Maria Hammond

Consultant & PMO

Nürnberg, Deutschland

Erfahrungen

Apr. 2022 - Nov. 2022
8 Monaten
Belgien

Consultant & PMO

Galapagos NV

  • Project planning Global Marketing / Customer Insights & Engagement departments
  • Extended responsibilities from 2021 assignment: Global Marketing and Project planning department
  • Project management: end-to-end project management for projects s.a.
  • Agency front desk set-up (IT implementation)
  • Global tactical marketing plans for 2023 in EU7
  • Project consulting and PMO set-up – roll-out of 2021 project management framework across all commercial departments within the EU7 product launch (incl. key priority projects, reporting etc.)
Nov. 2021 - Mai 2022
7 Monaten
Deutschland

Consultant & Trainer

Mast-Jägermeister SE

  • E-Comm-meister & data class – Mast-Jägermeister SE
  • Developing and cascading Jägermeister’s global e-commerce & e-retail strategy for global CEOs and department heads in 10+ different workshops
  • Elaborating global objectives and KPIs and developing local E-comm and activation plans for Jägermeisters key markets (DE, US, CN, UK, FR, CZ)
März 2021 - Feb. 2022
1 Jahr
Belgien

Consultant & PMO

Galapagos NV

  • Global Customer Insights & Engagement department
  • Project management: end-to-end project management for projects s.a.
  • Digital content management factory
  • Customer Engagement Framework
  • Project consulting: developed a project management framework for the global CIE department (incl. content, activation, omnichannel marketing + automation, CRM, insights & analytics) within the EU7 product launch. Supported the department heads and function leads in the set-up of strategic charters, business cases and project plans for their initiatives
  • PMO: set-up 2021 /2022 and 2023 program and project charters, implemented governance, cadence and reporting structures to enable transparency of program outcome and progress
Okt. 2020 - Jan. 2021
4 Monaten
Deutschland

Consultant & Project Manager

CURT Media GmbH

  • Digital marketing & sales B2B strategy
  • developed a digital marketing & sales plan incl. B2B personas, content, SEO, social selling concept
  • implemented cross-selling activities for existing customers (content, newsletter, promotions)
  • developed a native advertising product targeting new B2B customer groups
Feb. 2018 - Nov. 2020
2 Jahren 10 Monaten

Project Manager & PMO Global Sales

GRIP Eng.

  • project management office interfacing owner, operations, engineers and inside sales (roadmap, processes, responsibilities, monitoring etc.)
  • implemented a trade marketing concept for main distributors (incl. outsourcing sales process, providing marketing materials, data sheets and instruction videos directly on customers platforms)
Okt. 2015 - Jan. 2018
2 Jahren 4 Monaten
Deutschland

Project Manager Go To Market

Nestlé Schöller

  • set up and executed the go to market strategy incl. 360° omnichannel marketing activation plan for Nestlé Schöllers new route to market and its key customers in food service wholesale
  • end-to-end project lead: project plan + roadmap, steerco updates, workshops, budget, monitoring
  • trained and coordinated the new sales force team (s.a. messaging, workshops, sales manuals)
  • developed omnichannel marketing plan (s.a. webshop promotions, POS, catalogues)
Apr. 2015 - Juni 2015
3 Monaten
Deutschland

Junior Project Manager Channel Management Retail

Nestlé Schöller

  • developed a reporting tool to identify penetration and distribution gaps inside the German retail market for Schöllers main SKUs
Okt. 2014 - März 2015
6 Monaten
Deutschland

Project Manager Customer Channel Sales Development Food-Service / Customer & Brand Activation Manager

Nestlé Schöller

  • developed a reporting and KPI tool to identify and reduce marketing and customer expenditure costs
  • Set up budget monitoring processes for the trade marketing departments and top-level management
  • developed trade marketing concepts for food service customers (impulse retail, food & hotel chains)
  • implemented brand awareness activities such as POS material, catalogues, and promotions
Jan. 2014 - Dez. 2015
2 Jahren
Deutschland

Sales Management, Later Key Account Management

Nestlé Schöller

Okt. 2013 - März 2014
6 Monaten
Schweiz

Project Manager e-Commerce

Nestlé Germany & Suisse

  • developed optimization roadmap for newly implemented German B2B e-Commerce platform
  • transferred know-how and supported platform launch in the Swiss market
Jan. 2013 - Dez. 2014
1 Jahr
Deutschland

Product Management Small Domestic Appliances

Grundig

Jan. 2011 - Dez. 2014
2 Jahren
Dänemark

Brand Management Nescafé Dolce Gusto

Nestlé Nordics

Zusammenfassung

  • 10 years’ experience in global roles and projects in commercial roles @Nestlé, Galapagos, Jägermeister etc.

  • Strategy and implementation: hands-on set-up and delivery of projects, programs and strategies interfacing marketing, sales and IT
  • Project management: strong end-to-end project management skills (PMO, PRINCE2, waterfall & agile cross functional governance)
  • Project focus: omnichannel, go to market, e-retail & e-commerce, trade & channel development, sales excellence

Sprachen

Deutsch
Verhandlungssicher
Englisch
Verhandlungssicher
Dänisch
Grundkenntnisse
Niederländisch
Grundkenntnisse

Ausbildung

Okt. 2009 - Juni 2012

Friedrich-Alexander-University

Bachelor of Arts · Socio Economics · Deutschland

Zertifikate & Bescheinigungen

PRINCE 2 agile practitioner

AXELOS

Digital marketing manager (SEO, SEA, social media, email, mobile marketing)

Business academy Ruhr

Inbound Marketing

Hubspot

PRINCE 2

AXELOS