Katharina Eberhardt
Consultant and Systemic Coach
Experience
Consultant and Systemic Coach
Freelance
Developed an employer brand framework for a global waste and renewable energy company, integrating engagement data, stakeholder interviews, and organizational insights.
Conducting systemic coaching sessions and workshops on clarity, communication, and collaboration in transition phases.
Senior Brand and Content Manager
EGYM
Spearheaded global multi-channel campaigns, increasing user engagement by 35% across DACH, Europe, and the USA.
Improved brand processes across the company, reducing turnaround times by 30% and enhancing collaboration between regional and global teams.
Senior Brand Marketing Manager
Seven Senders
Directed a multi-language brand and content campaign that grew global brand awareness by 40%.
Co-developed the corporate sustainability strategy, overseeing carbon footprint calculations to align with ESG goals.
Founder
Active on the Move
Responsible for the strategic and operational management of the company, including leading a small team of 4+ employees.
Built and managed a blog focused on active travel content, growing organic traffic by 80% and contributing to a 30% increase in direct bookings.
Trade and Consumer Marketing Executive
G Adventures
Developed localized content strategies for DACH markets, resulting in a 40% increase in market share within 18 months.
Boosted sales by 20% through targeted consumer campaigns in the DACH region.
Organized and executed trade fairs and consumer events, resulting in a 15% growth in post-event sales.
Project Manager/Online Marketing Manager
MenschDanke
Oversaw a six-figure digital marketing budget, achieving a 3x ROI across campaigns.
Led SEO marketing initiatives, increasing organic traffic by 60%.
Optimized email marketing campaigns, achieving a 50% increase in open rates and a 20% higher click-through rate.
Community Manager/Corporate Communications
Kisura
Launched a customer blog series, increasing average session duration by 35% and reducing bounce rates by 25%.
Improved Facebook engagement by 60%.
Revamped PR materials and media kits, securing placements in five top-tier industry publications and increasing brand mentions by 30%.
Summary
Consultant and systemic coach with 10+ years of experience in strategy, communication, and organizational growth.
Experienced in leading cross-functional projects across international environments.
Certified in systemic coaching and organizational development.
Passionate about people, business, and transformation.
Skills
- Strategic Communication And Stakeholder Alignment
- Employer Branding
- Systemic Coaching And Facilitation
- Organizational Development And Change
- Leadership Enablement And Team Growth
Languages
Education
University of Limerick
Erasmus Scholarship · Limerick, Ireland
University of Applied Sciences and Art
Bachelor of Arts, Public relations · Public relations · Hanover, Germany
Certifications & licenses
Eca-Cert. Systemic Life And Business Coach
MOVES Seminarzentrum, Berlin
Systemic Coaching And Organizational Development
SEVEN SENDERS, BERLIN
Systemic Trade And Consumer Marketing Executive Organizational Development
GADVENTURES, BERLIN
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