Katrin Halboth

Interim Marketing Manager

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Berlin, Germany

Experience

May 2025 - Aug 2025
4 months
Hamburg, Germany

Interim Marketing Manager

Nitrobox

  • Event Planning
  • Project Management
  • Marketing
Oct 2024 - May 2025
8 months
Berlin, Germany

PR Manager

BIOTRONIK

  • Awareness Campaigns
  • Lead Generation
  • Reporting
May 2024 - Oct 2024
6 months
Berlin, Germany

Brand Marketing

Mobile.de

  • Internal Communication
  • Brand Strategy
Oct 2023 - Dec 2023
3 months
Berlin, Germany

Brand Lead "Avani Germany", Communications & PR

NH Hotels

Sep 2023 - Jan 2024
5 months
Berlin, Germany

Head of Communications

SOS MEDITERRANEE Deutschland e.V.

  • Strategic Marketing
  • Press Relations
May 2023 - Aug 2023
4 months
Essen, Germany

Head of Content

Objego

  • Content strategy
  • Market analysis
  • Team leadership
Feb 2021 - Feb 2023
2 years 1 month
Augsburg, Germany

Head of Social Responsibility; Associate Director Fundraising & Sales

PATRIZIA SE

  • Strategic planning of budgets, resources and business cases for content & editorial social engagement
  • Advising on CSR and ESG topics at C-level
  • Expanding partner management and strategic alliances with NGOs, foundations and educational initiatives
  • Employer branding consulting in the context of social responsibility
  • Introducing structured data processes for partner maintenance
Nov 2019 - Jan 2021
1 year 3 months
Augsburg, Germany

Marketing Strategy and Planning

PATRIZIA Foundation

  • Repositioning and business development
  • Brand management
  • Editorial management
Sep 2019 - Nov 2019
3 months
Berlin, Germany

Content & Social Media Planning

Immobilien Scout

  • Blog editorial for "Wohnen weiter denken"
Jun 2019 - Oct 2019
5 months
Berlin, Germany

MS SharePoint Lead Generation

Vattenfall

  • Content management
  • Conducting workshops
Apr 2018 - May 2019
1 year 2 months
Berlin, Germany

B2B Business Development

Kleinanzeigen

  • Marketing strategy and communication
  • Project management
  • Lead management
  • Media and event planning
Nov 2017 - Feb 2018
4 months
Frankfurt, Germany

Head of Campaigns

Concardis

  • Process optimization
  • Digital marketing
Aug 2017 - Mar 2018
8 months
Berlin, Germany

Sales communication for commercial real estate

Immobilien Scout

  • Content management
Jul 2016 - Jun 2017
1 year
Munich, Germany

Events project manager

Salesforce.com

  • Event budgeting and concept development
  • Campaign planning
  • Lead management
Feb 2016 - Aug 2025
9 years 7 months
Berlin, Germany

Marketing Consultant

Self-employed

  • Strategic consulting and practical implementation in marketing, personal communication, and CSR
  • Focus on employer branding, brand development, and change communication
Feb 2016 - Jun 2016
5 months
Starnberg, Germany

Communications Manager

PARI

  • Digital Marketing
  • Lead Generation
Jan 2007 - Jun 2015
8 years 6 months
Munich, Germany

Senior Marketing Manager; Head of Events

TÜV SÜD Industrie Service

  • Management and execution of international marketing projects in 8+ countries with consistent branding
  • Planning and execution of over 100 events in Europe with up to 5,000 participants
  • Development of a company-wide SharePoint application for internal marketing communication
  • Introduction of a lead management system with a 30% increase in lead quality
  • Design and implementation of a balanced scorecard for trade shows
  • Management of external service providers and agencies
Feb 2006 - Dec 2006
11 months
Munich, Germany

Marketing Assistant

TÜV SÜD

Summary

Experienced marketing strategist with a focus on sustainable growth and effective brand leadership. Leads teams with empathy and guides transformation processes in a goal-oriented, solution-driven way. Pragmatic implementer with solid experience in both B2B and B2C marketing.

Skills

  • Ms Office
  • Ms Sharepoint
  • Jira
  • Confluence
  • Salesforce
  • Salesforce.com
  • Wordpress
  • Google Analytics
  • Canva
  • Chatgpt
  • Analysis & Strategy
  • Leadership
  • Stakeholder Management
  • Growth
  • Brand & Employer Branding
  • Fundraising & Sales
  • Digital Content & Editorial
  • Flexibility
  • Problem Solving

Languages

German
Native
English
Advanced

Education

Oct 1997 - Nov 2001

University of Kassel

Diploma in Economics · Economics · Kassel, Germany

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