Arda Gurtuna
Partner
Experience
Partner
CIVITTA
- Led strategy, value creation and transformation practices across Western Europe and Nordics with +80 consulting professionals, driving 60% revenue and 30% headcount growth in CAGR in the last 4 years
- Established and expanded private equity and portfolio company services from stand-alone due diligence service to e2e deal cycle offerings through both organic and inorganic development in Europe with +30 clients and +80% retention rate
- Established and integrated strategy, value creation and digital transformation practices with +600 headcount; completed the acquisition of 4 consulting company acquisitions across Portugal, Sweden, Poland and Denmark and established new offices across +7 new countries
- Expanded additional sector revenue and offerings across consumer goods, industrials, fintech, SaaS, logistics and professional services industries, leading +30% revenue and +40% profit improvement in each vertical
- Delivered and led +80 projects across all verticals (inc. private equity) that includes corporate strategy, post-merger integration, carve out, due diligence, re-platforming, operating model design, digital transformation, execution support, advisory, go-to-market strategy, innovation management and cost optimization with 100% delivery success rate
EMEA Operating Partner (FTC)
Ten Oaks Investment Group
- Established and led portfolio optimization, value creation and portfolio operations in the EMEA region for the organization which was followed by investment portfolio creation with +$200m portfolio size (indicative) with a target of underperforming companies in EBITDA and strong focus on carve-out, post-merger integration and carve-outs
- Led +7 e2e M&A and divestiture initiatives and improved portfolio value by 40% in 18 months with a strong contribution of value creation activities across both existing and new portfolio companies
- Improved and drove significant results across portfolio performance for exit readiness with +30% EBITDA and +25% revenue improvements across portfolio that includes industrials, consumer goods, SaaS and professional services organizations
- Directed value creation activities, structured and established high functioning management teams and provided hands-on leadership in execution with continuous capability improvement beyond exit stage
Strategy and Business Development Director and Board Advisor
Borusan Holding
- Mandated and improved underperforming portfolio value by 12% through both portfolio and operational value creation initiatives within 18 months
- Designed and managed 5 year strategic and value creation plan for the conglomerate including +15 portfolio companies and served as an advisor to portfolio company boards and holding management
- Designed operating model and established the venture capital structure with $50m size for long term portfolio diversification with 3 initial investments on mobility, data and AI
- Optimized incubated portfolio companies through re-structuring, carve-out and scale-ups with a total valuation of +$80m, reaching +160% valuation growth in a year with no additional cash flow injection
- Established transformation and value creation offices and led execution of +30 initiatives across growth, cost optimization, M&As and digital transformation
- Led and completed e2e M&A and exit transactions across EMEA, China, Turkey and USA with total $500m deal value across logistics, steel, pipe and machinery sectors
- Led cross portfolio synergy actions across steel, automotive, logistics and machinery for go-to-market design and cost optimization, resulting 2% portfolio value contribution
Private Equity Partner
Pladis Global
- Mandated and designed post-acquisition value maximization for Godiva, McVities and United Biscuits, including re-positioning of Godiva brand and its supply chain and post-merger integration activities, resulting 12% portfolio value improvement
- Led and delivered post-merger integration across technology and operations across 29 sub-companies in all continents with +50 locations, covering e-commerce, fin-tech, manufacturing, retail technologies, integration hubs and incubation centers
- Completed the e2e deal completion and post-merger integration of Godiva into BAU state after budget over-run and non-completion of the post deal activities
- Served as a board member and advisor for the management committee in technology transformation, value creation and start-up investments
- Improved start-up portfolio value (VC vehicle) by 60% through scaling 2 companies’ revenue to $40m with 150% improvement and divestiture/carve-out of 3 underperforming companies
Head of Strategy and PMO
Hepsiburada.com
- Created 3 year strategic and execution plan after $250m investment dedicated to value creation and transformation activities to reach 80% CAGR revenue growth and break-even EBITDA
- Set up, led and scaled PMO (25), strategy (5), product (+100), data (15) and CX (+400) teams to execute strategic initiatives across commercial and operations
