Christina Liedke

Regional Senior Director

München, Deutschland

Erfahrungen

Jan. 2020 - Dez. 2022
2 Jahren
Bangkok, Thailand

Regional Senior Director Southeast Asia + India

Zilingo

Led the in-house digital media & production agency consisting of an 80 person sales & creative team. Being responsible for the P&L and projections across Thailand, Indonesia, India, and the Philippines. Scaled the business resulting in 54% growth in profit and 37% growth in revenue within first year. Hired 20+ people across geographies, migrated the team to a new tech platform, and streamlined operational processes.

Jan. 2016 - Dez. 2021
5 Jahren
Bangkok, Thailand

Regional Sales Manager, Southeast Asia

Doohclick, Lifesight, Taboola

Developed go-to-market strategies, as well as strategic partnerships for SaaS and ad-tech products. Closed high-profile clients in a variety of industries through introduction of Digital Out-of-Home and location intelligence products. Worked closely with agencies & brands across the region.

Jan. 2015 - Dez. 2017
2 Jahren
Shanghai, China

Head of Sales and Business Development

YEYU App

Developed key partnerships with brands such as Reebok, Nike, and Northface. Led the in-app content strategy including production of professional client videos, and writing blog posts.

Jan. 2013 - Dez. 2015
3 Jahren
Hongkong

International Correspondent & Project Manager

The South China Morning Post

Led sales teams of 3 - 5 people in Australia, Singapore, Thailand, Japan, South Korea and the USA. Negotiated and closed advertising packages directly with over 600 C-level executives and officials. Designed new market strategies and consistently exceeded sales targets (>1 million USD / year).

Jan. 2007 - Dez. 2013
6 Jahren
Korea, Republik
Lorem ipsum dolor sit amet

E.ON and Daelim

Roles in the energy industry with E.ON in Germany and Daelim in South Korea.

Zusammenfassung

15+ years experience in building strategic partnerships, managing projects, and growing businesses in the digital media, ad-tech, production, and publishing industries. Passionate about engaging & leading cross-functional teams and helping them scale the business.

Sprachen

Deutsch
Muttersprache
Englisch
Muttersprache
Chinesisch
Grundkenntnisse
Thailändisch
Grundkenntnisse

Ausbildung

Okt. 2015 - Juni 2016

Beijing Language & Culture University

Chinese Language Studies · China

Okt. 2008 - Juni 2009

Maastricht University

Master of Science · Intl. Business · Niederlande

Okt. 2007 - Juni 2008

Maastricht University

Bachelor of Science · Economics · Niederlande

Zertifikate & Bescheinigungen

Building Customer Loyalty

CrossFit Level 1 Trainer

Scrum: The Basics

Characteristics of a Great Scrum Master

Agile Foundations