Thomas (Schönemann) Heckmann

Lead Editor/Content Manager and Marketing/Market Analysis Neurobiology (Freelancer)

Hessisch Lichtenau, Germany
Experience
Dec 2014 - Dec 2019
5 years 1 month
Weimar, Germany

Lead Editor/Content Manager and Marketing/Market Analysis Neurobiology (Freelancer)

internet+design Weimar

  • Information platform “Contergan-Infoportal” of the Contergan Foundation, Lead Editor/Content Manager.
  • Marketing/Market Analysis Neurobiology (Freelancer).
Nov 2014 - Present
10 years 9 months
Germany

Project Coordinator in the “Onkolotse” project, Trainer “Mobile Internet for SHG”, Member of the editorial team

Saxon Cancer Society e.V.

  • Project coordinator in the “Onkolotse” project (the Saxon Cancer Society’s “Onkolotse” project has been running since 2009).
  • Trainer “Mobile Internet for SHG”.
  • Member of the editorial team of the newsletters of the Saxon Cancer Society e.V. and the Thuringian Cancer Society e.V. (until 2019).
  • Consulting tasks & project coordination for various online and offline projects, especially telemedicine, materials and information/training events.
Aug 2013 - Present
12 years

Lead Editor (pro bono)

  • Management of independent info platforms “[link]” (mainly web, FB, Instagram) and “[link]” (from 11/2021).
Sep 2010 - Oct 2014
4 years 2 months
Germany

“Onkolotse” Project Coordinator

Saxon Cancer Society e.V.

  • Permanent part-time position.
Dec 2006 - Jul 2009
2 years 8 months

Managing Partner

KKS: die medienarbeiter GmbH

  • Communications agency WE.
  • Responsible involvement in designing campaigns in the medical and SME sectors (colon cancer campaign, breast cancer campaign, women’s health info tour at the North and Baltic Sea).
Jan 2003 - Present
22 years 7 months
Switzerland

Consultant for Communication and Marketing in Healthcare

Freelancer

  • Collaboration in various agency constellations in communication and marketing focused on healthcare.
  • Projects with and for stakeholders in healthcare, e.g. Global Fund, WHO, cancer societies (German Cancer Society, various state cancer societies), self-help/NGOs, hospitals, pharmaceutical companies (e.g. Roche, Pfizer, GSK) as well as statutory health insurers (BKK, IKK, AOK).
  • Focus areas: oncology, HIV/Aids, TB, women’s health/healthy living, ADHD and human genetics.
  • Relaunch of the offering, as well as the website and the info portal Krebsgesellschaft.de.
  • Support of funded projects from the idea to the application to implementation (e.g. SAB, Bosch Foundation, German Pension Insurance, Innovation Fund/GBA), e.g. in medical and nursing education, patient care and telemedicine.
Jan 2003 - Mar 2004
1 year 3 months
Kyiv, Ukraine

Consultant

  • Startup setup Massive Effort (Health) Campaign / AgroRisk Ukraine Ltd.
Apr 2000 - Dec 2002
2 years 9 months

Startup Development and later Managing Director Marketing & Sales

Medvantis Medical Services GmbH/Credit Suisse Group

  • Disease and Demand Management for health insurers and statutory health insurance, e.g. breast cancer and COPD.
  • Coordination of WHO relations for the Winterthur Group.
  • Member of the Private Sector Delegation (PSD) to the Global Fund to fight AIDS, Malaria and TB.
  • Responsible involvement in designing medical internet platforms/info portals for statutory health insurers and private health insurers (e.g. KKH, DAK, SDK, DBV, BKKn).
Oct 1997 - Mar 2000
2 years 6 months

Marketing Manager (Central Marketing)

Winterthur Insurance/Credit Suisse Group/DBV

  • e.g. School program on dental health.
  • Introduction of change-point marketing and structured sales consulting.
  • Market launch of private health insurance with integrated care services.
  • Cross-divisional sales support including market research.
  • Part of Winterthur’s European branding team.
Jan 1995 - Sep 1997
2 years 9 months
Schwalbach am Taunus, Germany

Product Management & Category Management (ABM/aBM)

Procter & Gamble GmbH

  • Responsible for blend-a-dent, blend-a-med and Blendax Anti-Tartar.
Languages
German
Native
English
Advanced
Russian
Elementary
Education
Sep 1991 - Nov 1994

Free University of Berlin

Diploma in Business Administration · Business Administration · Berlin, Germany · Good

Sep 1988 - Aug 1991

University of Economics Berlin

Pre-diploma · Foreign Trade and Business Administration · Berlin, Germany

Sep 1985 - Aug 1987

Heinrich Mann Extended Secondary School

High School Diploma · Erfurt, Germany · Very Good

...and 1 more
Certifications & licenses

Driving license Class 3 (Car)

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