Katharina Geissler-evans

Fashion Stylist

Pirka, United Kingdom

Experience

Jan 2021 - Present
3 years 7 months
United Kingdom

Fashion Stylist

Mar 2021 - Dec 2023
2 years 10 months

Marketing and Online Presence Consultant

  • Analysing clients' online channels and supporting them in improving, planning, and coordinating their marketing strategies (with a strong focus on organic marketing strategies).
  • Providing input and guidance for campaigns and other promotional activities.
  • Supporting clients in planning and managing their social media and web content while emphasizing user experience.
  • Organizing and running trainings on individual social media platforms, marketing strategies, user experience, and mobile-first approaches.
Jul 2018 - Feb 2021
2 years 8 months
Germany

Head of International Copy

Mytheresa

  • Oversaw global product and copy editing across all 8 language teams comprising approximately 40 people.
  • Managed people, including recruiting and setting up the international women’s and men’s teams.
  • Launched new language channels and subcategories, including menswear and kidswear.
  • Took creative ownership of sales and promotional campaigns.
  • Ensured quality and consistency across all language channels.
  • Conducted editor trainings covering technical knowledge, fabrication, writing, and CMS usage.
  • Implemented and improved processes/features, such as introducing new workflows to coordinate editing tasks and focus on production. Improved PDP and created and implemented a new PIM system.
  • Maintained close cooperation with internal and external stakeholders.
Jul 2017 - Jun 2018
1 year
Germany

Senior Copy Manager

Mytheresa

  • Oversaw and coordinated the daily online copy and production business.
  • Implemented new processes to enhance daily business productivity and international market performance.
  • Managed people and introduced new language channels.
  • Trained and mentored editors (across all language teams) and edited/proofread German copy.
Aug 2016 - Jun 2017
11 months
Germany

Senior Product Editor

Mytheresa

May 2016 - Present
9 years 3 months
Austria

Founder, Publisher & Editor-in-Chief

Heiter

  • Curating, conceptualizing, overseeing, coordinating and creating content for both print and online platforms (in close collaboration with freelancers, stakeholders, and contributors).
  • Planning and overseeing the Heiter marketing strategy and campaign launches.
  • Managing PR, social media, email marketing, sales, and distribution.
  • Handling brand collaborations and customer service.
  • Serving as a guest speaker at summits and workshops, as well as organizing and hosting Heiter events (workshops for the readers and the community around the brand).
Dec 2015 - Jul 2016
8 months
United Kingdom

Deputy Product Editor (Deputy Team Lead)

Yoox Net-A-Porter

Jan 2015 - Nov 2015
11 months
United Kingdom

Sub-Editor & Translator (German)

Yoox Net-A-Porter

Aug 2014 - Jan 2015
6 months
United Kingdom

Web Content Executive

Crew Clothing Co

Oct 2012 - Jul 2014
1 year 10 months
United Kingdom

Marketing Assistant

Crew Clothing Co

May 2009 - Jul 2017
8 years 3 months
Austria

Fashion Stylist

Summary

A highly motivated professional with proven experience in Marketing Communication & Networking and Communication, Project & People Management, Copy Editing, Translation and Journalism.

In-depth knowledge of both UK and Continental European markets gathered during the course of my career in Retail, Ecommerce, Consulting and Publishing.

Excited to use my expertise to support the growth of Di Stavnitser.

Languages

German
Native
English
Advanced

Education

Oct 2012 - Jun 2016

London College of Fashion

BA (Hons) Fashion Media · Fashion Media · United Kingdom

Oct 2011 - Jun 2012

London College of Fashion

Access Diploma in Fashion Media and Communication · Fashion Media and Communication · United Kingdom

Oct 2009 - Jun 2009

British College of Fashion Styling

Fashion Styling Diploma · Fashion Styling · United Kingdom

Certifications & licenses

Cambridge Advanced Certificate

IELTS Certificate