Maike K.

Organizational Change Management Lead

Bargteheide, Germany

Experience

Oct 2022 - Sep 2024
2 years
Meerane, Germany

Organizational Change Management Lead

AHD Alliance Healthcare GmbH

  • SAP S/4HANA brownfield implementation and introduction of the tools ONVENTIS, XFT supplier file, XFT Contract Manager, Seeburger
  • 200 project participants
Mar 2022 - Sep 2022
7 months
Frankfurt, Germany

Senior Change Manager in the HGV 3.0 project

Deutsche Bahn AG / DB Fernverkehr AG

  • Procurement project for a high-speed train with a new approach
  • 200 project participants
Jun 2021 - Mar 2022
10 months
Frankfurt am Main, Germany

Change & Project Manager Platform Services

Deutsche Bank AG

  • Implementation of WORKDAY in the Postbank subsidiary with 17,000 employees (including approx. 5,000 civil servants) as part of an agile Scrum project with 15 value streams and squads
  • Agile, strategic project management, advising the PMO, quality control, JIRA ticket handling, coaching, change management, further development of company-wide agile structures, definition of standards
Aug 2020 - Mar 2021
8 months
Bad Oldesloe, Germany

Change & Project Manager, Workstream Lead Consulting and Regional Manager North

Asklepios Service Entlassmanagement GmbH

  • In a subsidiary of the Asklepios Group with 160 healthcare facilities in Germany and the largest hospital network with over 50 acute care clinics, 47,000 employees
  • Process optimization in discharge management, implementation and roll-out of the IT tool Care-Bridge in about 50 clinics, development of a training concept for 50,000 employees, regional management North, personnel management, training, coaching
Dec 2019 - Mar 2020
4 months
Bornem, Belgium

Organizational Change Management (OCM)

Lonza/Capsugel

  • In a global SAP rollout for the Bornem (BE), Colmar (FR) and Moscow (RU) locations with approx. 1,000 users
Jul 2019 - Oct 2019
4 months
Hamburg, Germany

Workday Change and Process Consultant

Stage Entertainment GmbH

  • In a global change project to roll out the HR software Workday in 8 countries, including 1,700 users in Germany
Jan 2019 - Jun 2019
6 months
Gelsenkirchen, Germany

Change & Communications Specialist

BP

  • In a global change project across 66 countries (HR modernization), including rolling out the Workday HR management system for 4,500 users in Germany
Jul 2018 - Dec 2018
6 months
Nuremberg, Germany

Consultant Leadership & Sales (Home Office Based)

Novartis Pharma GmbH

  • Pharmaceutical company with more than 8,000 employees at 14 sites in Germany, $49.1 billion in global revenue, Training Commercial & Execution department
  • Designing, delivering, and evaluating learning and development (L&D) programs for managers and teams
  • Coaching, training, and consulting on talent management, performance reviews, succession planning, and team building
  • Managing 360-degree feedback processes
  • Implementing global HR processes and projects, acting as project lead
  • Point of contact for sales managers and HR business partners
Nov 2017 - Jun 2018
8 months
Rethwisch, Germany

Freelance Consultant, Coach, and Trainer

capi coaching & consulting Maike Klüwer

  • Developing marketing, PR, online, and sales concepts
  • Developing training plans, blended learning concepts, and content
  • Designing and delivering strategy workshops, seminars, training sessions, and workshops on professional topics and soft skills
  • Leadership consulting and coaching
Jun 2017 - Oct 2017
5 months
Hamburg, Germany

National Managing Director of VPT and Deputy Managing Director of SHV

VPT Verband Physikalische Therapie e.V.

