Christian Steinmetz - Global Market Launch Project Manager

Q: Where is Christian based?

Christian is based in Cologne, Germany .

Q: What languages does Christian speak?

Christian speaks the following languages: German (Native), English (Advanced), French (Intermediate), Dutch (Intermediate), Russian (Intermediate) .

Q: How many years of experience does Christian have?

Christian has at least 14 years of experience. During this time, Christian has worked in at least 10 different roles and for 10 different companies . The average length of individual experience is 1 year and 3 months . Note that Christian may not have shared all experience and actually has more experience.

Q: What is Christian's latest experience?

Christian's most recent position is Global Market Launch Project Manager at SMA Solar Technology AG .

Q: What companies has Christian worked for in recent years?

In recent years, Christian has worked for SMA Solar Technology AG , A. Nattermann & Cie. GmbH – A company of Sanofi , and bp Europa SE via Trafineo Service GmbH .

Q: Which industries is Christian most experienced in?

Christian is most experienced in industries like Automotive , Manufacturing , and Energy . Christian also has some experience in Beauty and Cosmetics , Tourism and Hospitality , and Fashion and Apparel .

Q: Which business areas is Christian most experienced in?

Christian is most experienced in business areas like Marketing , Project Management , and Strategy and Planning . Christian also has some experience in Business Intelligence , Product Development , and Sales .

Q: Which industries has Christian worked in recently?

Christian has recently worked in industries like Energy and Pharmaceutical .

Q: Which business areas has Christian worked in recently?

Christian has recently worked in business areas like Marketing , Sales , and Strategy and Planning .

Recommended expert

Cologne, Germany

Experience

Jan 2024 - Present

2 years 2 months

Global Market Launch Project Manager

SMA Solar Technology AG

Overall responsibility for the go-to-market strategy
Conceptualizing, planning and coordinating the global market launch
Developing and implementing an interface between marketing, portfolio management, sales, service and local teams in the USA, Australia and Germany
Leading the go-to-market team

Jan 2023 - Dec 2023

1 year

Interim Brand Lead Thomapyrin

A. Nattermann & Cie. GmbH – A company of Sanofi

Developing strategies for brand differentiation, positioning, storytelling and messaging based on consumer data and market analysis
Conducting competitive analyses to identify brand strengths and weaknesses
SEO consulting to improve website rankings in search results
SEA/RSA consulting to create, optimize and monitor ad campaigns and campaign tracking
Creating new digital advertising initiatives from newsletters to videos
Implementing the PR strategy in close coordination with the internal PR team
Supporting the training team in developing pharmacy training programs
Supporting innovation projects from concept to market launch in the OTC/healthcare sector

Jan 2020 - Dec 2023

4 years

Electrification Consultant / Interim Sales Manager E-Mobility

bp Europa SE via Trafineo Service GmbH

Rolling out EV business development processes and preparing the framework to set up fleet depot and residential charging infrastructure offers
Developing EV sales and procurement processes for fleet depot and residential charging infrastructure
Executing processes to identify growth paths through inorganic opportunities
Preparing the market launch for fleet depot and residential charging solutions, including enabling sales units to sell complex charging solutions
Building a holistic sales network by defining the sales strategy, setting goals, selecting sales channels and determining sales structures with the European Fleet Car & Van and Bus & Truck sales teams
Designing and developing marketing and sales materials and workshops for customer retention
Preparing and conducting information and consultative meetings with customers
Developing training for the fleet sales team

Jan 2020 - Dec 2020

1 year

Interim Head of Marketing DACH

ECOVACS ROBOTICS

Head of Marketing for the DACH region (2 people)
Designing and developing marketing strategies and initiatives for the DACH region
Creating and implementing all online (social media, PGC/UGC and live stream shopping) and offline marketing campaigns for the DACH region
Developing concepts to increase brand awareness and sales across all channels
Planning resources and managing the use of advertising materials based on budget with a focus on ROI
Introducing new products as part of 360° brand communication
Working closely with the sales department and colleagues in channel marketing, brand marketing and media management to ensure all marketing activities align with the overall brand strategy

Jan 2020 - Dec 2020

1 year

Interim Head of Trade Marketing

NKD Group

Head of Trade Marketing (3 people)
Restructuring and implementing efficient processes
Continuously optimizing customer-related processes and ensuring quick time to market
Designing, implementing and further developing sales marketing tasks

Jan 2019 - Dec 2020

2 years

Interim International Marketing Manager B2C

NKD Group

Media management (distribution of supplements, radio) in collaboration with media agencies under consideration of test scenarios
Project management including media, PR, brand campaigns and agency tender
Redesign and recreation of processes to create a lean and efficient management of marketing activities
Management of international project handling with colleagues on-site

Jan 2017 - Dec 2019

3 years

Hybrid

Project Manager E-Mobility

Jaguar Land Rover Europe

Project management of BEV / PHEV (Battery Electric Vehicles / Plug-in Hybrid Electric Vehicles)
Market launch management in Europe (37 countries)
Leading and steering internal and external stakeholders, national sales companies’ and EV managers including global HQ & European operations marketing, PR, sales, network, customer service and CRM
Management of key strategic activities and transformation of key strategies into key deliverables
JLR European dealer network EV readiness including development and execution of SLAs and charging infrastructure for sales and service
Development of dealer network trainings for Europe
Development of EV customer journey including European EV sales guideline
EV marketing communication strategy development
Event management on European and market level
Competitor benchmarks
Development of a holistic EV scorecard and dashboard
Market analysis and development for home and public charging
Management of external suppliers, business partners and agencies

Jan 2014 - Dec 2016

3 years

United Kingdom

European Sales Manager

G Adventures Ltd.

