As a specialist in service marketing in B2B, my focus is on live communication, particularly exclusive events, conferences, and trade fairs. Since 2018, I have additionally regularly managed digital event formats and, from spring 2020 onwards, continuously conceptualized and organized projects in the digital and hybrid sectors. Most recently, I built and commissioned a corporate studio. I have project experience as an employee, interim manager, freelancer, consultant, and organizer. I have worked for international corporations as well as for medium-sized companies and public institutions. My focus is on the emotional anchor – events with a WOW effect. Participants should feel individually well cared for, experience a special atmosphere, and share this emotional moment with others – online and offline!
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