  • Professional association for physiotherapy professionals with 20,000 members, 3 employees, and 13 regional state chapters
  • Leading the national office and representing the association
  • Advising the presidency and federal board, e.g., preparing business monitoring for the state groups and analyzing the decline in training revenue with suggested solutions
  • Working on professional policy issues and leading negotiations with health insurers
  • Designing and leading marketing and IT projects, including developing a member retention and acquisition strategy, preparing the relaunch of all 14 websites, optimizing and expanding PR activities, and enhancing alignment, communication, and positioning within the umbrella association
  • Removing interpersonal barriers in the association through individual coaching for executives and staff
  • Managing staff, change management, and process optimization
Jan 2012 - Dec 2017
6 years
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Bayer Vital GmbH

  • Field coaching of pharmaceutical sales field teams, communication with target groups at different hierarchy levels
  • Creating marketing, PR, online, and sales concepts and communication materials for various audiences
  • Creating/training wordings and conversation strategies for field sales
  • Advising on organizational and personnel development, process optimization
  • Designing blended learning and corporate health management concepts and content, planning and conducting strategy workshops, seminars, training sessions and workshops on technical topics and soft skills, team building and conflict moderation
  • Leadership consulting and coaching, psychosocial counseling for employees
Jan 2011 - Dec 2012
2 years
Hamburg, Germany

Branch Manager Hamburg & Project Manager

Smartmove GmbH

  • Service company for the energy supply industry, about 200 employees at the Berlin and Hamburg locations
  • 18 employees, about €250k budget responsibility
  • Responsible for the development and expansion of the location
  • Leading projects with regional teams of up to 25 employees at the site and at client locations
  • Communicating with clients and corporate consultants on-site about project progress control, adjustments, and success measurement
  • Analyzing and assessing personnel development needs, implementing team-building and individual development measures
  • Managing and optimizing operational processes, ensuring compliance with company policies, leading employees, planning staffing needs, fostering a company culture at the site
  • Coordinating with senior management and project/team leaders
Jan 2010 - Dec 2010
1 year
Hamburg, Germany

Manager Marketing & Communication DACH

TFG Transfracht Internationale Gesellschaft für kombinierten Güterverkehr mbH & Co. KG

  • Transport logistics, about 200 employees, €228M revenue
  • Leading corporate communication, expanding PR work, coordinating within the group
  • Planning, creating, and implementing internal and external on-/offline communication materials and campaigns, including giveaway production and event management
Jan 2008 - Dec 2009
2 years
Hamburg, Germany

Change & Communications Lead & Retrofit Lead Commercial Bulk Fuels DACH, Deputy Head of the Sustain & Improve Team

Shell Deutschland Oil GmbH

  • Oil and energy, 92,000 employees worldwide, B2B division Commercial Bulk Fuels, 120 employees, 3,000 customers
  • 9 employees, 3 direct reports
  • Planning and executing the Streamline and GlobalSAP change agenda
  • Supporting and advising employees and managers on internal/external communication and process changes
  • Planning and implementing a change strategy
  • Developing the communication concept and implementing measures, especially for sales teams, including coaching employees (communication channels: intranet, newsletter, emails, one-on-one meetings/coaching, assemblies, print materials and handouts)
  • Producing audience-specific marketing and communication materials for various external target groups
  • Organizing and leading workshops, eLearning and HR activities
  • Organizing and hosting events with up to 200 participants for internal communication of change processes
  • Serving as interface between internal, external, local, and global stakeholders
  • Organizing and following up on employee and customer surveys
  • Creating a phone guide for the external call center to ensure information transfer to customers regarding the system change (e.g., changed pickup conditions at fuel depots)
Jan 2004 - Dec 2007
4 years
Lübeck, Germany

Marketing/PR Officer

ANT Applied New Technologies AG

  • Special machine engineering, 25 employees, revenue about €3M
  • Designing and implementing an international marketing, communications, and sales strategy, including SWOT analysis, action planning, and operational execution for highly technical niche products and target groups in security, defense, and industry
  • Planning measures, creating budgets, operational execution and evaluation, relaunching the website with CMS implementation and new content, defining corporate identity and design, creating international brochures, image films, and product user videos
  • Writing and placing editorial content in international print and online media, especially around trade shows
  • Building a sales structure and introducing a CRM
  • Advising managers and optimizing processes
  • Internal communication on internal change processes
  • Project management and event management (trade shows/events, roadshows, etc.)
Jan 2001 - Dec 2002
2 years
Hamburg, Germany