- Designed and established new businesses (marketplace, last-mile delivery, payment systems, fashion and home) with P&L ownership, resulting in 80% of the overall YoY 120% CAGR revenue growth
- Executed +50 transformation initiatives for EBITDA target, including consolidation of 7 warehouses, establishment of largest e-commerce warehouse in CEE and MEA, retail transformation, replenishment automation, AI-based pricing, omni-channel CX transformation, ERP and CRM re-platforming, business intelligence automation and new WMS and TMS implementations, resulting in 20% revenue growth and 1% EBITDA impact
- Managed overall product portfolio and strategy (+20 scaled products) and product ownership of 4 units with 40 people; introduced 7 new products in 2 years resulting in 20% revenue impact
- Managed investments of startup pipeline and led e2e M&A process for 6 startup acquisitions in SaaS, services, logistics and retail
Managing Consultant
IBM
- Led and delivered strategy and transformation +30 projects across financial services, telco, retail, e-commerce and airlines across MEA, CEE, Nordics and Benelux with team sizes between 5 and +400
- Delivered global scale digital transformation and operating model projects for sector leaders such as KLM, ING Bank, Citibank, Unicredit, Turkish Airlines, Carrefour, Etihad and Etisalat with project sizes between $100m and $300m
- Delivered +30 pre- and post-deal projects across operating model, carve-out, post-merger integration, CRM and ERP re-platforming, business process reengineering, platform development, finance transformation, agile transformation, IT operations and strategy
- Supported and initiated research activities for retail and technology practices
- Awarded best project award in financial services in 2014 IBM globally for Citibank and selected as one of the top 3 consultants under 30 worldwide
- Supported project sales activities in proposal and acted as an expert across GTM, omni-channel strategy, operating model design, BPM, PMO and application management
- Mentored and provided career advisory for junior consultants in both functional and expertise paths
Consultant
McKinsey & Company
- Delivered and advised on +15 high impact projects through analysis, design and implementation for corporate strategy, portfolio strategy, due diligence, go-to-market, transformation strategy and business model design in the UK
- Focused on asset development, proposal design and project delivery in banking, private equity, retail, e-commerce and transportation
Marketing Specialist (Part Time)
Cadbury Inc.
- Led online marketing performance improvement, analytics and strategy formation in the UK’s first pure online marketing campaigns, community building and engagement strategies
- Initiated campaign optimization for the UK’s first successful online viral campaign, achieving highest engagement and reach KPIs by 2010
Sales and Marketing Intern
Coca Cola Company
- Initiated market research for new channel development in offline segment and prepared value proposition report for enhancements
- Analyzed channel performance, created market analysis outputs for performance optimization and developed sales funnel improvements
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Banking and Finance (12 years), Retail (8 years), Information Technology (4.5 years), Professional Services (4.5 years), Transportation (3.5 years), and Telecommunication (3.5 years).
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Strategy (15 years), Information Technology (8 years), Operations (7 years), Investments and M&A (6 years), Project Management (6 years), and Product Development (2 years).
Summary
Senior operating and strategy leader with a proven track record of driving value creation, transformation, and growth across mid- and large-scale organizations.
Has a high impact in the EMEA region with a blend of private equity, consulting, and PE-backed portfolio companies experience. He combines strategic depth with hands-on operational leadership, including P&L ownership, portfolio operations, post-acquisition integration, turnaround, and exit readiness.
With experience across both B2B and B2C environments, he operated across more than 8 industries where he is known for pragmatic leadership, the ability to drive results in complex settings and make companies win.
Skills
- Strategy And Corporate Development
- Operational Transformation And Cost Optimization
- Portfolio Operations And Value Creation
- Operating Model Design And Execution
- Post Merger Integration And Carve Out
- Growth And Go-to-market Execution
- Mergers And Acquisitions
- Board Level Execution And Communication
- Digital Transformation And Innovation
- Governance And Advisory
Languages
Education
University of Birmingham
MSc in Marketing · Marketing · Birmingham, United Kingdom · Distinction with 3,70/4,00; 3rd ranking out of 150
TED Ankara College
High School · Mathemathics · Ankara, Turkey · High Honors; 3.90 out of 4.00
Bilkent University
BSc in Business Administration · Business Administration · Ankara, Turkey · High Honors; 2nd out of 180
Profile
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