Maria Romanski
Senior Digital Content Executive
Experience
Senior Digital Content Executive
adojo GmbH
- Led digital content and SEO projects.
- Focused on digital marketing strategies, data annotation, and CMS-based content optimization.
Senior Content Specialist and Consultant – Public Administration Digitalization
Connexis Holding Group
- Responsible for projects in administrative digitalization and digital transformation.
- In charge of content strategy and project coordination for public sector clients, including requirements management, change management, and digital accessibility.
Online Editor
AusserGewöhnlich Berlin
- Created strategic content for digital campaigns and newsletters.
- Managed community communication and content strategies using WordPress and other CMS platforms.
Digital Marketing Manager
Hairdreams Haarhandels GmbH
- Developed branding, PR, and SEO strategies.
- Managed internal and external communication projects.
Editor-in-Chief
KIR München
- Responsible for editorial content, team leadership, and stakeholder communication.
- Planned and executed the digital magazine strategy.
Editor
APPLAUS Kulturmagazin
- Writing and editing cultural articles on topics such as art, theater and film.
- Managing the online presence and editorial content.
Online Marketing Project Manager (Germany)
Möbel Trend GmbH
- Responsible for online marketing and e-commerce optimization projects.
- Managing link building, category management (Magento), and B2C content strategies.
Online Sales Editor
muenchen.de
- Creating and optimizing online content for the city portal.
- Specializing in content marketing, CMS, SEO, and editorial planning.
E-Commerce Copywriter
AlphaPet Ventures GmbH
- Writing e-commerce and SEO texts for B2C and B2B audiences.
- Managing content management systems and developing marketing materials.
Digital Consultant
Content Lane
- Began career in online journalism (WAZ, WiWo, Bayerische Staatszeitung).
- Transitioned into content consulting and communication management, currently focusing on digital transformation in the public sector.
Freelance Journalist
FUNKE Medien National Brands GmbH
- Freelance journalistic work focusing on politics, culture and city events.
- Writing reports and feature articles for print and online.
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Government and Administration (18.5 years), Media and Entertainment (18.5 years), Professional Services (18.5 years), Advertising (4 years), Retail (3.5 years), and Cosmetics (0.5 years).
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Marketing (18.5 years), Strategy (18.5 years), Project Management (7 years), Research and Development (3.5 years), and Information Technology (1 year).
Summary
Dedicated and digitally savvy specialist with extensive experience in content strategy, digital marketing, and project management. Skilled in leading digital transformation initiatives and delivering complex projects, especially in the public sector. Proven success in SEO, stakeholder communication, and strategic content development.
Skills
- Content Strategy
- Digital Marketing
- Seo & Sem
- Project Management
- Change Management
- Content Management Systems (Cms)
- Stakeholder Communication
- Public Sector Consulting
- Copywriting
- Editorial Planning
- Web Content Creation
- Digital Accessibility
- Ai-powered Writing
- Jira
- Confluence
Languages
Education
Digital Marketing Institute
Postgraduate Diploma · Digital Marketing · Blackrock, Ireland
Ludwig-Maximilians-Universität München
Master of Arts in Political Science and Slavic Studies · East European Studies · Munich, Germany
Universität Düsseldorf
Bachelor of Arts · German Studies, Media and Communication Studies · Düsseldorf, Germany
Certifications & licenses
Postgraduate Diploma in Digital Marketing
Digital Marketing Institute
DaF Fundamentals and Concepts (German as a Foreign Language)
Goethe-Institut
Certificate in Theater, Film, and Television Criticism
Munich University of Television and Film
Profile
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