Dominique Wulff - Employer Branding Coach | FRATCH

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Recommended expert

Berlin, Germany

Experience

Mar 2025 - Present

11 months

Employer Branding Coach

Freelance

Knowledge transfer, consulting and sparring in the employer branding process, as well as in internal and external communications

Oct 2021 - Sep 2024

3 years

Berlin, Germany

Recruitment Marketing Consultant

DB Zeitarbeit GmbH

Lead for the target group 'students' in recruitment marketing
Strategic planning and orchestration of HR initiatives, as well as central and regional recruitment marketing; directing core activities and campaigns on Instagram, Facebook, Twitch, TikTok and LinkedIn
Conceptualizing and writing content for Instagram, Facebook and LinkedIn, as well as for landing pages and other marketing activities (digital and offline)
Project and stakeholder management
Enhancing the content of DB's career page and supporting the user experience
Employer Branding
(Brand) Communication
Change

Apr 2021 - Aug 2021

5 months

Berlin, Germany

Copywriter

vetevo GmbH

Project management
Research, writing and optimization of SEO-optimized, audience-specific content on animal health

May 2016 - Sep 2021

5 years 5 months

Düsseldorf, Germany

Consultant (formerly: Trainee and Junior Consultant)

BUTTER. GmbH

Strategic consulting in communication and brand management on social media
Planning and executing cross-media campaigns and projects (social media, digital ads, TV, radio, print, OOH, events/trade shows and branding)
Managing external service providers (SEO, SEA and media agencies, film funding agencies (FFF), production companies and event agencies)
Change Management

Nov 2015 - Dec 2015

2 months

Japan

Editorial Intern

The Far Eastern TV Entertainment

Assisted in the conception of TV formats, shooting planning and on-set support
Research tasks
Assisted and interpreted interviews (Japanese/English)
Translated TV formats (Japanese/English)

Skills

Employer Branding
(Brand) Communication
Change
Project Management
Ms Word
Ms Powerpoint
Ms Excel
Facebook Ad Manager
Adobe Photoshop
Change Management
Analytical
Communicative
Empathetic
Team Player
Hands-on Mentality

Languages

German

Native

English

Advanced

Japanese

Advanced

French

Elementary

Education

Oct 2013 - Mar 2016

Johann Wolfgang Goethe University

Master of Arts, Modern East Asian Studies · Modern East Asian Studies · Frankfurt, Germany · 1,6

Sep 2011 - Sep 2012

Dōshisha University

Exchange Program · Kyoto, Japan

Oct 2009 - Aug 2013

Johann Wolfgang Goethe University

Bachelor of Arts, Japanese Studies (Minor in Law) · Japanese Studies (Minor in Law) · Frankfurt, Germany · 1,9

Certifications & licenses

UPSKILL | Employer Branding

OMR Education GmbH

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