Recommended expert
Petar Markovic
Freelance Lecturer
Experience
Jan 2023 - Nov 2023
11 monthsFreelance Lecturer
Masters of Marketing GmbH
- Developed course materials for online marketing strategy and project management
- Course content: online marketing strategy, inbound marketing, content marketing, project management, onsite marketing
- Coaching in digital marketing and digitization
Jan 2020 - Present
6 years 2 monthsFreelance Lecturer
ecomex GmbH & Co. KG
- Developed course materials for online marketing strategy and project management
- Course content: online marketing strategy, inbound marketing, content marketing, project management, onsite marketing
- Coaching in digital marketing and digitization
Jan 2016 - Present
10 years 2 monthsSelf-employed Freelancer | Business Consultant
Roonberg Digital
- Apply generalist experience from over 20 years in marketing to client projects
- Support teams on an interim basis in project management for digital marketing projects
- Carry out my own product management and consulting projects in the health sector
- Coach and train in marketing and digital projects
- Work as a freelance lecturer in online marketing, interim management in marketing and sales
Jan 2013 - Dec 2016
4 yearsBerlin, Germany
Senior Platforms Consultant
Google Germany
- Project management: implemented and managed standard and custom sales and ad formats for Google and YouTube platform solutions
- Account management: coordinated client requests with the technical team in Hamburg and account managers in Dublin
- Designed and executed scalable online marketing activities
- Conducted client trainings and events for large clients, incubators, startups and agencies; including some international activities
Jan 2010 - Dec 2013
4 yearsHamburg, Germany
Industry Manager YouTube & Display
Google Germany
- Advised and supported various sales teams as an expert in YouTube, Display & New Products
- Initiated certification of research providers with revenue impact of $300k–$500k
- Led branding client workshops and internal training sessions
- Planned and monitored quarterly and annual campaign sales targets
Jan 2004 - Dec 2010
7 yearsKarlsruhe, Germany
Head of Online Marketing (interim) / Senior Online Marketing Manager
1&1 Internet AG
- Led and coordinated multiple teams of up to 70 staff
- Handled media buying and managed all channels: SEM, SEO, affiliate, partnerships, display advertising, CRM, social media, events, call center
- Managed projects for online marketing across business intelligence, website management, product management, and other departments
- Negotiated contracts with sales partners and vendors
- Coordinated web analytics requirements and business intelligence projects
- Managed and acquired new and key partners
- Increased top affiliates' revenue by 20% by offering unique phone numbers
- Oversaw production of online advertising materials
- Hired new employees and supervised a master's thesis on "Search Marketing in 1&1's Online Marketing Mix"
Jan 2001 - Dec 2003
3 yearsHamburg, Germany
Junior Account Manager
Scholz & Friends
- Advised clients on traditional advertising
- Developed campaigns and maintained branding
- Reviewed print proofs and ensured on-time production
- Managed new business ideas and sourced suitable partners
- Served clients such as Reemtsa, BOSS, Tchibo, Implico
Jan 1999 - Dec 2001
3 yearsMunich, Germany
Film Production Assistant
GAP Films Werbefilm
- Assisted with pre-production and shoots
- Conducted location scouting and prepared castings
- Assisted the producer on commercial productions for clients like Chupa Chups, Swisscom, Verizon, Volkswagen
Summary
Since 2016, I have been working as a self-employed freelancer and business consultant, where I bring my generalist experience from over 20 years in marketing to client projects or support teams on an interim basis.
In addition to my own projects in the health sector, I have been a freelance lecturer in online marketing since 2020.
Skills
- Ms Office
- Various Google Tools
- Google Ads
- Google Analytics
- Google Workspace
- Various Cms Systems
- C++ (Basic)
- Turbo Pascal (Basic)
- Visual Basic (Basic)
- Html (Basic)
- Css (Basic)
- Data Mining And Analytics
- Strategic Planning
- Performance Metrics
- Financial Analysis
- Process Improvement
- User Acceptance Testing
Languages
German
NativeEnglish
AdvancedEducation
Oct 1999 - Jun 2000
Keele University
International Business Management · Keele, United Kingdom
Oct 1995 - Jun 2000
University of Applied Sciences Pforzheim
Diploma · Business Administration · Pforzheim, Germany
Profile
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Frequently asked questions
Do you have questions? Here you can find further information.
Where is Petar based?
Petar is based in Berlin, Germany and can operate in on-site, hybrid, and remote work models.
What languages does Petar speak?
Petar speaks the following languages: German (Native), English (Advanced).
How many years of experience does Petar have?
Petar has at least 27 years of experience. During this time, Petar has worked in at least 7 different roles and for 7 different companies. The average length of individual experience is 3 years and 4 months. Note that Petar may not have shared all experience and actually has more experience.
What roles would Petar be best suited for?
Based on recent experience, Petar would be well-suited for roles such as: Freelance Lecturer, Self-employed Freelancer | Business Consultant, Senior Platforms Consultant.
What is Petar's latest experience?
Petar's most recent position is Freelance Lecturer at Masters of Marketing GmbH.
What companies has Petar worked for in recent years?
In recent years, Petar has worked for Masters of Marketing GmbH, ecomex GmbH & Co. KG, and Roonberg Digital.
Which industries is Petar most experienced in?
Petar is most experienced in industries like Advertising, Healthcare, and Information Technology (IT). Petar also has some experience in Education.
Which business areas is Petar most experienced in?
Petar is most experienced in business areas like Marketing, Project Management, and Product Development. Petar also has some experience in Business Intelligence, Customer Service, and Sales.
Which industries has Petar worked in recently?
Petar has recently worked in industries like Advertising, Healthcare, and Education.
Which business areas has Petar worked in recently?
Petar has recently worked in business areas like Marketing, Project Management, and Product Development.
What is Petar's education?
Petar attended Keele University for International Business Management.
What is the availability of Petar?
Petar is immediately available part-time for suitable projects.
What is the rate of Petar?
Petar's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.
How to hire Petar?
To hire Petar, click the Meet button on the profile to request a meeting and discuss your project needs.
Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
1200
900
600
300
Market avg: 890-1050 €
Market avg: 890-1050 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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