Daniel Börnert

As an empathetic character developer and brand strategist, I inspire leaders and teams to develop their human character within companies. Holistically—from a confident Leader Brand to the collective Corporate Brand to a character-strong team culture and communication based on truly lived character values. For a clear brand positioning and management with a strong presence.

Value- and purpose-driven work is my motivation. Inwards, for a clear commitment and an inspiring team culture. Outwards, for a consistent appearance and an attractive brand radiance. I combine strategic brand management and the resulting marketing with people and character—based on truly lived values, because credible communication inside and out especially in turbulent times of change thrives on the character-driven stance of brand makers. My approach links an agile doer mentality with solid methodology, because transformative times need quick and reliable answers and approaches that credibly fit the entrepreneurial character. In my work with people, I rely on neuroscience insights, because a mindful character unfolds from the wholeness of being human—from the interplay of intuition, emotion, and rational thinking.

"After a change, we often end up in the same chaos as before. Because we act in old patterns and don't use our character values as game changers. Values are there to create something irreplaceable. We just have to do it!"

If you also rely on the human factor as a decisive success factor within your development project to set sustainable directions for your internal and external relationship capabilities, then we should get to know each other.