Recommended expert

Erika Reimann

Managing Director

Erika Reimann
Altlandsberg, Germany

Experience

Jan 2018 - Present
8 years 2 months

Managing Director

Outside The Lines GmbH

  • Leading OTL as an un-agency for future-proof communications, consulting startups, scaleups, tech & future-forward brands
  • Key Projects:
  • Patreon Europe market launch 2020 (Marketing Agency)
  • Squarespace Germany market launch 2021 (Marketing Agency)
Jan 2017 - Dec 2018
2 years
Berlin, Germany

Head of Global PR (interim)

Impossible Camera GmbH

  • Short-term global brand launch strategy & rollout for Polaroid Originals
  • Selection & management of international PR agencies
  • Global PR strategy, asset creation, international media relations
  • Coordinating social media & brand partnerships
  • Alignment & counseling of other departments such as e-commerce, customer relations & sales to create unified tonality & approach
Jan 2014 - Dec 2017
4 years
Berlin, Germany

Unit Director PR

CLY Communications

  • Strategic and operational lead of the PR unit of a Berlin-based boutique agency for PR, events and celebrity relations, handling a team of up to 10 employees
  • Key Clients: Glossybox, Outfittery, Samsung, Desigual, GQ Men of the Year, Toni & Guy (Unilever)
Jan 2012 - Dec 2014
3 years
Berlin, Germany

Freelance Communications Consultant

Freelance Communications Consultant

  • Michalsky StyleNite (PR Project Management)
  • Lollapalooza PR Launch (for Schröder+ Schömbs PR)
  • Gewobag - Urban Nation: Museum for Streetart PR & communications concept and kick-off
  • Parental leave December 2012–August 2013
  • Project Management, Crisis Communication, Presentation skills, Coordination of virtual teams
  • Budget: > €1.5 M, Team: up to 10
Jan 2010 - Dec 2012
3 years
Berlin, Germany

Head of Communications

Offshow AG

  • Head of PR and Communications for Berlin-based startup furniture fair Qubique
  • Development of launch communication strategy & rollout, international PR, corporate communication
  • Overseeing content for all owned channels: website, corporate blog, magazine & tradeshow catalog
Jan 2008 - Dec 2010
3 years
Berlin, Germany

Executive Director PR

Plantage Berlin

  • Creation and execution of integrated communication campaigns
  • Unit lead of 5 people, reporting to CEO
  • Parental leave December 2009–September 2010
  • Key Clients: Bertelsmann Stiftung, Mini Cars, Duo Boots, Björn Borg Underwear
Jan 2005 - Dec 2008
4 years
Berlin, Germany

Managing Director

Poplicity GmbH

  • Founder and managing director of public relations agency Poplicity, specializing in fashion and lifestyle PR
  • Key Clients: Meltin'Pot Jeans, Björn Borg Underwear, Bensimon Footwear
Jan 2003 - Dec 2005
3 years
Berlin, Germany

Senior Project Manager

Schröder Schömbs PR GmbH

  • Team lead of 5 as Senior Project Manager
  • Key Clients: Telekom, Pringles, Stabilo
Jan 2000 - Dec 2003
4 years
Berlin, Germany

PR Project Manager

Schröder Schömbs PR GmbH

  • PR project manager working on several client accounts with growing budget responsibility
  • Key Clients: Telekom, Pringles, Stabilo

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Advertising (21 years), Information Technology (8 years), Professional Services (7 years), Fashion (4 years), Media and Entertainment (4 years), and Retail (3 years).

Advertising
Information Technology
Professional Services
Fashion
Media and Entertainment
Retail

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Marketing (26 years), Project Management (9 years), Strategy (8 years), Customer Service (2 years), and Sales (2 years).

Marketing
Project Management
Strategy
Customer Service
Sales

Summary

I am a senior communications and marketing professional with experience on both the agency and corporate side. I combine strategic thinking with creativity, strong storytelling skills and a hands-on attitude. I strive to future-proof communications and help building love brands.

Skills

  • Communication Strategy & Conception
  • Localization / Market & Product Launches
  • Content-driven Marketing
  • Public Relations
  • Corporate Communications
  • Brand Strategy
  • Integrated Marketing
  • Copywriting
  • Project Management
  • Crisis Communication
  • Presentation Skills
  • Coordination Of Virtual Teams
  • Strategic & Critical Thinker
  • Proactive
  • Organized
  • Pragmatic Problem-solver
  • Strong Communicator
  • Creative Mind
  • Lateral Leadership Skills
  • Networker & Mentor

Languages

German
Native
English
Advanced

Education

Oct 1999 - Jun 2000

Free University of Berlin

Science Journalism · Berlin, Germany

Oct 1994 - Jun 1999

University of Münster

Diploma in Law, Business Law · Law Studies · Münster, Germany

Profile

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Erika based?

Erika is based in Altlandsberg, Germany.

What languages does Erika speak?

Erika speaks the following languages: German (Native), English (Advanced).

How many years of experience does Erika have?

Erika has at least 26 years of experience. During this time, Erika has worked in at least 8 different roles and for 8 different companies. The average length of individual experience is 3 years and 11 months. Note that Erika may not have shared all experience and actually has more experience.

What roles would Erika be best suited for?

Based on recent experience, Erika would be well-suited for roles such as: Managing Director, Head of Global PR (interim), Unit Director PR.

What is Erika's latest experience?

Erika's most recent position is Managing Director at Outside The Lines GmbH.

What companies has Erika worked for in recent years?

In recent years, Erika has worked for Outside The Lines GmbH.

Which industries is Erika most experienced in?

Erika is most experienced in industries like Advertising, Information Technology (IT), and Professional Services. Erika also has some experience in Fashion and Apparel, Media, Entertainment and Publishing, and Retail.

Which business areas is Erika most experienced in?

Erika is most experienced in business areas like Marketing, Project Management, and Strategy and Planning. Erika also has some experience in Customer Service and Sales.

Which industries has Erika worked in recently?

Erika has recently worked in industries like Advertising and Information Technology (IT).

Which business areas has Erika worked in recently?

Erika has recently worked in business areas like Marketing and Strategy and Planning.

What is Erika's education?

Erika attended Free University of Berlin for Science Journalism.

What is the availability of Erika?

Erika is immediately available for suitable projects.

What is the rate of Erika?

Erika's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Erika?

To hire Erika, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1000
750
500
250
Market avg: 710-870 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.