Ina F.
Senior Manager Communications
Experience
Freelancer / Freelance Editor
Ina Fürholzer
Interim Consulting in the areas of Corporate Affairs and Stakeholder Engagement with focus on Corporate Reputation, Launch Readiness/Excellence, Internal Communications, Crisis Preparedness/Issues Management, Patient Affairs / Focus industries: Pharma/BioTech (RX/OTC), MedTech
Head of Communications and Press Officer
Bristol-Myers Squibb GmbH & Co. KGaA
- Head of Internal and External Communications with strong focus on oncology, Head of Strategy and Implementation of award-winning 360° awareness campaigns, Head of Patient Affairs, Crisis and Corporate Reputation
Freelancer
Ina Fürholzer
- Interim Consulting in the areas of Public Affairs, Market Access and Marketing with focus on Communication Strategy, Campaigning, Launch Readiness/Excellence and Crisis Communications
- Industries: Healthcare (Pharma), Food, FMCG, Legal Enterprises
Head of Healthcare Germany
Ketchum Pleon GmbH
- Deputy Site Management with focus on Change and Employee Engagement, Nationwide cross-site Management of the Healthcare Unit in an international network agency, Head of Strategy and Implementation of award-winning campaigns, Head of Corporate Communications (industry-independent) with focus on Crisis Communications
Board Director
Hill & Knowlton Communications GmbH
Consultant / Account Director
Edelman GmbH
Trainee / Consultant
Küsters & Loewenthal GmbH
Student Employee
Attorneys at law Dr. Fischer & Euler and Attorney at law Thomas Blumenauer
Summary
I am an experienced communications professional in companies and agencies, with a focus on pharma, biotech and medical technology as well as food. My special areas are product/crisis communications, patient affairs and reputation management. As a press spokeswoman and Head of Communications at a global pharmaceutical company, I gained years of experience building and expanding corporate brands, supported the launch of numerous drugs, and set up structures to sustainably involve healthcare institutions in the company's communications work.
Languages
Education
Justus-Liebig-University Gießen
Diploma of Ecotrophology · Nutritional Sciences and Home Economics · Giessen, Germany
Certifications & licenses
ADM certificate
Academy of German Media gGmbH
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