Simona (Zemenova) Burkart
Founder SEO Consulting
Experience
Jan 2020 - Present
6 years 1 monthGrasbrunn, Germany
Founder SEO Consulting
seomona Consulting
- 2020–2022: Namics GmbH and Merkle DACH, consulting for clients (insurance sector), content, strategy and technical SEO (world-leading premium spirits provider), Core Web Vitals, AI optimization: AIO (GEO & LLMO)
- 2020–2025: KC Kim Consulting GmbH (automation technology), full strategy (SEO/SEA), relaunch support, technical SEO consulting, technical SEO
- 2020–2025: DIHK (German Chamber of Industry and Commerce), content strategy, website planning, relaunch support, internal on-page SEO workshops, off-page SEO
- 2021–2025: SFC Energy AG, keyword research, content creation, CMS management, social SEO
- 2021–2022: Rising Media Ltd, SEO consulting
- 2021: Seven.One Media, keyword research, market analysis and opportunities, content marketing
- 2022: sixclicks GmbH, content strategy, keyword research
- 2022: Kaffeerösterei Martermühle GmbH, SEO/SEA strategy, Google Analytics, SEO consulting
- 2022: Sack’s Destille, relaunch support, Google News SEO
- 2022: MBCAD, relaunch concepts, content audit, traffic analysis, content gap analysis, AMP SEO
- 2022: Küchenquelle, SEO content/optimization, creation
- 2022–2023: BSH Hausgeräte GmbH, keyword research, content production, social SEO
- Visiativ AG, relaunch, strategy; SFC Energy AG (Efoy), keyword research, local SEO, content production
- 2023: Merkle DACH, consulting for clients (B2B), technical SEO, content gap analysis, consulting, SEO/SEA workshops
- 2023: Visiativ Germany GmbH, WordPress relaunch
- 2023: Visiativ Solutions Switzerland AG, SEO audit, content audit, Shopware relaunch concepts
- 2023: S-Communication Services GmbH (Sparkassen Bayern), SEO UX, landing page mockups, keyword research, SEO briefings in Conductor, Typo3
- 2024: EMB GmbH, website relaunch
- 2024: SFC India GmbH, website setup, content strategy, link building, HubSpot
- 2024–2025: Edenred Deutschland GmbH, preparation, implementation and support for the edenred.de domain relaunch, Jira
- 2024: Teambank AG Nürnberg, keyword research, content refresh and content strategy for the easycredit.de domain, Confluence
Apr 2019 - Apr 2020
1 year 1 monthUnterföhring, Germany
Online Marketing Manager, Content Marketing and Data
KG Media Factory GmbH
- Planning, creation and management of Adwords campaigns
- Planning, creation and management of social media campaigns
- Search engine optimization
- Content marketing
- Email marketing
- CRM management
- Data analysis, creation of reports and dashboards
Feb 2017 - Mar 2019
2 years 2 monthsIsmaning, Germany
Head of SEO & Data Analytics
Sport1 GmbH
- Leading and developing the skills of the SEO and data analytics team
- Budget responsibility and planning
- Cross-platform traffic analyses (web/app): Google Analytics, AGOF and IVW; Matomo
- Planning, designing and implementing projects in the SEO and digital analytics departments; Google Search Console
- Analyzing large, multidimensional data sets from various sources/databases and media (Power BI); Google Ads
- Analysis and improvement of regular reports, statistics and KPIs; UX SEO
- Developing strategies in SEO and data analytics: concept and presentation
- Tracking trends in analytics, big data and SEO
- Project management, workshops, consulting
Nov 2015 - Jan 2017
1 year 3 monthsIsmaning, Germany
Senior SEO Manager
Sport1 GmbH
- Planning, implementation and ongoing development of the SEO strategy (e.g. relaunch, site architecture, technical concepts)
- Monitoring, reporting and controlling of implemented measures
- Continuous on- and off-page optimization in collaboration with IT, product, marketing, editorial and social media teams as well as external service providers
- Optimizing existing and new landing pages and increasing organic traffic
Apr 2015 - Oct 2015
7 monthsMunich, Germany
Senior SEO Manager
Comvel GmbH
- Responsible for budgets and achieving SEO targets
- Controlling key metrics and preparing reports for management
- Preparing and conducting internal workshops
- Managing external service providers
- Ongoing monitoring of market, competitors and trends
- Coordinating with relevant departments to implement traffic measures
Sep 2011 - Mar 2015
3 years 7 monthsMunich, Germany
SEO Manager
FTI eCom GmbH
- Expansion of the SEO channel to achieve strong growth
- Designing, implementing, and continuously improving strategies for on- and off-page SEO
- Initiating and managing valuable link partnerships, planning and building new landing pages, keyword analysis, and market monitoring
- Providing SEO consulting for developers, management, and portal management
- Conducting internal workshops
- Identifying new potentials in SEO and related disciplines (Universal Search)
- Creating SEO reports and analyses, managing external service providers
May 2011 - Aug 2011
4 monthsMunich, Germany
Online Marketing Intern
FTI Touristik GmbH
Oct 2010 - Apr 2011
7 monthsHaar, Germany
Online Marketing
My Destination GmbH
Summary
Since 2010, I have been passionately working in online marketing. With my many years of experience as Head of SEO and the diverse range of tasks, I have refined my expertise in search engine optimization (SEO). That's why I know exactly what it takes to secure the best rankings for your website / your project on Google, Amazon, YouTube or Bing.
Skills
- Ai Optimization: Aio (Geo & Llmo)
- Core Web Vitals
- Technical Seo
- On-page Seo
- Off-page Seo
- Social Seo
- Content Marketing
- Seo Consulting
- Google News Seo
- Amp Seo
- Local Seo
- Confluence
- Wordpress
- Shopware Relaunch
- Typo3
- Hubspot
- Jira
- Conductor / Searchmetrics
- Screaming Frog
- Sistrix
- Xovi
- Semrusch
- Seospark / Hypersuggest
- Appannie
- Trisolute News Dashboard
- Termlabs
- Google Analytics
- Matomo
- Google Search Console
- Google Ads
- Ux Seo
Languages
German
NativeCzech
AdvancedEnglish
AdvancedEducation
Apr 2007 - Aug 2010
Fernakademie Touristik
Bachelor Professional · Münster, Germany
Certifications & licenses
BVDW (Federal Association of the Digital Economy) certified as SEO specialist
Searchmetrics Certified Professional
Need a freelancer? Find your match in seconds.
Try FRATCH GPT More actions
Similar Freelancers
Discover other experts with similar qualifications and experience