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Elena Müller

Managerial HR Marketing Manager

Elena Müller
Mönchengladbach, Germany

Experience

Aug 2023 - Dec 2025
2 years 5 months
Essen, Germany

Managerial HR Marketing Manager

OGE GmbH

  • Development and implementation of strategic employer branding campaigns focusing on digital channels and Gen Z target group
  • Advancement of the employer brand considering corporate brand identity and candidate journey
  • Leadership of digitization and marketing projects including recruiting platforms, event formats and online campaigns/social media
  • Creation of executive-level reports and presentations to derive strategic decisions
  • Stakeholder and interface management with departments, steering committees, external partners and agencies
Jun 2019 - Dec 2019
7 months

HR Marketing Associate

WWFA

  • Conceptualization of modern social media approaches, channel and content management
  • Newsletter marketing
  • Analysis of trends and competitors
  • Coordination of job fairs, excursions and university cooperation
  • Stakeholder management both internal and external
Feb 2017 - Jul 2023
6 years 6 months
Düsseldorf, Germany

Talent Specialist (EMEA)

ZF Group

  • Development of global HR and talent management projects
  • Interface management with HR business partners, specialists and executives
  • Conducting market analyses, benchmarking and content creation on social media to strengthen the employer brand
Apr 2016 - Dec 2016
9 months
Düsseldorf, Germany

Inside Sales Manager

Exceet Secure Solutions via Hays

  • Key account management and sales strategy development
  • New client acquisition, negotiation and event support
  • Online and social media marketing
Mar 2016 - May 2020
4 years 3 months
Düsseldorf, Germany

Employer Branding Consultant

IST

  • Change management
  • Strategic management
  • Business development
  • Leadership
  • Performance measurement
  • Managerial economics, finance and entrepreneurship
Jan 2015 - Jan 2016
1 year 1 month
Oberhausen, Germany

HR Marketing Associate

MAN

  • Talent management and recruiting for interns and working students
Aug 2010 - Jan 2013
2 years 6 months
Mönchengladbach, Germany

Industrial Clerk Apprentice

CEWE Color

  • Deployment in the HR department for one year

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Automotive (7.5 years), Professional Services (4 years), Energy (2.5 years), Manufacturing (2.5 years), and Information Technology (0.5 years).

Automotive
Professional Services
Energy
Manufacturing
Information Technology

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Human Resources (13 years), Finance (4 years), Strategy (4 years), Marketing (3.5 years), Project Management (2.5 years), and Sales (0.5 years).

Human Resources
Finance
Strategy
Marketing
Project Management
Sales

Summary

  • Almost 15 years of experience
  • Expertise: HR marketing, projects & campaigns
  • Professional stakeholder management know-how & comprehensive market analysis
  • High budget responsibility (€180k p.a.)
  • Strategic thinking & creativity

Skills

  • Ms-office (Excel, Ppt)

  • Indesign, Sap

  • Video Conferencing Software (Cisco Webex, Go2meeting, Zoom, Skype For Business, Adobe Connect)

  • Strategy Development:

  • Implementation Of New Employer Branding Strategies For Early Talent (Gen Z) & International (De, Uk, Fr)

  • Holistic Analysis Of Market Approach Strategies (Candidate Market) Including Concrete Recommendations

  • Introduction Of A New Kpi System For Hrm Measures

  • Creation Of Slide Decks For Central Hr Strategy

  • Cost Savings Through Efficiency Measures:

  • €11,000 For The Employer Branding Budget (Zf)

  • €82,000 For The Talent Marketing Budget (Oge)

Languages

German
Advanced
English
Advanced
Spanish
Intermediate

Education

Mar 2016 - May 2020

IST

Bachelor of Arts, Communication & Media · Communication & Media · Düsseldorf, Germany

Mar 2016 - Jan 2018

IU

Master of Business Administration · Business Administration

Oct 2013 - Jun 2015

ILS

Certified Marketing Consultant · Marketing Consultant

...and 2 more

Certifications & licenses

Resilience Training

IHK

Vocational Trainer Certificate

IHK

Presentation Training

IHK

Conflict Management

IHK

Profile

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Elena based?

Elena is based in Mönchengladbach, Germany.

What languages does Elena speak?

Elena speaks the following languages: German (Advanced), English (Advanced), Spanish (Intermediate).

How many years of experience does Elena have?

Elena has at least 13 years of experience. During this time, Elena has worked in at least 6 different roles and for 7 different companies. The average length of individual experience is 2 years and 11 months. Note that Elena may not have shared all experience and actually has more experience.

What roles would Elena be best suited for?

Based on recent experience, Elena would be well-suited for roles such as: Managerial HR Marketing Manager, HR Marketing Associate, Talent Specialist (EMEA).

What is Elena's latest experience?

Elena's most recent position is Managerial HR Marketing Manager at OGE GmbH.

What companies has Elena worked for in recent years?

In recent years, Elena has worked for OGE GmbH and ZF Group.

Which industries is Elena most experienced in?

Elena is most experienced in industries like Automotive, Professional Services, and Manufacturing. Elena also has some experience in Energy and Information Technology (IT).

Which business areas is Elena most experienced in?

Elena is most experienced in business areas like Human Resources (HR), Finance, and Strategy and Planning. Elena also has some experience in Marketing, Project Management, and Sales.

Which industries has Elena worked in recently?

Elena has recently worked in industries like Automotive and Energy.

Which business areas has Elena worked in recently?

Elena has recently worked in business areas like Human Resources (HR), Marketing, and Project Management.

What is Elena's education?

Elena holds a Master in Business Administration from IU, a Bachelor in Communication & Media from IST, a Bachelor in Marketing Consultant from ILS and a Bachelor in Business Administration from IU.

Does Elena have any certificates?

Elena has 4 certificates. Among them, these include: Resilience Training, Vocational Trainer Certificate, and Presentation Training.

What is the availability of Elena?

Elena is immediately available for suitable projects.

What is the rate of Elena?

Elena's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Elena?

To hire Elena, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1000
750
500
250
Market avg: 820-980 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.