Katrin Riess
Freelance Marketing Professional
Experience
Freelance Marketing Associate
K-Motion GmbH & Co. KG
- Social media management
- Website maintenance, creating newsletters and landing pages
- General marketing support
Freelance Analyst
INQUA Coaching GmbH & Co. KG
- Creation of High Profiling® competency profiles in the coaching process
Freelance Market Research Associate
Warner Bros. Entertainment GmbH
- Monthly analyses (user behavior and title performance in video on demand)
- Survey analysis
- Research and data preparation
Executive Assistant
Lavin Estates SL
- Website maintenance, external real estate portals, and social media channels
- Creating marketing texts in German and English
- General administrative tasks
- Supporting the managing director
Round-the-world trip
Senior Trade Marketing Manager / Trade Marketing Manager
Warner Bros. Entertainment GmbH
- Trade marketing responsibilities for the clients Media Markt and Saturn (Germany, Austria, Switzerland)
- Designing, developing and implementing retail promotions and marketing activities
- Planning and managing the trade marketing budget
- Coordinating agencies, suppliers and other departments
- Leading various internal projects
Retail Marketing Manager
20th Century Fox Home Entertainment Germany GmbH
- Developing, executing and evaluating trade marketing activities for various clients (Media Markt, Saturn, Amazon, Müller)
- Developing and purchasing POS materials
- Display planning
- Managing external agencies and suppliers
- Creating and delivering presentations
Junior Trade Marketing Manager Off Trade
MaxXium Deutschland GmbH
- Developing, executing and evaluating customized and national promotions
- Sales promotion activities and staff promotions in food retail and wholesale
Assistant Channel Manager Off Trade / Marketing Assistant
Allied Domecq Spirits and Wine Deutschland
- Developing, executing and evaluating national promotions, sales promotion activities and staff promotions in food retail and wholesale
- Market analysis and category management projects
- Assisting the channel manager
- Organizing seminars and internal training sessions
Sales and Marketing Assistant
Enlight Deutschland GmbH
- Product and quality management
- Organizing trade fairs
- Developing and purchasing marketing materials
- Executing mailings and maintaining the website
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Media and Entertainment (18 years), Advertising (5.5 years), Professional Services (5 years), Real Estate (2.5 years), Food and Beverage (2.5 years), and Tourism (1.5 years).
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Marketing (19.5 years), Business Intelligence (10.5 years), Research and Development (9 years), Project Management (6 years), Human Resources (5 years), and Product Development (3 years).
Summary
Dynamic, creative, experienced professional motivated with extensive knowledge in marketing and sales. Strong communication skills, structured, goal-oriented, and efficient work style. Passionate salsa dancer and experienced world traveler.
Skills
- Pc And Mac, Microsoft Office, Sap
- Facebook, Instagram, Mailchimp, Canva, Wordpress
Languages
Education
Mannheim University of Cooperative Education
Diploma in Business Administration (BA), major: Marketing, Finance and Accounting · Business Administration, focus in Industrial Management · Mannheim, Germany
Lina-Hilger High School
General university entrance qualification · Bad Kreuznach, Germany
Frei-Laubersheim Primary School
Primary School · Frei-Laubersheim, Germany
Profile
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