Led various cross-functional initiatives, including organizational restructuring, introduction of annual performance reviews in HR, financial planning & analysis, and business strategy development
Redesigned and implemented new pricing models, resulting in 20% revenue growth and a doubling of annual contract share within six months
Jul 2022 - Jan 2024
1 year 7 months
Hamburg, Germany
Growth Product Lead, Management Team
Staffomatic
Revised the strategic product positioning and introduced a two-year growth roadmap, driving 20% YoY profitable growth
Developed and executed a marketing strategy focused on SEO and SEA, increasing organic traffic by over 15,000% and tripling the LTV/CAC ratio to 4
Built a high-performing team by hiring key talent in product and marketing, growing the department to 8 FTE
Mar 2021 - Jun 2022
1 year 4 months
Hamburg, Germany
Director Product Development, Management Team
Sapiens Germany GmbH
Founded the product team and grew it to an interdisciplinary tribe of 23 FTE
Defined product vision, business case, pricing, and product branding
Led a team of 3 product managers and built a career development plan
Negotiated budget planning with Sapiens HQ
Grew product portfolio from €8 million to €20 million in revenue over three years
Introduced a recurring revenue model, achieving €0.5 million ARR within 18 months
Won three B2B clients 18 months after launch of the new sales platform
Aug 2020 - Jun 2021
11 months
Hamburg, Germany
Product Manager - New Product Launch, Insurance
Sapiens Germany GmbH
Led the ideation and creation of a new B2B-Enterprise Digital Sales Platform and delivered it on time for the first client
Jul 2019 - Aug 2020
1 year 2 months
Hamburg, Germany
Product Manager - Core Insurance Platform
Sapiens Germany GmbH
Transitioned an open source framework to a clear product proposition and reorganized over 100 FTE into a product- and service-oriented organization
Mar 2018 - Jul 2019
1 year 5 months
Hamburg, Germany
Senior Digital Consultant
sum.cumo
Project lead for the incorporation of a corporate startup for a large German insurer, leading a cross-department project team of 25 FTE
Mar 2017 - Jan 2019
1 year 11 months
Founder
EC-Anbieter Vergleich
Built the first price comparison platform for POS card terminals, generating over 100 leads per month and selling the business in 2019
Aug 2016 - Jan 2018
1 year 6 months
Associate II
Arkwright Strategy Consulting
Realized over 15 projects as project member or leader in financial services, including:
Defined the mobile payment strategy of a large German bank
Implemented a profit enhancement program
Conducted customer data analysis on the debit card portfolio of a German bank