Recommended expert

Kristina Kühnl

Senior Marketing Manager / Marketing Staff Unit

Kristina Kühnl
Tutzing, Germany

Experience

Jan 2020 - Dec 2023
4 years

Senior Marketing Manager / Marketing Staff Unit

Bayern Tourismus Marketing GmbH

  • Leading and further developing the "Gesundes Bayern" brand
  • Establishing the overarching topic "health tourism" in Bavaria
  • Developing and implementing the marketing strategy including campaign management and budget responsibility
  • Active participation in political bodies such as the "Bayerischer Fachausschuss für Kurorte, Erholungsorte und Heilbrunnen"
  • Building and maintaining a stakeholder network
  • Coordinating external service providers
  • Executing public relations measures
Jan 2018 - Dec 2020
3 years
Gauting, Germany

Marketing and Communications Officer

Asklepios Lungenfachklinik Gauting

  • Managing marketing and communications (internal and external) for Asklepios Lung Specialist Clinic Gauting
  • Focus on hospital and referrer marketing including budget responsibility
  • Planning and execution of events
Jan 2013 - Dec 2017
5 years
Germany

Marketing and PR Officer

Schön Klinik Starnberger See

  • Strategic planning and execution of marketing initiatives to enhance brand image in the region (B2C and referrers)
Jan 2006 - Dec 2013
8 years

PR Manager

Angelika Hermann-Meier PR

  • Independently managing PR for international destinations and luxury hotels from strategy development to press trip coordination
Jan 2004 - Dec 2006
3 years
Munich, Germany

PR Traineeship

ZFL PRCo

  • Traineeship in public relations

Summary

Dedicated senior marketing manager with extensive experience in brand development, strategic communication, and public relations in the tourism and healthcare sectors. Proven track record in executing targeted marketing campaigns including budget responsibility and coordinating external service providers. Strengths in building and maintaining stakeholder networks, experience in political committee work.

Skills

  • Marketing Knowledge
  • Strategy Development
  • Agency Coordination
  • Content Production
  • Pr/communication
  • Cms

Languages

German
Native
English
Advanced
French
Advanced

Education

Oct 2000 - Jun 2004

Universität Passau

Diploma in Cultural Management · Passau, Germany

Oct 1998 - Jun 2000

Hotel im Wasserturm Köln

Hotel Management Specialist · Cologne, Germany

Certifications & licenses

Professional training in business coaching, training and change management consulting

ACUS Academy

Certified Business Trainer, Coach & Change Management Consultant (ISO certified)

Profile

Created
Need a freelancer? Find your match in seconds.
Try FRATCH GPT
More actions

Frequently asked questions

Do you have questions? Here you can find further information.

Where is Kristina based?

Kristina is based in Tutzing, Germany.

What languages does Kristina speak?

Kristina speaks the following languages: German (Native), English (Advanced), French (Advanced).

How many years of experience does Kristina have?

Kristina has at least 19 years of experience. During this time, Kristina has worked in at least 5 different roles and for 5 different companies. The average length of individual experience is 3 years and 11 months. Note that Kristina may not have shared all experience and actually has more experience.

What roles would Kristina be best suited for?

Based on recent experience, Kristina would be well-suited for roles such as: Senior Marketing Manager / Marketing Staff Unit, Marketing and Communications Officer, Marketing and PR Officer.

What is Kristina's latest experience?

Kristina's most recent position is Senior Marketing Manager / Marketing Staff Unit at Bayern Tourismus Marketing GmbH.

What companies has Kristina worked for in recent years?

In recent years, Kristina has worked for Bayern Tourismus Marketing GmbH.

Which industries is Kristina most experienced in?

Kristina is most experienced in industries like Tourism and Hospitality, Healthcare, Media, and Entertainment and Publishing.

Which business areas is Kristina most experienced in?

Kristina is most experienced in business areas like Marketing.

Which industries has Kristina worked in recently?

Kristina has recently worked in industries like Tourism and Hospitality.

Which business areas has Kristina worked in recently?

Kristina has recently worked in business areas like Marketing.

What is Kristina's education?

Kristina attended Universität Passau.

Does Kristina have any certificates?

Kristina has 2 certificates. These include: Professional training in business coaching, training and change management consulting, Certified Business Trainer and Coach & Change Management Consultant (ISO certified).

What is the availability of Kristina?

Kristina is immediately available for suitable projects.

What is the rate of Kristina?

Kristina's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Kristina?

To hire Kristina, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1200
900
600
300
Market avg: 900-1060 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.