Maria (Ines) A.
Strategic Project Lead
Experience
Feb 2025 - Present
10 monthsGuatemala
Strategic Project Lead
Tack Room Capital
- Drove investor engagement, crafted the pitch deck, and designed market opportunity frameworks that strengthened the investment case and opened doors for regional partnerships.
- Defined firm positioning and GTM strategy for an M&A boutique consulting firm; created client frameworks, KPIs, and playbooks to establish a scalable model for long-term growth.
- Partnered with founders to translate vision into actionable roadmaps, align stakeholders, and ensure consistent progress toward measurable outcomes.
Feb 2023 - Jan 2025
2 yearsGuatemala
Founder & Manager
Coktí
- Founded and scaled Guatemala’s first delivery-based cocktail service, launching 5 new product lines (on-tap cocktails, kits, glitter cocktails) and achieving 100%+ YoY sales growth.
- Built an efficient operations system capable of serving events from 2 to 800 guests, ensuring quality delivery and increasing repeat client bookings by 25%. Data-driven decision-making and market adaptability.
- Developed innovative product lines, such as ready-to-serve cocktails and alcohol-free cocktail mixers in innovative formats to diversify offerings and maintain a competitive edge in the market.
Mar 2021 - Feb 2023
2 yearsPrague, Czech Republic
Commercialization & Project Lead
U Plus
- Led cross-functional teams to manage the full project lifecycle for high-profile clients, including Khalifa University (Abu Dhabi) and Mozilla.
- Oversaw strategy, execution, and client relationship management, ensuring seamless collaboration between internal and client teams to achieve strategic objectives within established timelines.
- Successfully delivered milestones, reports, and presentations for projects valued at $350K to $680K, ensuring client satisfaction, compliance with deadlines, and alignment with business priorities.
Aug 2020 - Mar 2021
8 monthsPrague, Czech Republic
Senior Consultant (Management Consulting)
Novartis
- Managed end-to-end strategic initiatives alongside the project directors, overseeing project scope, roadmap development, and stakeholder engagement. Delivered high-quality results through clear communication and data-driven presentations that allowed for decision-making at the executive level.
- Identified, assessed, and mitigated internal and external risks, ensuring project deliverables met expectations. Tailored methodologies to suit project-specific needs, driving efficiency and achieving measurable outcomes.
Dec 2016 - Feb 2018
1 year 3 monthsGuatemala
Chief of Staff
Agexport
- Owned and led cross-functional initiatives to achieve OKRs and KPIs.
- Led the restructuring of the entire organization’s accountability system. Created and aligned dashboards and over 200 scorecards to provide a clear view of each team member’s goals, increasing the organization’s YoY performance.
- Worked directly with the CEO and senior management team managing high-visibility and high-impact projects across the organization.
- Served as right hand and project manager for the CEO and board of directors.
Jan 2012 - Jul 2015
3 years 7 monthsGuatemala
Manager High-Net-Worth Individuals Retail Banking
Banco G&T Continental
- Created and launched a new banking service offering, from concept to execution. Developed processes and procedures for the segment, establishing new service standards and elevating the customer experience, leading to a comprehensive transformation of branch services.
- Drove improvements in customer experience, leading to significant increases in deposits, cross-sales growth, and reduced customer turnover.
- Led and mentored the customer experience team, achieving measurable results and creating a strong customer loyalty foundation.
Summary
Entrepreneurial and strategic leader with 10+ years of experience building and scaling ventures across multiple industries and geographies.
Resourceful and solutions-oriented, with proven ability to tackle complex problems and translate challenges into actionable strategies.
Recognized for transforming chaos into structure, structure into plans, and driving those plans through disciplined execution. Skilled at aligning stakeholders, designing innovative services, and delivering measurable results in dynamic and competitive markets.
Languages
Spanish
NativeEnglish
AdvancedGreek
ElementaryEducation
Oct 2019 - Jun 2019
Pontificia Universidad Católica de Chile
MBA · Santiago, Chile
Oct 2012 - Jun 2012
Universidad Francisco Marroquín
BA · International Relations & Commerce · Guatemala
Certifications & licenses
PMP
Project Management Institute
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