Andreas Pütz
Consultant and Interim Manager
Experience
Apr 2022 - Present
3 years 9 monthsConsultant and Interim Manager
Self-employed
- Communication support and guidance during transformations
- Development and implementation of communication strategies
- Internal communication (stakeholder mapping, messaging, formats)
- Leadership communication
- Crisis communication
- Board consulting
- Professionalization and modernization of communication structures
Jun 2021 - Aug 2021
3 monthsChief Communications Officer
Orpea GmbH
- Leadership of corporate and marketing communications
- Development of a target structure for an efficient communications department
- Enhanced profile as the largest investor in social real estate
Sep 2015 - Apr 2021
5 years 8 monthsVice President Corporate Communications & Marketing
SGL Carbon SE
- Leadership of global corporate communications, including marketing services
- Communication support for the strategic realignment
- Project responsibility for the company's repositioning
- Strategic rebranding of the corporate brand, including roll-out
- Relaunch of the company website (awarded the Annual Multimedia Award)
- Set up a content hub for business units
- Concept and implementation of a stakeholder magazine (awarded the Fox Award in Gold)
- Professionalization and digitalization of communication structures
- Introduction of 360-degree communication
- Design and implementation of leadership communication
Aug 2012 - Aug 2015
3 years 1 monthDirector Group Communications
Dorma Holding GmbH & Co. KGaA
- Leadership of global corporate communications
- Translated the growth strategy "DORMA 2020" into a communications strategy
- CEO positioning with a focus on internal stakeholders
- Digitalization and professionalization of internal communication (CEO blog, design and launch of a social intranet)
- Design, execution, and moderation of the global leadership conference (100 participants)
- Design and implementation of the first phase of merger communication between Dorma and the Swiss KABA AG
Jan 2010 - Jul 2012
2 years 7 monthsDirector Corporate Communications
Burson-Marsteller GmbH
- Leadership of the twelve-member Corporate Practice
- Managed international client accounts in the B2B and B2C sectors (telecommunications, automation, energy, chemicals)
- New business development and significant contribution to positive revenue growth
- Built and developed the EMEA Change & Organizational Performance practice
- Designed and executed an exclusive European event on the topic "The CEO as Change Agent"
Sep 2004 - Dec 2009
5 years 4 monthsCommunications Officer
Almatis Group GmbH
- Setting up and leading the global communications department after the spin-off from Alcoa
- Developing and embedding the company's mission statement into the organization
- Supporting and shaping change processes (e.g., secondary buyout) through effective communication
- Positioning the company and raising its profile across all relevant markets
- Building, maintaining, and enhancing the company website
- Designing, planning, and implementing customer satisfaction surveys
Aug 1997 - Aug 2004
7 years 1 monthConsultant
Pleon Kohtes Klewes
- Advising on internal, crisis, and international communication
- Successfully repositioned a German service company after its privatization
- Led product-related European crisis communication for publicly listed pharmaceutical and chemical companies
- Managed external press offices for clients (associations, non-profit)
- Continuously evaluated PR activities using media coverage analysis and focus group tests
- Successfully completed the trainee program (editorial, events, publications, media relations)
Summary
As a strategic business partner with many years of experience across different industries and companies, I design and shape communication and the necessary organizational structures to ensure they sustainably contribute to business success. I see myself as a driver of ideas and storyteller with a keen sense for people and their needs. A special focus of my work is on corporate positioning and guiding change processes.
Skills
- Corporate Communications Leadership
- Crisis Communication
- Content Development
- Change Communication
- Ceo Consulting
- Press Spokesperson
- Brand Management
- Digitalization
- Speechwriting
- Press And Media Relations
- Leadership Communication
- Personnel Management
- Team Leadership
- Internal Communication
Languages
German
NativeEnglish
AdvancedEducation
Aug 1992 - May 1993
University of Maryland
American Studies · United States
Sep 1989 - May 1990
Stanford University
American Studies · Stanford, United States
University of Bonn
Master's degree · North American Regional Studies · Bonn, Germany · very good
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