Director CX & Business Strategy

Guide markets and business units in optimizing their omnichannel strategy and identifying opportunities to strengthen the experience for multiple segments within the complex ecosystem of the world’s biggest nutritional brand.

Expand brand offerings across the entire consumer journeys to provide personalized services that reflect their expanding product portfolio within a multi-platform ecosystem of on and offline experiences for families with children.

Uncover experience gaps and develop a purpose-driven strategy that allows the brand to acquire customers early on and grow lifetime value across the product portfolio.

Future-proof the ecosystem strategy for multiple segments with compelling propositions that deliver a modern, connected, and personalized experience for multiple segments.

Define, design and implement a new end-to-end platform for enterprise banking focused on driving change in entrepreneurship, data driven learning and climate leadership.

Lead actionable insight for B2B and B2C to advance service offerings, process capabilities, support tooling, and brand affinity across key segments.

Apply mixed-method research in a business context using qualitative and quantitative approaches, data intelligence and analytics frameworks, data visualization, focus groups, observations, online tools, surveys, sentiment analysis, and insights engines, then translate findings into decisions.

Architect and deliver the ecosystem and omnichannel plan by aligning staff, people, and processes; setting the overarching vision and implementation roadmap; and executing a data-driven, frictionless, and sustainable customer experience across segments and channels.

Define the organizational strategic portfolio through strategic thinking, innovative design and technological expertise applied to digital transformation and venture building challenges.

Define the overall organizational portfolio and create specific business strategies to ensure the success and profitability of the agency - specially focused on presales, corporate communications, client success, internal culture and processes.

Develop the strategy that drives the design of new services and incorporate it within the current business model - including the launch of Discovery, Concept, CX, Branding, Business Design and Venture Building offerings. Manage, restructure and lead a team of senior UX/UI designers, visual strategists, business and service designers to reach their full potential by creating a culture of open innovation - integrating agile methodologies across different business units and ensuring the professionalization of the department.

Work closely with management to provide recommendations and high-quality market insights to inform decision making and steps to action - reporting directly to the CEO.

Create new ventures, develop frameworks and implement new products and services that deliver human-centered banking experiences to transform the finance sector in Spain.

Lead the creation of three end-to-end digital banking venture building projects and define the overall vision throughout each individual digital and non-digital ecosystem.

Work closely with a team of UX/UI designers, strategists, developers and entrepreneurs to plan, coordinate and execute key activities for each project. Manage multiple work streams that require cross-functional stakeholder engagements. Provide continuous in depth market inputs and contextual insights for new business opportunities.

End-to-end project management and communication with a range of providers collaborating with: branding, advertising, tech development, marketing, service design, user testing, copywriting, growth hacking, UX/UI, illustrations and animations.

Find and maintain new customer relations, supervise internal and external communications, and qualify opportunities that convert leads into sales.

Find potential new customers, identify the decision makers within the client organization and set up meetings between them and our company.

Oversee weekly international campaigns for markets to ensure a solid and continuous pipeline of opportunities for the sales department. Supervise internal, external and digital communications plan, including videos, social networks and press releases for mobile marketing strategies.