Simona (Zemenova) Burkart
Founder SEO Consulting
Experience
Founder SEO Consulting
seomona Consulting
- 2020–2022: Namics GmbH and Merkle DACH, consulting for clients (insurance sector), content, strategy and technical SEO (world-leading premium spirits provider), Core Web Vitals, AI optimization: AIO (GEO & LLMO)
- 2020–2025: KC Kim Consulting GmbH (automation technology), full strategy (SEO/SEA), relaunch support, technical SEO consulting, technical SEO
- 2020–2025: DIHK (German Chamber of Industry and Commerce), content strategy, website planning, relaunch support, internal on-page SEO workshops, off-page SEO
- 2021–2025: SFC Energy AG, keyword research, content creation, CMS management, social SEO
- 2021–2022: Rising Media Ltd, SEO consulting
- 2021: Seven.One Media, keyword research, market analysis and opportunities, content marketing
- 2022: sixclicks GmbH, content strategy, keyword research
- 2022: Kaffeerösterei Martermühle GmbH, SEO/SEA strategy, Google Analytics, SEO consulting
- 2022: Sack’s Destille, relaunch support, Google News SEO
- 2022: MBCAD, relaunch concepts, content audit, traffic analysis, content gap analysis, AMP SEO
- 2022: Küchenquelle, SEO content/optimization, creation
- 2022–2023: BSH Hausgeräte GmbH, keyword research, content production, social SEO
- Visiativ AG, relaunch, strategy; SFC Energy AG (Efoy), keyword research, local SEO, content production
- 2023: Merkle DACH, consulting for clients (B2B), technical SEO, content gap analysis, consulting, SEO/SEA workshops
- 2023: Visiativ Germany GmbH, WordPress relaunch
- 2023: Visiativ Solutions Switzerland AG, SEO audit, content audit, Shopware relaunch concepts
- 2023: S-Communication Services GmbH (Sparkassen Bayern), SEO UX, landing page mockups, keyword research, SEO briefings in Conductor, Typo3
- 2024: EMB GmbH, website relaunch
- 2024: SFC India GmbH, website setup, content strategy, link building, HubSpot
- 2024–2025: Edenred Deutschland GmbH, preparation, implementation and support for the edenred.de domain relaunch, Jira
- 2024: Teambank AG Nürnberg, keyword research, content refresh and content strategy for the easycredit.de domain, Confluence
Online Marketing Manager, Content Marketing and Data
KG Media Factory GmbH
- Planning, creation and management of Adwords campaigns
- Planning, creation and management of social media campaigns
- Search engine optimization
- Content marketing
- Email marketing
- CRM management
- Data analysis, creation of reports and dashboards
Head of SEO & Data Analytics
Sport1 GmbH
- Leading and developing the skills of the SEO and data analytics team
- Budget responsibility and planning
- Cross-platform traffic analyses (web/app): Google Analytics, AGOF and IVW; Matomo
- Planning, designing and implementing projects in the SEO and digital analytics departments; Google Search Console
- Analyzing large, multidimensional data sets from various sources/databases and media (Power BI); Google Ads
- Analysis and improvement of regular reports, statistics and KPIs; UX SEO
- Developing strategies in SEO and data analytics: concept and presentation
- Tracking trends in analytics, big data and SEO
- Project management, workshops, consulting
Senior SEO Manager
Sport1 GmbH
- Planning, implementation and ongoing development of the SEO strategy (e.g. relaunch, site architecture, technical concepts)
- Monitoring, reporting and controlling of implemented measures
- Continuous on- and off-page optimization in collaboration with IT, product, marketing, editorial and social media teams as well as external service providers
- Optimizing existing and new landing pages and increasing organic traffic
Senior SEO Manager
Comvel GmbH
- Responsible for budgets and achieving SEO targets
- Controlling key metrics and preparing reports for management
- Preparing and conducting internal workshops
- Managing external service providers
- Ongoing monitoring of market, competitors and trends
- Coordinating with relevant departments to implement traffic measures
SEO Manager
FTI eCom GmbH
- Expansion of the SEO channel to achieve strong growth
- Designing, implementing, and continuously improving strategies for on- and off-page SEO
- Initiating and managing valuable link partnerships, planning and building new landing pages, keyword analysis, and market monitoring
- Providing SEO consulting for developers, management, and portal management
- Conducting internal workshops
- Identifying new potentials in SEO and related disciplines (Universal Search)
- Creating SEO reports and analyses, managing external service providers
Online Marketing Intern
FTI Touristik GmbH
Online Marketing
My Destination GmbH
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Media and Entertainment (10.5 years), Information Technology (6.5 years), Professional Services (6.5 years), Tourism (4.5 years), Sport (3.5 years), and Advertising (1 year).
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Marketing (15.5 years), Information Technology (6 years), Business Intelligence (3 years), and Project Management (2 years).
Summary
Since 2010, I have been passionately working in online marketing. With my many years of experience as Head of SEO and the diverse range of tasks, I have refined my expertise in search engine optimization (SEO). That's why I know exactly what it takes to secure the best rankings for your website / your project on Google, Amazon, YouTube or Bing.
Skills
- Ai Optimization: Aio (Geo & Llmo)
- Core Web Vitals
- Technical Seo
- On-page Seo
- Off-page Seo
- Social Seo
- Content Marketing
- Seo Consulting
- Google News Seo
- Amp Seo
- Local Seo
- Confluence
- Wordpress
- Shopware Relaunch
- Typo3
- Hubspot
- Jira
- Conductor / Searchmetrics
- Screaming Frog
- Sistrix
- Xovi
- Semrusch
- Seospark / Hypersuggest
- Appannie
- Trisolute News Dashboard
- Termlabs
- Google Analytics
- Matomo
- Google Search Console
- Google Ads
- Ux Seo
Languages
Education
Fernakademie Touristik
Bachelor Professional · Münster, Germany
Certifications & licenses
BVDW (Federal Association of the Digital Economy) certified as SEO specialist
Searchmetrics Certified Professional
Profile
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