Cansu K.

Senior Product Manager (Interim)

Avatar placeholder
Barcelona, Spain

Experience

Jan 2025 - Present
1 year

Senior Product Manager (Interim)

SeQura

  • Full time engagement as an interim senior PM to support strategy, execution and unlock key initiatives
  • Refined product discovery and delivery flow incorporating engineering, legal, compliance, and commercial teams in the process, removing dependencies ensuring early alignment
  • Currently leading strategic initiatives for the Education vertical to unlock expansion and engagement opportunities
Jan 2022 - Dec 2025
4 years

Staff Product Manager

COOLTRA

  • Drove Cooltra’s transformation into a product-led company generating direct P&L impact
  • Replaced a vendor-locked SaaS with an in-house platform across KYC, payments, invoicing, booking, and back-office capabilities enabling scalability and growth into 17 new cities
  • Completed two M&A tech transitions in record time of 4 months standardising services and data models leading to €2M cost saving
  • Managed roadmap and execution of 15+ initiatives across stakeholders and domains including user onboarding, payment, B2B sales, operations and marketing automation resulting in +20% lift in EBITDA
Jan 2020 - Dec 2022
3 years

Lead Product Manager

Kaplan Languages Group

  • Led the launch of the new website for the transition of the business from a 'lead-driven model' to e-commerce, across 4 product teams, sales, marketing, finance and C-level stakeholders
  • Identified user friction points and ran focused A/B experiments resulting in 4% increase in conversion
  • Activated flexible financing and payment options, integrating fintech solutions rising online leads by 20%
  • Led strategic initiatives for onboarding and edtech capabilities unlocking contracts worth €1M revenue
Jan 2018 - Dec 2020
3 years

Senior Product Manager - Payments & Finance; promoted to Lead Product Manager - Finance & B2B

UBEEQO

  • Promoted from Senior Product Manager - Payments & Finance to Lead Product Manager - Finance & B2B in 2019, leading a team of 8 product managers (4 direct reports) and reporting to the CPO
  • Led development of advanced B2B fleet management for B2B clients enabling €6M revenue
  • Coordinated in-house reconciliation, revenue management and subscription system, unlocking operational blockers for scalability and accomplishing 3% revenue increase
  • Implemented KYC for user onboarding ensuring compliance; A/B test proved 15% more user activation
Jan 2016 - Dec 2018
3 years

Product Manager - Growth; Senior Product Manager - CRO

Fareportal

  • Owned the internationalisation strategy and P&L for onetravel.com growing into 4 new markets in Asia
  • Automated flight check-in leading to €1 incremental revenue per booking
  • Implemented flight recommender based on machine learning improving conversion rate by 4%
  • Launched smart pricing to maximise revenue based on demand; resulted in 6% incremental revenue
Jan 2015 - Dec 2016
2 years

Product Manager - EMEA; Product Manager - EMEA & China

MANGO

  • Developed and executed online product strategy for EMEA and China achieving 100% revenue increase YoY
  • Introduced local payment methods and localised experience activating Mango Online in 3 new markets
  • Enabled smart product listing for funnel optimisation leading to 2% CR improvement
  • Led China’s largest eCommerce event (11.11) generating 300% higher YoY sales through data driven sorting
Jan 2011 - Dec 2014
4 years

Product Analyst - Turkey; Product Manager - International Expansion

EDREAMS

  • Led expansion into 7 new markets with local payment methods, airline API integrations and custom user experience, reaching 10% of global revenue within 1 year of go-live
  • Developed automation for weekly P&L analysis and conducted regular competitive research enabling constant performance monitoring and optimisation in marketing and pricing
  • Performed over 20 A/B tests related to pricing, UX, and content achieving profitability in respective markets within 2 years of release

Summary

Senior Product Manager with 15 years experience in the software industry building and scaling B2B SaaS , B2C and marketplace products, delivering direct and measured P&L impact.

Brings experience across 5+ industries like fintech, FMCG, edtech, mobility, travel, retail and domains including KYC, compliance, payments & finance, user experience, workflow automation, platform and API integrations, internal tools.

Proven success in end to end product flow from strategy to execution, go to market and optimisation, through lean product discovery and delivery in autonomous cross-functional teams involving engineering, design, data.

Through data driven decision making, close collaboration with stakeholders and in line with company objectives, prioritises the right problems to solve.

Thrives in complex environments leading cross-domain product initiatives, turning complex and highly challenging problems into scalable and impactful product solutions.

Languages

Turkish
Native
English
Advanced
Spanish
Advanced

Education

Bogazici University

Bachelor's · Business Administration · İstanbul, Turkey

INSA

Master's · Marketing Management · Barcelona, Spain

Need a freelancer? Find your match in seconds.
Try FRATCH GPT
More actions

Similar Freelancers

Discover other experts with similar qualifications and experience

Thomas B.
Thomas B.

Scrum Master, Team Coaching, Product Owner, Product Manager

View Profile
Stephan S.
Stephan S.

Project and Product Leader, Consultant and Trainer

View Profile
Kerstin P.
Kerstin P.

Freelance / Contract

View Profile
Samet P.
Samet P.

AI-Consultant

View Profile
Marc H.
Marc H.

Head of SEO

View Profile
Silvija G.
Silvija G.

CEO

View Profile
Sigfried S.
Sigfried S.

Consultant, Advisor and Partner - Product, Design, Growth, Operation & Automation Expert

View Profile
Oliver G.
Oliver G.

Project Manager for IoT Applications and Workforce Management System Implementation

View Profile
Thomas C.
Thomas C.

IT project and process management according to SAFe / SAP S/4

View Profile
Benjamin M.
Benjamin M.

Interim Executive for Scalable Ventures, Product Strategy & Innovation

View Profile
Sahra H.
Sahra H.

Business Development

View Profile
Annett E.
Annett E.

Product Coach& Transformation Consultant

View Profile
Niklas W.
Niklas W.

Digital Transformation Consulting

View Profile
Michael M.
Michael M.

Freelance Management Consultant & Interim Manager

View Profile
Denny M.
Denny M.

Senior Expert Innovation, Strategy & AI

View Profile
Lars J.
Lars J.

Digital Marketing I Project & Interim Manager I Data Privacy & Compliance Manager | Scrum Master & Product Owner

View Profile
Chrisabel P.
Chrisabel P.

Senior Manager

View Profile
Claudius W.
Claudius W.

Project Manager: Agile Leadership & Digital Projects

View Profile
Orlando N.
Orlando N.

Consultant, Mentor & Lecturer for AI, E-Commerce & Digital Marketing

View Profile
Philipp T.
Philipp T.

Project Lead

View Profile
Chris W.
Chris W.

Freelance Project Manager

View Profile
Evelina B.
Evelina B.

Freelance Consultant | Head of Assortment & Product development

View Profile
Chris P.
Chris P.

Chief Experience Officer

View Profile
Cecilia C.
Cecilia C.

Senior Consultant

View Profile
Axel L.
Axel L.

Strategy Consulting & Project Lead

View Profile
Adriana S.
Adriana S.

Senior Consultant

View Profile
Max F.
Max F.

Senior Product Manager/Owner & Consultant (Freelance)

View Profile
Michael P.
Michael P.

Interim Manager | Founder of hinauf.com

View Profile
António S.
António S.

Interim Manager (CSO/CRO)

View Profile
Annabelle V.
Annabelle V.

Interim Manager – Director Corporate Strategy & In-house Consulting

View Profile