Rolf-Peter Koch
Experte für Pharma- und Konsumgütervertrieb (RX, OTX, OTC, FMCG)
Experience
Head of Marketing and Sales
Bionorica SE
Operative Head of Marketing Sales for the German Business of Bionorica
Head of Field Force
Stada Consumer Health
Formation of an OTC-Generics-Field-Force, Recruitment and skill development. Fine-Tuning of sales allowance system, sales strategy and operative execution of marketing and sales plans.
Executive Consultant
Dr. Scheffler
Formation of a complete sales organisation from scratch.
Sales-Project-Manager
Omega Pharma
6 month project
Freelance Sales-Force and Marketing Developer
Consultant, Trainer und Coach (FMCG, OTC, OTX, Rx, Generics, Re-Imported-Pharmaceuticals, Cosmetics)
Key Account and Partner Manager
Pharmatechnik GmbH & Co. KG
National Sales Manager
Bayer Vital GmbH
Regional Sales Manager Channel Management
Bayer Vital GmbH
Regional Sales Manager OTC and STS
Bayer Vital GmbH
Regional Sales Manager for OTC and STS (Diabetes Self Testing Systems)
Regional Sales Manager and Regional Key Account Manager
Bayer Vital GmbH
Regional Sales Manager and Regional Key Account Manager for Mass Market and OTC
Category Director Analgesics
Bayer Vital GmbH
Brand Manager Aspirin
Bayer Vital GmbH
Assistant Brand Manager Aspirin
Bayer Vital GmbH
Included Sales Force Assignment
Brand Assistant
Procter & Gamble
Brand Assistant for Wick Cough Drops
Marketing and Sales Trainee
F.H. Faulding Ltd.
Summary
My professional experience and my personal interests enable me to handle difficult tasks in changing markets.
My main emphasis in all my projects has always been on developing the abilities and skills of my direct and indirect reports.
My expertise is well balanced between job-related-skills (Marketing and Sales Expertise in FMCG, OTC and Rx-Markets, Category Management) and important meta-skills (Leadership Skills, Negotiation Skills, Change Management Experience, Organisational Development, Psychological Expertise)
State-of-the-art science, Evidence Based Management and a pragmatic hands-on mentality are important aspects in all my projects.
For my clients this results in:
- A professional support in all marketing- and sales-projects with sustainable results
- We work on direct success factors and achieve quick returns
Languages
Education
Academy of Neuroscience, Köln
Master of Cognitive Neuroscience · Cognitive Neuroscience · Cologne, Germany
Schumpeter Business School University of Wuppertal
Diplom-Ökonom · Business Administration and Management Science · Wuppertal, Germany
Certifications & licenses
Certified Medical Representative
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