Maria Romanski

Senior Digital Content Executive

Maria Romanski
Aschaffenburg, Germany

Experience

Aug 2023 - Present
2 years 6 months
Nuremberg, Germany

Senior Digital Content Executive

adojo GmbH

  • Led digital content and SEO projects.
  • Focused on digital marketing strategies, data annotation, and CMS-based content optimization.
Mar 2022 - Present
3 years 11 months

Senior Content Specialist and Consultant – Public Administration Digitalization

Connexis Holding Group

  • Responsible for projects in administrative digitalization and digital transformation.
  • In charge of content strategy and project coordination for public sector clients, including requirements management, change management, and digital accessibility.
Apr 2020 - Sep 2021
1 year 6 months
Berlin, Germany

Online Editor

AusserGewöhnlich Berlin

  • Created strategic content for digital campaigns and newsletters.
  • Managed community communication and content strategies using WordPress and other CMS platforms.
May 2018 - Dec 2018
8 months
Graz, Austria

Digital Marketing Manager

Hairdreams Haarhandels GmbH

  • Developed branding, PR, and SEO strategies.
  • Managed internal and external communication projects.
Mar 2017 - Oct 2018
1 year 8 months
Munich, Germany

Editor-in-Chief

KIR München

  • Responsible for editorial content, team leadership, and stakeholder communication.
  • Planned and executed the digital magazine strategy.
Apr 2016 - Oct 2017
1 year 7 months
Munich, Germany

Editor

APPLAUS Kulturmagazin

  • Writing and editing cultural articles on topics such as art, theater and film.
  • Managing the online presence and editorial content.
Mar 2016 - Jan 2019
2 years 11 months
Munich, Germany

Online Marketing Project Manager (Germany)

Möbel Trend GmbH

  • Responsible for online marketing and e-commerce optimization projects.
  • Managing link building, category management (Magento), and B2C content strategies.
Oct 2013 - Jun 2016
2 years 9 months
Munich, Germany

Online Sales Editor

muenchen.de

  • Creating and optimizing online content for the city portal.
  • Specializing in content marketing, CMS, SEO, and editorial planning.
Jan 2013 - Oct 2013
10 months
Munich, Germany

E-Commerce Copywriter

AlphaPet Ventures GmbH

  • Writing e-commerce and SEO texts for B2C and B2B audiences.
  • Managing content management systems and developing marketing materials.
Oct 2007 - Present
18 years 4 months

Digital Consultant

Content Lane

  • Began career in online journalism (WAZ, WiWo, Bayerische Staatszeitung).
  • Transitioned into content consulting and communication management, currently focusing on digital transformation in the public sector.
Jun 2007 - Sep 2010
3 years 4 months
Duisburg, Germany

Freelance Journalist

FUNKE Medien National Brands GmbH

  • Freelance journalistic work focusing on politics, culture and city events.
  • Writing reports and feature articles for print and online.

Summary

Dedicated and digitally savvy specialist with extensive experience in content strategy, digital marketing, and project management. Skilled in leading digital transformation initiatives and delivering complex projects, especially in the public sector. Proven success in SEO, stakeholder communication, and strategic content development.

Skills

  • Content Strategy
  • Digital Marketing
  • Seo & Sem
  • Project Management
  • Change Management
  • Content Management Systems (Cms)
  • Stakeholder Communication
  • Public Sector Consulting
  • Copywriting
  • Editorial Planning
  • Web Content Creation
  • Digital Accessibility
  • Ai-powered Writing
  • Jira
  • Confluence

Languages

German
Native
Polish
Native
English
Advanced
French
Intermediate
Russian
Intermediate

Education

Oct 2017 - Jun 2019

Digital Marketing Institute

Postgraduate Diploma · Digital Marketing · Blackrock, Ireland

Oct 2010 - Jun 2012

Ludwig-Maximilians-Universität München

Master of Arts in Political Science and Slavic Studies · East European Studies · Munich, Germany

Oct 2007 - Jun 2010

Universität Düsseldorf

Bachelor of Arts · German Studies, Media and Communication Studies · Düsseldorf, Germany

Certifications & licenses

Postgraduate Diploma in Digital Marketing

Digital Marketing Institute

DaF Fundamentals and Concepts (German as a Foreign Language)

Goethe-Institut

Certificate in Theater, Film, and Television Criticism

Munich University of Television and Film

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