Ingo Schaffer - Interim Department Head / Director IT / Business Consultant

Q: Where is Ingo based?

Ingo is based in Höchstädt an der Donau, Germany and can operate in on-site , hybrid , and remote work models.

Q: What languages does Ingo speak?

Ingo speaks the following languages: German (Native), English (Advanced) .

Q: How many years of experience does Ingo have?

Ingo has at least 11 years of experience. During this time, Ingo has worked in at least 9 different roles and for 10 different companies . The average length of individual experience is 1 year and 1 month . Note that Ingo may not have shared all experience and actually has more experience.

Q: What is Ingo's latest experience?

Ingo's most recent position is Interim Department Head / Director IT / Business Consultant at REWE-Digital GmbH .

Q: What companies has Ingo worked for in recent years?

In recent years, Ingo has worked for REWE-Digital GmbH , Markant Service IT GmbH , TESA GmbH , and Tenda Technology GmbH .

Q: Which industries is Ingo most experienced in?

Ingo is most experienced in industries like Retail , Telecommunication , and Fashion and Apparel . Ingo also has some experience in Manufacturing and Information Technology (IT) .

Q: Which business areas is Ingo most experienced in?

Ingo is most experienced in business areas like Marketing , Project Management , and Sales . Ingo also has some experience in Information Technology (IT) , Product Development , and Strategy and Planning .

Q: Which industries has Ingo worked in recently?

Ingo has recently worked in industries like Retail , Telecommunication , and Information Technology (IT) .

Q: Which business areas has Ingo worked in recently?

Ingo has recently worked in business areas like Project Management , Marketing , and Sales .

Recommended expert

Höchstädt an der Donau, Germany

Experience

Mar 2023 - Jun 2025

2 years 4 months

Interim Department Head / Director IT / Business Consultant

REWE-Digital GmbH

Interim takeover, development and management of the Customer Relations and Sales domain
Responsibility for ~150 employees (3 Chief Product Owners, 21 Product Owners, 2 Engineering Managers, Agile Coaches, Solution Architects, Frontend and Backend Developers, Team Assistants)
Budget responsibility: approx. 40 million euros
Supported splitting the central retail business unit into Procurement Solutions and Customer Relations & Sales
Restructuring and annual planning for budget, capacities, FTEs, part-time staff, and managing the CRS unit
Ensured strategic projects in an agile product organization (e.g. REWE Bonus, in-house marketing, AI-based projects, data warehouse migration to Snowflake, retail media)
Reporting directly to management and the board

Nov 2022 - Feb 2023

4 months

Pfäffikon, Switzerland

Senior Project Manager / Coach

Markant Service IT GmbH

Health check and realignment of a failed contract management software project
Analysis and advice
Reporting to the CEO

Jan 2022 - Mar 2022

3 months

Hamburg, Germany

Business Consultant E-Commerce

TESA GmbH

Strategic alignment of e-commerce performance marketing, focusing on marketplaces
Consulting for Amazon Vendor EU8, Amazon Seller, Otto, eBay, Manomano, Kaufland
Planning annual budgets, revenues, ACOS/ROAS, marketing campaigns, and business analytics
Setting up performance marketing (AMS, AAP/DSP, AMG) for flash, best, and event deals
Restructuring strategic performance goals and covering a vacancy in performance marketing

Jan 2020 - Jun 2022

2 years 6 months

Hamburg, Germany

Interim Director Sales and Marketing

Tenda Technology GmbH

Establishing the Central European branch in Munich and the Western European central warehouse in Hamburg
Setting up the sales structure in Germany/Austria/Switzerland (D/A/CH), BeNeLux and Nordics, including distribution, e-commerce/marketplaces, and retail
Implementing the marketing presence, including performance marketing, campaign planning, AMS, Facebook, and PR agency coordination

Feb 2018 - Jun 2019

1 year 5 months

Germany

Project Manager Global E-Commerce Relaunch

ESCADA SE

Consulting and planning the relaunch based on Shopware with global instances on AWS
Agile project management with Confluence, Jira, Asana, MS Visio
Reporting, briefing, and technical coordination of Shopware/AWS agencies
Interim Product Owner and coach for Shopware, processes, and performance marketing
Integration of Contentserve PIM, Salesforce CRM, Adyen, Computop, SAP, ELOG, Hermes NexTec
Building and implementing marketplaces via Tradebyte and ChannelAdvisor for TMALL, Amazon Seller, About You

