Commercial Director/Business Consultant

Accomplished senior leader with two decades of international experience leading high-impact commercial strategies, large-scale sales transformations and commercial project. Skilled in building and optimising Route to Market models, Account Management excellence, transforming distributor networks, and driving double-digit growth in revenue, profit, and market share.

Proven success in post-M&A integration, aligning multi-region sales forces, harmonising trade terms, and embedding new commercial processes to deliver sustainable performance gains. Launching new business ventures, and revitalising product portfolios to capture new category opportunities.

Recognised for a hands-on leadership style that combines strategic vision with operational execution. Experienced in developing high-performing teams, introducing digital sales tools, and executing customer-centric strategies that strengthen key account partnerships and accelerate go-to-market effectiveness.