Alessandra F. - Teaching Yoga

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Munich, Germany

Experience

Jan 2020 - Present

6 years

Munich, Germany

Teaching Yoga

Nov 2011 - Mar 2013

1 year 5 months

Munich, Germany

Internship

Apr 2009 - Oct 2011

2 years 7 months

Fuschl, Austria

Field Force Application Manager

Red Bull GmbH

Leading the Field Force Application team (2 internal employees and 10 external members).
Budget responsibility (planning, monitoring, reporting) of EUR 2 million.
Project management of global CRM online and mobile projects with up to 15 external staff.
Launch of 2 global mobile offline and online CRM applications for sales support.

Jan 2007 - Feb 2009

2 years 2 months

Düsseldorf, Germany

CRM Business Project Manager

Henkel Technologies, Henkel KGaA

Moderation of workshops to identify business requirements.
Designing, developing, and implementing a global SAP-based Customer Relationship Management (SAP-CRM) tool for all strategic business units at Henkel Technologies.
Planning, coordinating, and executing worldwide user trainings.
Budget monitoring.
Maintaining relationships with project stakeholders and team members.

Jun 2004 - Dec 2006

2 years 7 months

Munich, Germany

Marketing & Product Manager Europe

Henkel Electronics, Henkel KGaA

Responsibility for the European marketing budget and strategic marketing planning.
Leading the global SAP CRM steering committee.
Roll-out management and leading SAP CRM trainings for the European sales team.
Organizing events (Formula 1, distribution) and trade shows (SMT, Productronica, NEPCON).
Regional product management for the Hysol® and Loctite® brands.

Jul 2002 - May 2004

1 year 11 months

Munich, Germany

Marketing Communications Assistant Europe

Henkel Industrial, Henkel KGaA

Coordination and budget responsibility for European marketing communications activities.
Organization and supervision of European trade fairs (MEDTEC Stuttgart 2003 & 2004).
Launch of a project management database and online training tools.
Responsibility for the Europe-wide intranet.

Apr 2002 - Jun 2002

3 months

Munich, Germany

Marketing Consultant

Pentos AG

Nov 2000 - Jan 2002

1 year 3 months

Munich, Germany

Key Account Manager

NetDoktor.de

Post-sales customer support for T-Online and DKV.
Development of user surveys.
Coordination and budget responsibility for the website development of [link].

Nov 1999 - Nov 2000

1 year 1 month

Rio de Janeiro, Brazil

Trainee Product Management Latin America

Wella AG

Successful product relaunch of the Wellapon® retail care product line for Brazil in the areas of production, packaging, registration database, and formulation management.

Jun 1999 - Oct 1999

5 months

Munich, Germany