Apr 2017 - Mar 2020

3 years

Germany

Business Consultant E-Commerce

Villeroy & Boch

Consulting in the e-commerce team for Amazon Europe and the USA
Setting up the Amazon channel including coordination of marketing agencies, processes, campaign planning, logistics, EDI (content: text, images, video, packaging)
Planning annual budgets, revenues, and agreements; business analytics
Project management for Salesforce Commerce Cloud (checkout, Adyen payment, address validation)
Setting up performance marketing (AMS, AAP/DSP, AMG) and flash, best, and event deals, coupons, VINE
Point of contact for vendor managers, AVS, AMG, Vendor Central in EU5 and the USA

Jan 2017 - Jun 2017

6 months

Neu-Isenburg, Germany

Interim Head of Ecommerce

De’Longhi Group

Expanding the e-commerce channel for De’Longhi, Kenwood, and Braun
Creating and coordinating deals for the online channel
Implementing a multichannel strategy
Defining processes with PMs, finance, and other sales channels
Responsible for the Amazon.de account, SVS coordination, and deal planning
Setting up AMS campaigns, retail marketing, A+ content, and the Vine program
Order management and Vendor Central handling

Jan 2016 - Dec 2016

1 year

Burgheim, Germany

Head of Global Sales

Walser GmbH

Optimizing sales and marketing structures and processes
Building and expanding new and existing customers in photo distribution, retail, online, and specialty trade
Project manager for international trade show appearances (IBC, Photokina)
Relaunch and management of the online shop on Shopware 5, online marketing, newsletters, Google Analytics
Implementing middleware for European marketplaces
Leadership responsibility for the Amazon vendor/seller team and sales team, including performance marketing

Jan 2015 - Dec 2015

1 year

Taiwan, Province of China

Regional Sales Manager D/A/CH

ADATA

Establishing sales structures in Germany with a focus on the Amazon Vendor model
Optimizing sales and marketing structures, business development for distribution, retail, online, and specialty trade
Strategic contact with the PR agency for online marketing and Facebook campaigns
Setting up the Amazon Europe Vendor account (logistics, listing, promotions, AMG)

Jan 2014 - Dec 2015

2 years

Braunschweig, Germany

Business Unit Manager Consumer Electronics

Action Europe

Building the consumer electronics business unit in cooperation with Action S.A., Poland
Business development in non-food FMCG and online for consumer electronics products

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Retail (8.5 years), Telecommunication (2.5 years), Fashion (1.5 years), Manufacturing (1.5 years), and Information Technology (1 year).

Retail

Telecommunication

Fashion

Manufacturing

Information Technology

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Marketing (7.5 years), Project Management (6.5 years), Sales (6 years), Information Technology (5 years), Product Development (2.5 years), and Strategy (2 years).

Marketing

Project Management

Sales

Information Technology

Product Development

Strategy

Languages

German

Native

English

Advanced

Education

Oct 1993 - Jun 1997

University of Essen

Economics · Essen, Germany

Oct 1989 - Jun 1992

Spürkel Auto, Boot und Freizeit

IHK-certified Office Clerk · Office Clerk · Bochum, Germany

Oct 1986 - Jun 1989

Higher Commercial School

Business Administration · Herne, Germany

...and 2 more

Profile

Created

August 2025

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Ingo based?

Ingo is based in Höchstädt an der Donau, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Ingo speak?

Ingo speaks the following languages: German (Native), English (Advanced).

How many years of experience does Ingo have?

Ingo has at least 11 years of experience. During this time, Ingo has worked in at least 9 different roles and for 10 different companies. The average length of individual experience is 1 year and 1 month. Note that Ingo may not have shared all experience and actually has more experience.

What roles would Ingo be best suited for?

Based on recent experience, Ingo would be well-suited for roles such as: Interim Department Head / Director IT / Business Consultant, Senior Project Manager / Coach, Business Consultant E-Commerce.

What is Ingo's latest experience?

Ingo's most recent position is Interim Department Head / Director IT / Business Consultant at REWE-Digital GmbH.

What companies has Ingo worked for in recent years?

In recent years, Ingo has worked for REWE-Digital GmbH, Markant Service IT GmbH, TESA GmbH, and Tenda Technology GmbH.

Which industries is Ingo most experienced in?

Ingo is most experienced in industries like Retail, Telecommunication, and Fashion and Apparel. Ingo also has some experience in Manufacturing and Information Technology (IT).

Which business areas is Ingo most experienced in?

Ingo is most experienced in business areas like Marketing, Project Management, and Sales. Ingo also has some experience in Information Technology (IT), Product Development, and Strategy and Planning.

Which industries has Ingo worked in recently?

Ingo has recently worked in industries like Retail, Telecommunication, and Information Technology (IT).

Which business areas has Ingo worked in recently?

Ingo has recently worked in business areas like Project Management, Marketing, and Sales.

What is Ingo's education?

Ingo attended University of Essen for Economics.

What is the availability of Ingo?

Ingo is immediately available for suitable projects.

What is the rate of Ingo?

Ingo's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.