Matthias L. - Business Development Manager | FRATCH

en
de

Heidelberg, Germany

Experience

Jan 2022 - Aug 2022

8 months

Business Development Manager

Instaffo

Product development and implementation of ideas
Conducting target group surveys and user interviews
Marketing strategy support

Dec 2020 - Jan 2022

1 year 2 months

Head of Marketing

Instaffo

Building and leading the marketing team
Developing and implementing online marketing strategies (TikTok, Reddit, LinkedIn, Facebook, Instagram)
Producing promotional videos and scaling marketing campaigns
Winner of the 1M revenue Funnelcockpit Award
Structure and process optimization
Conducting user surveys (surveyed over 500 software developers on job descriptions & recruiting)

Sep 2018 - Present

7 years 4 months

Heidelberg, Germany

Managing Director

GoFaster Marketing & Consulting GmbH

Leading the company with a focus on tech recruiting
Developing scalable recruiting strategies
Training and full management of the recruiting process
Using social media and online advertising to source candidates
Optimizing the filtering process to increase candidate quality and quantity

Languages

German

Native

English

Intermediate

Certifications & licenses

LinkedIn Marketing Strategy Certification Test

LinkedIn

LinkedIn B2B Marketing Fundamentals Certification

LinkedIn

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