Assistant Production Manager

MME Me, Myself & Eye Entertainment AG

  • Media/TV production, 200 employees
  • Evaluating, costing, marketing and realizing new TV formats
  • Organizing and running large events and shows
  • Developing and implementing a travel expense policy
Jan 1999 - Dec 2001
3 years
Düsseldorf, Germany

Key Account Manager Partner Marketing (Bundling) and Deputy Director Bundling; Sales Manager Advertising Sales &

AOL Germany

  • Online service/eCommerce, 30 million members worldwide.
  • Key Account Manager Partner Marketing (Bundling) and Deputy Director Bundling (8 employees at Hamburg location):
  • Developing and expanding partnerships with hardware/software companies, presenting and negotiating at decision-maker level (cross-industry)
  • Creating product-related marketing materials for partners and customers, managing agencies, interface management (internal/external)
  • Project management, troubleshooting, process optimization, forecasting
  • Close collaboration with product development/test lab and legal department
  • Training and leading additional Key Account Managers and assistants
  • Sales Manager Advertising Sales & eCommerce (2 employees at Düsseldorf location):
  • Setting up the new sales branch
  • Consulting and acquiring new and existing customers
  • Order processing in cooperation and communication with Business Solutions, test lab, external service providers, call center and Sales Strategy
  • Market monitoring and internal process optimization
Jan 1998 - Dec 1999
2 years
Hamburg, Germany

Marketing Assistant

Olympus Optical (Europe) GmbH

  • Medical technology, 5,800 employees, €1.6 billion revenue. B2B division 'Flexible Medical Endoscopes'
  • Providing organizational support to product management
  • Preparing for and participating in trade shows and congresses, e.g. MEDICA
  • Managing mailings and marketing projects
  • Overseeing various agency collaborations
Jan 1996 - Dec 1998
3 years
Hamburg, Germany

Executive Assistant

Hans Trumpa Technical Building Components Sales

  • Sales of windows, doors, conservatories, shutters, awnings; GEWE sales partner, 3 employees
  • Advising customers by phone and in person in the showroom
  • Supervising and assigning service and sales field staff
  • Preparing commission statements for the sales team
  • Planning trade shows, handling complaints, accounting, controlling
Jan 1990 - Dec 1995
6 years
Hamburg, Germany

Executive Assistant

Baumgarten TV Film Production GmbH

  • Media/production of TV, cinema and radio spots, 9 employees
  • Supporting the setup of the newly founded company
  • Implementing accounting, defining standards and processes
  • Assisting the recording and production management
  • Estimating and executing productions for film and radio spots, including budgeting and casting through to broadcast readiness
Jan 1988 - Dec 1990
3 years
Hamburg, Germany

Team Assistant

Garrett Film GmbH

  • Media production of TV, cinema and broadcast spots, 10 employees
  • Reception duties, travel management, accounting, fee settlements
  • Preparation of calculations and correspondence
  • Assistance to recording and production management
Jan 1988 - Dec 1988
1 year
Hamburg, Germany

Administrative Clerk / Wholesale and Foreign Trade Clerk

Herbert Knoke (GmbH & Co.) KG

  • Import and export of wire products and screws, 9 employees

Summary

  • Over 35 years of experience in the areas of marketing/communication, PR, trade fair and event management, sales, key account management, consulting, project management, process optimization, change management, coaching & training
  • Experience as branch manager and managing director

Languages

German
Native
English
Advanced

Education

Oct 2015 - Present

AKAD University

Human Resources Management · Stuttgart, Germany

Oct 2004 - Present

IST Studieninstitut für Kommunikation

Diploma PR Specialist (IST) · Communication · Düsseldorf, Germany

Oct 2004 - Jun 2006

Hanseatische Verwaltungs- und Wirtschaftsakademie (VWA)

Marketing Communications Economist (VWA) · Business Administration · Hamburg, Germany

...and 3 more

Certifications & licenses

Prosci® Practitioner (ADKAR)

Tiba Business School GmbH

Certified Professional in Agile Team Facilitation (ICP-ATF)

ICAgile International Consortium for Agile

STRUCTOGRAM® Training System License

Deutsches STRUCTOGRAM®-Zentrum

Systemic Coach & Process Facilitator

DCV

Wholesale and Foreign Trade Clerk

IHK

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