Recommended expert

Michael Ruhe

Owner

Michael Ruhe
Pullach im Isartal, Germany

Experience

Jan 2011 - Present
15 years 3 months

Owner

Ruhe Bitte

  • Consulting in digital transformation, AI integration, brand management, sustainable communication, project management, conflict management
  • Interim project management for the turnaround of a crisis-hit digitization project in the Swiss construction industry (2023-01-01 – 2024-12-31): took full responsibility for governance, conflict resolution, stakeholder communication, stabilized the project and ensured a structured approach
  • Project management for an AI-supported digitalization platform for the kitchen operations of Hofbräuhaus München (2022-01-01 – 2023-12-31): responsible for all phases from strategic planning to production rollout, facilitation between catering, IT and external partners, process and productivity optimization, and waste reduction
  • Lead strategist and project team member for the brand relaunch and sustainable repositioning of Karlsruhe University (2019-01-01 – 2021-12-31): managed interdisciplinary teams (marketing, design, IT, administration), conflict mediation, presented results to university leadership and public
  • Project management for developing a sustainable brand strategy and brand relaunch for Schmittwerke Bischofsheim (2014-01-01 – 2016-12-31): developed strategic guidelines and implemented operational measures, coordinated marketing, sales and managing partners
  • Brand consultancy and project management for the relaunch of the Bavarian Academy for Advertising and Marketing BAW e.V. (2012-01-01 – 2015-12-31): ensured alignment between board, marketing, external service providers and teaching staff
  • Lead strategist and project manager for the brand relaunch of the accounting firm Leinauer Müller & Partner (2012-01-01 – 2016-12-31): end-to-end management from strategy to implementation, introduction of new digital communication channels, improved brand perception and employer attractiveness through targeted HR marketing measures
  • Project management and brand consulting for the relaunch of the GQ men's magazine website (Condé Nast Publishing) (2011-01-01 – 2011-12-31): coordination between editorial, marketing, IT and external developers, delivered on time despite tight deadlines
Jan 2009 - Dec 2011
3 years

Team Lead Interactive & Motion

KMS TEAM

  • built and led the digital agency division
  • developed digital brand concepts for Audi, BMW, Vodafone, Deutsche Pfandbriefbank, Diakonie and other clients
  • end-to-end project management from concept to market launch
  • coordination between creative and technical teams
  • represented and presented projects and interim results to clients and in-house
Jan 2007 - Dec 2008
2 years

Project Coordinator for the Executive Board

Axel Springer AG

  • coordinated all involved business units in setting up Autobild España with online and print editorial teams, business unit, website and office operations
  • ensured strategy-aligned execution
  • successful launch within 1.5 years
Jan 2005 - Dec 2007
3 years

Interim CIO/CTO

Discovery Deutschland

  • technical project management for the launch and broadcasting start of DMAX
  • conflict resolution between technical and editorial requirements
  • adherence to budget and timeline
  • flawless start of broadcast operations including ad sales and billing within 1.5 years
Jan 2002 - Dec 2006
5 years
Switzerland

Interim Project Manager

Amt für Wirtschaft und Arbeit des Kantons Zürich

  • set up the first Swiss e-government service for applying for work and residence permits
  • managed the project from strategy through implementation
  • closely collaborated with administration, IT, administrative and legal experts
  • awarded Best Swiss e-Government Service 2004 and attracted numerous new company relocations to Canton Zurich (including Google)
Jan 2000 - Dec 2002
3 years

Director Business Development

Cyberlab GmbH

  • Leading a team for the design of digital corporate touchpoints and digital business model project management for internal and external clients
Jan 1989 - Dec 1999
11 years

Freelancer

  • Project management, digitalization consulting, and software development

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Construction (15 years), Education (15 years), Food and Beverage (15 years), Information Technology (14 years), Government and Administration (5 years), and Media and Entertainment (4 years).

Construction
Education
Food and Beverage
Information Technology
Government and Administration
Media and Entertainment

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Project Management (37 years), Strategy (20 years), Marketing (17 years), Information Technology (17 years), Operations (4 years), and Product Development (3 years).

Project Management
Strategy
Marketing
Information Technology
Operations
Product Development

Skills

  • Digital Transformation, Ai Integration, Brand Management, Digital Brand Leadership, Sustainable Positioning

  • Project Management: Traditional (Pmbok, Hermes), Agile (Scrum), Change Management, Crisis Projects

  • Conflict Resolution: Certified Mediator, Conflict Management Skills, Business Mediation

  • Sustainability: Csr, Sustainable Communication, Business Ethics

Languages

German
Native
English
Advanced
Italian
Elementary
Swedish
Elementary

Education

Oct 2018 - Jun 2019

Vienna University of Applied Sciences

MBA in International Management and Communications · International Management and Communications · Vienna, Austria

Oct 1986 - Jun 1988

Physics studies up to intermediate diploma · Germany

High school diploma (Abitur) in mathematics, physics, English, economics · Germany

Certifications & licenses

Certified Mediator

Profile

Created
Need a freelancer? Find your match in seconds.
Try FRATCH GPT
More actions

Frequently asked questions

Do you have questions? Here you can find further information.

Where is Michael based?

Michael is based in Pullach im Isartal, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Michael speak?

Michael speaks the following languages: German (Native), English (Advanced), Italian (Elementary), Swedish (Elementary).

How many years of experience does Michael have?

Michael has at least 37 years of experience. During this time, Michael has worked in at least 7 different roles and for 6 different companies. The average length of individual experience is 5 years and 4 months. Note that Michael may not have shared all experience and actually has more experience.

What roles would Michael be best suited for?

Based on recent experience, Michael would be well-suited for roles such as: Owner, Team Lead Interactive & Motion, Project Coordinator for the Executive Board.

What is Michael's latest experience?

Michael's most recent position is Owner at Ruhe Bitte.

What companies has Michael worked for in recent years?

In recent years, Michael has worked for Ruhe Bitte.

Which industries is Michael most experienced in?

Michael is most experienced in industries like Construction, Education, and Food and Beverage. Michael also has some experience in Information Technology (IT), Government and Public Administration, Media, and Entertainment and Publishing.

Which business areas is Michael most experienced in?

Michael is most experienced in business areas like Project Management, Strategy and Planning, and Marketing. Michael also has some experience in Information Technology (IT), Operations, and Product Development.

Which industries has Michael worked in recently?

Michael has recently worked in industries like Construction, Education, and Food and Beverage.

Which business areas has Michael worked in recently?

Michael has recently worked in business areas like Marketing, Project Management, and Strategy and Planning.

What is Michael's education?

Michael holds a Master in International Management and Communications from Vienna University of Applied Sciences.

Does Michael have any certificates?

Michael has 1 certificate: Certified Mediator.

What is the availability of Michael?

Michael is immediately available part-time for suitable projects.

What is the rate of Michael?

Michael's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Michael?

To hire Michael, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1200
900
600
300
Market avg: 900-1060 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.