Gabriel K.
PMO in Event Management
Experience
PMO in Event Management
MERZ Group
- Support the Communications/HR organizing team in carrying out a leadership event
- Act as liaison with the event agency and vendors
- Provide conceptual advice on shaping the agenda
Hybrid Event Management Expert
LBBW Landesbank Baden-Württemberg AöR
- Advising the capital market communications team (board staff) on the execution of online, hybrid and digital events
- Responsible for organizing and executing formats for savings banks and institutional investors
- Advising on building and expanding social media communication around events
Trade Fair Manager / Co-Organizer
communita GmbH / KONEKT Rhein-Mosel
- Rolling out the concept in the Rhein-Mosel region
- Managing exhibitors
- Overseeing trade fair and event technology
Production Manager
Bundesverband mittelständische Wirtschaft e.V. Geschäftsstelle Mittelrhein
- Producing web and videocasts
- Concept development, production management and post-production
- Directing live online events
Project Manager in Event Management
DB Systel GmbH, Tochterunternehmen der DB AG
- Advising on planning and executing virtual events such as webcasts, videos and podcasts, and live formats like panel discussions, presentations, company meetings and conferences
- Taking on directing duties
- PMO: building structures and implementing suitable tools, proposal creation and invoicing
Workshop Speaker
ism Institute for Social Pedagogical Research Mainz e.V. IQ State Network Rhineland-Palatinate
- Speaker on didactics, tools, media, and hosting virtual events
Project Manager
German Marketing Association
- Set up and maintain webinar platform
- Communicate with stakeholders
- Advise on planning virtual events
Interim Marketing & HR Manager
Main-Taunus Dental Practice
- Revise and roll out marketing concept
- Developed social media strategy
- HR marketing, team events
- HR organization, training
Senior Consultant (Interim)
K&E Consulting GmbH
- Sales and key account management, client consulting
- Establish partnerships with business associations
- Internal structural analysis using BMC
- Requirements analysis, specifications, testing, and advising on choosing a CRM system and add-ons, followed by implementation and administration
Managing Partner
CREWspirit GmbH
- Event management
- Administration
- Sales
- Communication/social media
B2B Marketing Consultant
RESMEDIA Rechtsanwaltskanzlei
- Business model optimization with BMC
- Interviews with owners, partners, and stakeholders
- Leading and organizing workshops
- Consulting and implementing referral marketing
Founder
CREWspirit GmbH i.G.
- Business model analysis using Business Model Canvas
- Building the founding team
- Creating the business plan
- Project management during the startup phase
Organizer and Moderator
Seminarveranstaltungen MarketingSegeln 2018 & 2019
- Concept development and event management
- Procurement and management of service providers
- Travel coordination and agenda moderation
Assistant Project Manager, Event Management for B2B Events
DB Systel GmbH, Subsidiary of Deutsche Bahn AG
- Assisted project management and coordination of external services: AV technology, webcast streaming, event app, entertainment
- Operational event management of B2B and executive events with DB AG board participation (CIO, CTO)
- Creating a concept and supporting the development of a custom event app
- Preparing briefings, concepts, and protocols
Partner Management / Project Management
Bildungswerk der bayerischen Wirtschaft gGmbH
- Worked on the project: 2nd Bavarian Buyers Forum on October 18, 2017
- Leading the content and selecting the agenda
- Recruiting speakers from procurement and SCM
- Acquiring and supporting sponsors and exhibitors
- Event support
Owner, Senior Consultant
Kreuzknoten | Manufacturer of B2B Marketing
Roles: event manager, marketing consultant, project manager, PMO, team lead, event director, trainer, speaker
Areas of responsibility: event management, marketing, communication, consulting, production, concept development, organization
Event manager and interim manager in the areas of marketing and sales for online/offline events, (live) communication, and business development.
Specialized in service marketing in B2B, industry focus on associations, consulting, banks, financial services, transportation, pharma, and training.
Over 10 years working in B2B marketing at decision-maker level (C-level, owners, managing directors).
Structured agile way of working, enthusiastic and eager.
"Authentic, trustworthy, reliable – and with heart" (customer quote).
As a trained event management specialist and B2B service marketing expert, my focus is on live communication, especially events, conferences, and trade shows.
Since 2018, I have also regularly managed digital event formats. Since the first corona lockdown in spring 2020, I have continuously taken on projects in the online and hybrid space and continued to organize offline events with adapted hygiene concepts.
I have project experience as an employee, freelancer, and event organizer.
I have worked for international corporations as well as for medium-sized companies or public institutions.
My focus is on the emotional anchor – events with a wow effect. Participants should feel individually well looked after, experience a special atmosphere, and share this emotional moment with others – online and offline!
Director Business Development (Interim)
Conviratio GmbH
- Analysis of the service portfolio
- Realignment of the communication strategy
- Organization of client meetings and events at C-level and decision-maker level
- Partner management and cooperation marketing
- Event management for trade show visits and events
Project Consultant for Sales Channel Management
Dialogum GmbH
- Professional support in creating a questionnaire to reach a wider target audience
- Research and review of the content scope
- Creation of the final questionnaire in MS VBA
- Implementation of the questionnaire into the after-sales process
Summary
- Event manager and interim manager in marketing and sales for online/offline events, (live) communication and business development
- Specializing in service marketing in B2B, industry focus on associations, consulting, banks, financial services, transport, pharma and professional development
- Working in B2B marketing at decision-maker level (C-level, owners, managing directors)
- Structured agile work style, enthusiastic and eager
- “Authentic, trustworthy, reliable – and with heart” (client quote)
As a trained event manager and specialist in B2B service marketing, my focus is on live communication, especially events, conferences and trade fairs. I focus on the emotional anchor – events with a WOW effect. Participants should feel individually well taken care of, experience a special atmosphere and share that emotional moment with others – both online and offline!
Languages
Education
Verwaltungs- und Wirtschafts-Akademie Frankfurt am Main
Marketing and Sales Economist (VWA) · Marketing and Sales · Frankfurt, Germany
Verwaltungs- und Wirtschafts-Akademie Frankfurt am Main
Business Administrator (VWA) · Business Administration · Frankfurt, Germany
Certifications & licenses
The PowerMBA
Branding and Growth Marketing Training
Pirate Skills
DaVinci Resolve Basics Workshop
Andreas Rietz
Communication Training
Crisand Coaching
Agile Management in Marketing
Yellow Boat Consult
NLS Basics
Marc Galal Institut
FdM I&II – Leadership through Motivation
Prof. Kehr Institut
Certified Event Manager (IHK)
IHK
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