Recommended expert
Katharina Geissler-Evans
Marketing and Online Presence Consultant
Experience
Mar 2021 - Dec 2023
2 years 10 monthsMarketing and Online Presence Consultant
Freelance
- Analysing clients' online channels and supporting improvement of marketing strategies with a focus on organic techniques
- Providing input and guidance on campaigns and promotional activities
- Supporting planning and management of social media and web content with user experience in mind
- Organising and running trainings on individual social media platforms, marketing strategies, user experience and mobile-first approach
Jul 2018 - Feb 2021
2 years 8 monthsMunich, Germany
Head of International Copy
MYTHERESA
- Responsible for the global product and copy editing business across eight language teams (team of 40 people)
- Managing recruitment and setup of international women’s and men’s teams
- Launching new language channels and sub and main categories such as menswear and kidswear
- Creative ownership for sales and promotional campaigns
- Ensuring quality and consistency across all language channels
- Conducting trainings for editors on technical knowledge, fabrication, writing and CMS use
- Implementing and improving processes and features, including new workflows, improved product detail pages and a new PIM system
- Collaborating closely with internal and external stakeholders
Jul 2017 - Jun 2018
1 yearMunich, Germany
Senior Copy Manager
MYTHERESA
- Overseeing and coordinating the daily online copy and production business
- Implementing new processes to improve business productivity and international market performance
- Managing people and introducing new language channels
- Training and mentoring editors across all language teams, and editing and proofreading German copy
Aug 2016 - Jun 2017
11 monthsMunich, Germany
Senior Product Editor
MYTHERESA
May 2016 - Present
9 years 9 monthsFounder, Publisher & Editor-in-Chief
heiter
- Curating, conceptualizing, overseeing, coordinating and creating content for both print and online channels in collaboration with freelancers, stakeholders and creative contributors
- Planning and overseeing the marketing strategy and campaign launches
- Managing PR, social media and email marketing, sales and distribution
- Developing brand collaborations and handling customer service
- Guest speaking at summits and workshops, organising and hosting events for the brand community
Dec 2015 - Jul 2016
8 monthsLondon, United Kingdom
Deputy Product Editor (Deputy Team Lead)
YOOX NET-A-PORTER
Jan 2015 - Nov 2015
11 monthsLondon, United Kingdom
Sub-Editor & Translator (German)
YOOX NET-A-PORTER
Aug 2014 - Jan 2015
6 monthsLondon, United Kingdom
Web Content Executive
Crew Clothing Co
Oct 2012 - Jul 2014
1 year 10 monthsLondon, United Kingdom
International Marketing Assistant
Crew Clothing Co
May 2009 - Jul 2017
8 years 3 monthsUnited Kingdom
Fashion Stylist
Freelance
Summary
A highly motivated professional with proven experience in Marketing Communication & Networking and Communication, Project & People Management, Copy Editing, Translation and Journalism.
In-depth knowledge of marketing gathered during the course of my career in Retail, Ecommerce, Consulting and Publishing.
Excited to use my expertise to support the growth of Di Stavnitser.
Skills
Team Management
Campaign Planning
Teamwork
Customer- And User-orientated
Tech- And Tool-savvy
Creative And Solution-orientated
Microsoft Office
Mac And Google Applications
Cms And Translation Tools Including Erp, Pim, Elite Management
Canva
Basic Knowledge Of Adobe Indesign And Photoshop
Instagram, Facebook, Pinterest
Squarespace
Mailchimp, Flodesk, Convertkit
Trello, Slack And More
Languages
German
AdvancedEnglish
AdvancedEducation
Oct 2012 - Jun 2016
London College of Fashion
BA (Hons) Fashion Media · Fashion Media · London, United Kingdom
Oct 2011 - Jun 2012
London College of Fashion
Access Diploma in Fashion Media and Communication · Fashion Media and Communication · London, United Kingdom
Oct 2009 - Present
British College of Fashion Styling
Fashion Styling Diploma · Fashion Styling
Certifications & licenses
Cambridge Advanced Certificate Web Content Executive
EF Upper Advanced Diploma
Crew Clothing Co | London
IELTS Certificate
YOOX NET-A-PORTER
Profile
Created
Last Update
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Frequently asked questions
Do you have questions? Here you can find further information.
Where is Katharina based?
Katharina is based in Pirka, Austria and prefers 100% remote projects.
What languages does Katharina speak?
Katharina speaks the following languages: German (Advanced), English (Advanced).
How many years of experience does Katharina have?
Katharina has at least 16 years of experience. During this time, Katharina has worked in at least 10 different roles and for 5 different companies. The average length of individual experience is 1 year and 8 months. Note that Katharina may not have shared all experience and actually has more experience.
What roles would Katharina be best suited for?
Based on recent experience, Katharina would be well-suited for roles such as: Marketing and Online Presence Consultant, Head of International Copy, Senior Copy Manager.
What is Katharina's latest experience?
Katharina's most recent position is Marketing and Online Presence Consultant at Freelance.
What companies has Katharina worked for in recent years?
In recent years, Katharina has worked for Freelance, MYTHERESA, and heiter.
Which industries is Katharina most experienced in?
Katharina is most experienced in industries like Fashion and Apparel, Media, Entertainment and Publishing, and Retail. Katharina also has some experience in Professional Services.
Which business areas is Katharina most experienced in?
Katharina is most experienced in business areas like Marketing, Customer Service, and Sales. Katharina also has some experience in Operations and Product Development.
Which industries has Katharina worked in recently?
Katharina has recently worked in industries like Media, Entertainment and Publishing, Professional Services, and Fashion and Apparel.
Which business areas has Katharina worked in recently?
Katharina has recently worked in business areas like Marketing, Customer Service, and Sales.
What is Katharina's education?
Katharina holds a Bachelor in Fashion Media from London College of Fashion and a Bachelor in Fashion Styling from British College of Fashion Styling.
Does Katharina have any certificates?
Katharina has 3 certificates. These include: Cambridge Advanced Certificate Web Content Executive, EF Upper Advanced Diploma, and IELTS Certificate.
What is the availability of Katharina?
Katharina is immediately available part-time for suitable projects.
What is the rate of Katharina?
Katharina's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.
How to hire Katharina?
To hire Katharina, click the Meet button on the profile to request a meeting and discuss your project needs.
Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
1200
900
600
300
Market avg: 890-1050 €
Market avg: 890-1050 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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