as an interface communicator
  • Solid know-how in marketing and communication (online and offline), social media content and integrated communication
  • Extensive campaign and production experience (photo shoots and video)
  • Experience implementing projects in CMS and websites
  • Strong understanding of software technologies
  • Professional in classic project management (waterfall) and agile working methods (Scrum, OKR)
  • Skilled in new business and new project implementations

Skills

  • Operating Systems: Os X, Windows
  • Office: Word, Pages, Excel, Numbers, Powerpoint, Keynote
  • Administration: Easy Job, Brandocean, Proad, Projektron, Agentur Office
  • Graphics: Photoshop, Indesign, Affinity Photo, Affinity Publisher
  • Programming Languages: Xhtml, Css
  • Content Management Systems / Cms: Opencms, Wordpress, Hybris, Django, Ez (Ibexa), Magnolia
  • Ai Tools: Perplexity (Research), Gamma (Presentation), Chatgpt (Content Creation), Canva (Design)
  • Brand Management: Frontify, Wirhub
  • Online Shop System: Magento
  • Crm Tool: Optivo
  • Tracking: Google Analytics, Webtrekk, Etracker, Tableau
  • Ticketing System: Jira
  • Documentation, Wiki: Confluence, Mediawiki
  • Project Management: Asana, Projectplace, Slack, Miro, Ms Project, Mural

Languages

German
Native
English
Advanced
Spanish
Elementary

Education

Oct 1997 - Jun 2004

Universität der Künste

Diploma in Communications Economics, Society and Business Communication · Society and Business Communication, GWK · Berlin, Germany · 1.0

Oct 1986 - Jun 1995

Gymnasium Kreuzheide

Abitur · High School Diploma · Wolfsburg, Germany · 1.7

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