Recommended expert

Michael Ruhe

Owner

Michael Ruhe
Pullach im Isartal, Germany

Experience

Jan 2011 - Present
15 years 1 month

Owner

Ruhe Bitte

  • Consulting in digital transformation, AI integration, brand management, sustainable communication, project management, conflict management
  • Interim project management for the turnaround of a crisis-hit digitization project in the Swiss construction industry (2023-01-01 – 2024-12-31): took full responsibility for governance, conflict resolution, stakeholder communication, stabilized the project and ensured a structured approach
  • Project management for an AI-supported digitalization platform for the kitchen operations of Hofbräuhaus München (2022-01-01 – 2023-12-31): responsible for all phases from strategic planning to production rollout, facilitation between catering, IT and external partners, process and productivity optimization, and waste reduction
  • Lead strategist and project team member for the brand relaunch and sustainable repositioning of Karlsruhe University (2019-01-01 – 2021-12-31): managed interdisciplinary teams (marketing, design, IT, administration), conflict mediation, presented results to university leadership and public
  • Project management for developing a sustainable brand strategy and brand relaunch for Schmittwerke Bischofsheim (2014-01-01 – 2016-12-31): developed strategic guidelines and implemented operational measures, coordinated marketing, sales and managing partners
  • Brand consultancy and project management for the relaunch of the Bavarian Academy for Advertising and Marketing BAW e.V. (2012-01-01 – 2015-12-31): ensured alignment between board, marketing, external service providers and teaching staff
  • Lead strategist and project manager for the brand relaunch of the accounting firm Leinauer Müller & Partner (2012-01-01 – 2016-12-31): end-to-end management from strategy to implementation, introduction of new digital communication channels, improved brand perception and employer attractiveness through targeted HR marketing measures
  • Project management and brand consulting for the relaunch of the GQ men's magazine website (Condé Nast Publishing) (2011-01-01 – 2011-12-31): coordination between editorial, marketing, IT and external developers, delivered on time despite tight deadlines
Jan 2009 - Dec 2011
3 years

Team Lead Interactive & Motion

KMS TEAM

  • built and led the digital agency division
  • developed digital brand concepts for Audi, BMW, Vodafone, Deutsche Pfandbriefbank, Diakonie and other clients
  • end-to-end project management from concept to market launch
  • coordination between creative and technical teams
  • represented and presented projects and interim results to clients and in-house
Jan 2007 - Dec 2008
2 years

Project Coordinator for the Executive Board

Axel Springer AG

  • coordinated all involved business units in setting up Autobild España with online and print editorial teams, business unit, website and office operations
  • ensured strategy-aligned execution
  • successful launch within 1.5 years
Jan 2005 - Dec 2007
3 years

Interim CIO/CTO

Discovery Deutschland

  • technical project management for the launch and broadcasting start of DMAX
  • conflict resolution between technical and editorial requirements
  • adherence to budget and timeline
  • flawless start of broadcast operations including ad sales and billing within 1.5 years
Jan 2002 - Dec 2006
5 years
Switzerland

Interim Project Manager

Amt für Wirtschaft und Arbeit des Kantons Zürich

  • set up the first Swiss e-government service for applying for work and residence permits
  • managed the project from strategy through implementation
  • closely collaborated with administration, IT, administrative and legal experts
  • awarded Best Swiss e-Government Service 2004 and attracted numerous new company relocations to Canton Zurich (including Google)
Jan 2000 - Dec 2002
3 years

Director Business Development

Cyberlab GmbH

  • Leading a team for the design of digital corporate touchpoints and digital business model project management for internal and external clients
Jan 1989 - Dec 1999
11 years

Freelancer

  • Project management, digitalization consulting, and software development

Skills

  • Digital Transformation, Ai Integration, Brand Management, Digital Brand Leadership, Sustainable Positioning

  • Project Management: Traditional (Pmbok, Hermes), Agile (Scrum), Change Management, Crisis Projects

  • Conflict Resolution: Certified Mediator, Conflict Management Skills, Business Mediation

  • Sustainability: Csr, Sustainable Communication, Business Ethics

Languages

German
Native
English
Advanced
Italian
Elementary
Swedish
Elementary

Education

Oct 2018 - Jun 2019

Vienna University of Applied Sciences

MBA in International Management and Communications · International Management and Communications · Vienna, Austria

Oct 1986 - Jun 1988
Lorem ipsum dolor sit amet

Physics studies up to intermediate diploma · Germany

Lorem ipsum dolor sit amet

High school diploma (Abitur) in mathematics, physics, English, economics · Germany

Certifications & licenses

Certified Mediator

Need a freelancer? Find your match in seconds.
Try FRATCH GPT
More actions

Similar Freelancers

Discover other experts with similar qualifications and experience

Richard Trtanj
Richard Trtanj

Interim Project Manager

View Profile
Ralph Strobel
Ralph Strobel

Executive Consultant / Project Lead - Corporate Development

View Profile
Katharina Polansky
Katharina Polansky

Freelance Manager & Consultant

View Profile
Florian Dieterle
Florian Dieterle

Project Manager Marketing

View Profile
Artur Schmalz
Artur Schmalz

Marketing Consultant // Strategy & Campaigning

View Profile
Sandy Glueckstein
Sandy Glueckstein

Change Manager SAP S/4HANA

View Profile
Sven Pirk
Sven Pirk

Project Manager for ORCA/myTools project

View Profile
Barbara Freund
Barbara Freund

Project Lead – Roll-out Brand Relaunch (Implementation Phase)

View Profile
Corinna Picker
Corinna Picker

Sparring partner for the management

View Profile
Franz Schumann-halder
Franz Schumann-halder

Freelance Consultant

View Profile
Thomas Pacal
Thomas Pacal

Change Manager / Sales Transformation

View Profile
Lilli Sauer
Lilli Sauer

AI – Data & Quality Specialist

View Profile
Corinna Schmidt
Corinna Schmidt

Strategic Brand and Change Consultant

View Profile
Christian Hildebrandt
Christian Hildebrandt

Senior Business Consultant and Instore TV Ads Project Manager

View Profile
Hakan Kisa
Hakan Kisa

Senior IT Manager & Project Manager

View Profile
Sascha Jürgens
Sascha Jürgens

Agile Coach & Partner

View Profile
Daniel Klose
Daniel Klose

Digital Strategy Manager

View Profile
Tiffany Hart
Tiffany Hart

Co-Founder | Innovation Facilitator | Creator

View Profile
Stefanie Deepe
Stefanie Deepe

Independent Real Estate Consultant

View Profile
Achim Klein
Achim Klein

Portfolio Manager, Consultant, Leadership Coach

View Profile
Thomas Pförtner
Thomas Pförtner

Subproject Lead for the PM Summit 2024 program as a volunteer

View Profile
Claudius Warwitz
Claudius Warwitz

Project Manager

View Profile
Dominic Multerer
Dominic Multerer

Interim Digital Business Lead / DVS Owner – Large Scale Segment

View Profile
Martina Peukert
Martina Peukert

CEO / Producer

View Profile
Christiane Neher
Christiane Neher

Management Consultant

View Profile
Christian Schmitt
Christian Schmitt

Operation Manager

View Profile
Thomas Czech
Thomas Czech

External Consultant to Program Management / SCRUM Master

View Profile
Katharina Neumann
Katharina Neumann

Consultant Multibrand Strategy & Activation

View Profile
Martin Wieland
Martin Wieland

Partner

View Profile
Tony Stubenrauch
Tony Stubenrauch

Interim Digital Excellence Manager

View Profile