Develop and maintain relationships and accounts
Expand the European sales functions and initiatives
Implement strategies with focus on expedition products in DACH and BeNeLux
Provide superior level of customer service and sales support
Analyse, communicate, report and manage customer information
Communication to internal and external customers
Manage day-to-day performance with appropriate resources and support
Monitoring of KPIs

Jan 2012 - Dec 2017

6 years

Project Manager

Daimler AG

Development and derivation of use cases for a customer-oriented efficiency in R&D, production and after sales (B2B & B2C)
Setup of project structure
Cross-project information exchange via workstreams
Stakeholder management
Internal project communication

Jan 2012 - Dec 2017

6 years

Consultant

McKinsey & Company Inc.

Analysis of industry size, structure and growth drivers in the European colour cosmetic industry
Assessment of the competitive landscape
Identification of key market players, success factors and entry barriers in the ECC market
Evaluation of opportunities and challenges for local champions to drive growth from internationalization

Jan 2012 - Dec 2017

6 years

Project Manager

Recaro Automotive Seating GmbH

Project coordination for the start-up processes of a product innovation
Project office in the areas of marketing and product management

Summary

Consultant & Interim Manager
International project experience in Marketing, Sales and Business Development

Competent and experienced consultant and interim manager with over eight years experience in managing multi-disciplinary teams of varying sizes and complex programs of work. A proven track record of ensuring projects are delivered to the highest quality, within budget by effectively organizing, managing and utilizing all resources. Reputation for seamlessly creating and implementing strategic business plans while exceeding business objectives. Expertise in building partnerships with stakeholders at all levels, board of directors and suppliers. Ability to lead teams on commercial and industrial projects where the highest standards are routinely demanded. Always wanting to be actively involved in all aspects of the project life-cycle and being able to deliver high-value projects in matrixed organizations and across different geographies. Ability to turn proposals into reality. Decision-maker with excellence in communication, research and creative problem solving. Fast learner. Especially successful in management roles that demand rigor, a high level of drive and dedication and a focus on delivering business outcomes through the use of relationship building.

Skills

Strategy
Project Management
Marketing Management
Branding
Sales Management
Customer Management
Automotive
Future Mobility & Solutions
Consumer Electronics
Fashion
Tourism
Cosmetic
Business Development
Go-to-market
Growth Strategies
Market Entry
Market Positioning
Strategic Consulting
Traditional, Agile, Hybrid & Lean Project Management
Process Management
Stakeholder Management
Pmo
Marketing Strategy
Content Marketing
Data Strategies
Integrated Marketing
Marketing Mix Modeling
Omnichannel Marketing
Value Proposition Design
Brand Management
Brand Development
Brand Positioning
Brand Identity
Lead Management
Key Account Management
Solution Selling
Solution Implementation
Solution Consulting
Customer Journey
Customer Loyalty
Customer Satisfaction
Product Lifecycle

Languages

German

Native

English

Advanced

French

Intermediate

Dutch

Intermediate

Russian

Intermediate

Education

University degree in Marketing Management, diploma in business administration · Marketing Management · Germany

Profile

Created

May 2024

Last Update

May 2025

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Christian based?

Christian is based in Cologne, Germany.

What languages does Christian speak?

Christian speaks the following languages: German (Native), English (Advanced), French (Intermediate), Dutch (Intermediate), Russian (Intermediate).

How many years of experience does Christian have?

Christian has at least 14 years of experience. During this time, Christian has worked in at least 10 different roles and for 10 different companies. The average length of individual experience is 1 year and 3 months. Note that Christian may not have shared all experience and actually has more experience.

What roles would Christian be best suited for?

Based on recent experience, Christian would be well-suited for roles such as: Global Market Launch Project Manager, Interim Brand Lead Thomapyrin, Electrification Consultant / Interim Sales Manager E-Mobility.

What is Christian's latest experience?

Christian's most recent position is Global Market Launch Project Manager at SMA Solar Technology AG.

What companies has Christian worked for in recent years?

In recent years, Christian has worked for SMA Solar Technology AG, A. Nattermann & Cie. GmbH – A company of Sanofi, and bp Europa SE via Trafineo Service GmbH.

Which industries is Christian most experienced in?

Christian is most experienced in industries like Automotive, Manufacturing, and Energy. Christian also has some experience in Beauty and Cosmetics, Tourism and Hospitality, and Fashion and Apparel.

Which business areas is Christian most experienced in?

Christian is most experienced in business areas like Marketing, Project Management, and Strategy and Planning. Christian also has some experience in Business Intelligence, Product Development, and Sales.

Which industries has Christian worked in recently?

Christian has recently worked in industries like Energy and Pharmaceutical.

Which business areas has Christian worked in recently?

Christian has recently worked in business areas like Marketing, Sales, and Strategy and Planning.

What is Christian's education?

Christian holds a Master in Marketing Management.

What is the availability of Christian?

Christian is immediately available full-time for suitable projects.

What is the rate of Christian?

Christian's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.