Carina Felten

Owner & Consultant

Wied, Germany

Experience

Jan 2022 - Present
2 years 7 months
Wied, Germany

Owner & Consultant

CF Change Consulting

  • Workshops to establish new company cultures (e.g. Bornemann Etiketten).
  • Interim team leadership and change management after mergers (e.g. KitaConcept).
  • Lecturer for agile project management, sales & marketing, as well as employer branding and recruiting (Mittelstand University of Applied Sciences).
  • Change manager: guided companies like Time to Act GmbH and Deutsche Bahn through transformations, including developing learning & development departments and IT optimizations.
  • Introduction of agile work methods and cultural change (e.g. Systhemis Consulting).
Mar 2022 - Mar 2023
1 year 1 month

Key Account Manager Strategic Accounts

Robert Half

  • HR consulting and strategy development for large IT clients.
  • Design and implementation of solutions for workforce planning and development.
Mar 2021 - Feb 2022
1 year

Senior Account Manager FMCG & DIY

atrify GmbH

  • Consulting on ERP and PIM projects as well as e-commerce strategies (using data from the PIM system for omni-channel marketing).
  • Strategic account management and presenting projects in expert committees.
Sep 2020 - Mar 2021
7 months

Account & Business Development Manager

Mercury AI (Freelance)

  • Implementation of Salesforce and establishment of sales processes.
  • Development and execution of sales strategies.
Jan 2019 - Dec 2020
2 years

Agile Project Manager & Account Manager

DatamedIQ GmbH & Sevenval Technologies GmbH

  • Project management for banks and insurance companies (e.g. HDI, Canada Life).
  • Big-data solutions consulting in the pharmaceutical industry (Novartis, Bayer, Roche, Karo Pharma, etc.).
  • Advice on using big data for omni-channel marketing.
  • Implementation of agile methods like Scrum and Kanban.
  • Salesforce rollout.
Jan 2016 - Dec 2020
3 years

Enterprise Accounts Sales Executive

Trusted Shops GmbH

  • New enterprise and key account acquisition (e-commerce).
  • Project management for acquired projects (SaaS solution to gather and process customer feedback at all touchpoints/omni-channel solution).
  • Key account management and strategic client development.
Jan 2007 - Dec 2017
11 years

Various Roles in Sales & Account Management

Accor Hotels Germany GmbH

  • Salesforce rollout for Accor DACH.
  • Key account management and strategic customer development.

Summary

Interim team leadership and change management after mergers (e.g. KitaConcept). Expert in change management, resilience, and organizational development. Combines years of hands-on experience in IT project support and change processes with deep psychological expertise to guide people and organizations successfully through transformation.

Languages

German
Native
English
Advanced
Dutch
Elementary
Spanish
Elementary

Education

Oct 2024 - Jun 2025

London Metropolitan University

Master of Science · Behavioral & Organizational Psychology · London, United Kingdom

ENEB University Barcelona

Master of Arts · Human Resources, Coaching & NLP · Barcelona, Spain

Certifications & licenses

Systemic Consultant – Form of Brief Therapy

BTB Educational Institute for Therapeutic Professions

Certified Business Coach

ENEB University Barcelona

Agile Scrum Master

LearnQuest

Change Manager

IHK

Leading SAFe 6.0

Scrum Alliance

People & Culture Manager

IHK

SAP Professional Consultant