Florian G.
Owner
Experience
Jul 2020 - Present
5 years 2 monthsEching am Ammersee, Germany
Owner
berg & boje Kommunikation
- Campaign & event management for IT consulting firm NTT DATA since 06/2022 - present
- Event & brand management for premium home appliance manufacturer Miele from 08/2021 to 05/2022
- Text project for the IFA trade fair since 07/2024
- Communication campaign for Siemens Healthineers from 03/2021 to 05/2021
- Text project for tool manufacturer Hilti from 07/2021 to 12/2021
- Text project for chemical and pharmaceutical group Merck from 03/2021 to 07/2021
- Press relations for Veltrup Immobilien from 01/2021 to 01/2023
- Press relations for food online shop Mein Genuss from 10/2020 to 10/2021
- Sponsorship acquisition for classical music festival AMMERSEErenade from 07/2020 to 01/2021
Apr 2012 - May 2020
8 years 2 monthsMunich, Germany
Global Senior Communications Manager
Siemens AG
- Strategic positioning of Siemens
- Among other things, responsible for the "Digitalization" communication campaign: coordinating the communication strategy with top management, creating and producing a multiple award-winning roadshow including content (key messages, video, images)
- Content distribution across online and offline channels, global roll-out of communication materials
- Analyst Relations
Mar 2009 - Mar 2012
3 years 1 monthErlangen, Germany
Senior PR Manager
Siemens Healthcare
- Press officer for the medical technology sector (trade, consumer and business media)
- Managing global press activities with a focus on the USA, China and Germany
Jan 2007 - Feb 2009
2 years 2 monthsMunich, Germany
Senior PR Manager
Qimonda AG
- Spokesperson for the semiconductor manufacturer
- Managing global press activities for the Qimonda and Aeneon brands
Oct 2005 - Dec 2006
1 year 3 monthsMunich, Germany
Senior PR Manager
BenQ mobile
- Head of the press office in Germany
- Launch of the BenQ-Siemens mobile phone brand in the German market
- Global press relations for the sponsorships of Real Madrid & FC Bayern
Apr 2004 - Sep 2005
1 year 6 monthsMunich, Germany
PR Manager
Siemens mobile
- Press officer for Germany
- Team leadership
- PR activities for mobile phones and Gigaset products
- Responsible for trade and consumer media
Sep 1999 - Mar 2004
4 years 7 monthsMunich, Germany
Account Manager and Director
Harvard PR
- Member of the European agency management team
- As head of the Consumer Electronics team, responsible for Sony PlayStation, Toshiba, Logitech, and Hitachi
Dec 1995 - Aug 1999
3 years 9 monthsMunich, Germany
Traineeship and PR Consultant
unicat communications
- Press relations for IT and telecom companies
Oct 1991 - Nov 1995
4 years 2 monthsWindach, Germany
Civilian service and co-therapist
Psychosomatischer Klinik Windach
Promotional activities
- For brands like Camel and Coca-Cola
Summary
COMMUNICATION SKILLS I have broad expertise in planning and carrying out complex PR and marketing campaigns and events, in project and partner management, cross-media content production, and in managing agencies.
LEADERSHIP SKILLS In various leadership roles at corporations and PR agencies, I have developed a results-focused and empathetic management style.
PLANNING AND ORGANIZATIONAL SKILLS I have planned many campaigns and events and, thanks to my agile way of working, have successfully delivered them on time and within budget. My initiative and my ability to think in a connected and holistic way have helped me.
Languages
German
NativeEnglish
AdvancedFrench
ElementaryEducation
Sep 1982 - Jun 1991
Ignaz-Kögler-Gymnasium
German Abitur (general university entrance qualification) · Landsberg am Lech, Germany
Sep 1978 - Jul 1982
Primary School Eching am Ammersee
Eching am Ammersee, Germany
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