Allison R.
Self-employed
Experience
Jan 2026 - Present
Self-employed
Self-employed
- HR Consulting
- Business Development
- Leadership
- Performance Measurement
- Workshops, seminars, keynotes
Jan 2025 - May 2025
5 monthsSystemic Business Coaching
Udemy
- Consulting skills
- Questioning techniques
- Conflict and change management
Aug 2023 - Dec 2025
2 years 5 monthsEssen, Germany
Managerial HR Marketing Manager
OGE GmbH
Jun 2019 - Dec 2019
7 monthsHR Marketing Associate
WWFA
Feb 2017 - Jul 2023
6 years 6 monthsDüsseldorf, Germany
Talent Specialist (EMEA)
ZF Group
- Development of global HRM and talent management projects
- Interface management (HRBPs, technical and management staff)
- Conducting market analyses, benchmarking and content creation (social media) to strengthen the employer brand
Apr 2016 - Dec 2016
9 monthsDüsseldorf, Germany
Inside Sales Manager
Exceet Secure Solutions via Hays
- Key account management and sales strategy development
- New customer acquisition, sales discussions and events
Mar 2016 - May 2020
4 years 3 monthsDüsseldorf, Germany
Lorem ipsum dolor sit amet
IST
- Development and implementation of strategic employer branding campaigns focused on digital channels and the Gen Z audience
- Further development of the employer brand considering the corporate brand identity and candidate journey
- Leading digitization and marketing projects (recruiting platforms, event formats, online campaigns/social media)
- Creating reports and executive-level presentations to derive strategic decisions
- Stakeholder and interface management with departments, steering committees, external partners and agencies
Mar 2016 - Jan 2018
1 year 11 monthsEmployer Branding Consultant
IU
- Change management
- Strategic management
Jan 2015 - Jan 2016
1 year 1 monthOberhausen, Germany
HR Marketing Specialist
MAN
- Marketing strategy and marketing mix
- Online and social media communication policy, marketing tools and campaign management
- Collaboration with the works council and executive management
- Job shadowing in employee interviews
Aug 2010 - Jan 2013
2 years 6 monthsMönchengladbach, Germany
Industrial Clerk Trainee
CEWE Color
- Application management and administrative support
- Marketing strategy and marketing mix
- Online and social media communication policy, marketing tools and campaign management
- Collaboration with the works council and executive management
- Job shadowing in employee interviews
- Hired as a commercial employee (3 months), then started my bachelor's studies
Summary
- Expertise: Almost 15 years of experience in HR marketing, employer branding, apprenticeship marketing, university marketing, social media, digital marketing, project & campaign management
- Extensive leadership experience (lateral/matrix organization)
- Expert knowledge in professional stakeholder management & comprehensive market analysis
- High budget responsibility (180k p.a.)
- Strategic thinking & creativity
- IHK training (industrial clerk), Bachelor's in business administration & media, law, Master of Business Administration (MBA)
- Systemic business coaching
- Trainer qualification certificate
- Sectors: Automotive, mechanical engineering, IT, energy agency
Languages
German
AdvancedEnglish
AdvancedSpanish
IntermediateEducation
Mar 2016 - May 2020
IST
Bachelor of Arts in Communication & Media · Communication & Media · Düsseldorf, Germany
Mar 2016 - Jan 2018
IU
Master of Business Administration (MBA) · Business Administration
Feb 2013 - Jan 2016
IU
Bachelor of Arts in Business Administration · Business Administration
...and 1 more
Certifications & licenses
Resilience training
IHK
Trainer certification
IHK
Presentation training
IHK
Conflict management
IHK
Need a freelancer? Find your match in seconds.
Try FRATCH GPT More actions
Similar Freelancers
Discover other experts with similar qualifications and experience
- English
- Deutsch
2025 © FRATCH.IO GmbH. All rights reserved.