Experience
Mar 2022 - Present
3 years 6 months
- Development and implementation of event strategies in the MICE sector
- Consulting & project management
- Organization & coordination of all trades
- Communication with all stakeholders
- On-site support
- Destination and venue management
- Participant management
- Registration & app
- On-site support
- Artist management
- Budget management
Jul 2010 - Dec 2021
11 years 6 months
- Responsibility for external communication
- Advertising campaigns (online and offline)
- Digital communication
- Press relations
- Direct marketing
- Event and conference management
- Executive writing
- Presentations
- Corporate print
- Responsibility for internal communication
- Brand management (branding strategy)
- Media planning
- Consolidation and further development of the corporate identity
- Internet/intranet
- Support for the top 10 manufacturers (manufacturer/co-op marketing)
- Support for external partners (printing companies, agencies)
- Budget responsibility
- Personnel responsibility
- Strategic planning
May 2006 - Jun 2010
4 years 2 monthsSep 2004 - Apr 2006
1 year 8 monthsFeb 2004 - Aug 2004
7 months
- Advertising/sales marketing for PAGE and MACup
May 2000 - Sep 2003
3 years 5 months
- Advertising and sales marketing for CIO and COMPUTERWOCHE
Sep 1998 - Apr 2000
1 year 8 months
- Consulting for Munich Airport GmbH