Hillevi Lausten - Founder, Executive Consultant

Q: Where is Hillevi based?

Hillevi is based in Berlin, Germany and can operate in on-site , hybrid , and remote work models.

Q: What languages does Hillevi speak?

Hillevi speaks the following languages: German (Native), English (Advanced) .

Q: How many years of experience does Hillevi have?

Hillevi has at least 17 years of experience. During this time, Hillevi has worked in at least 5 different roles and for 5 different companies . The average length of individual experience is 3 years and 5 months . Note that Hillevi may not have shared all experience and actually has more experience.

Q: What is Hillevi's latest experience?

Hillevi's most recent position is Founder, Executive Consultant at LANEQUEST .

Q: What companies has Hillevi worked for in recent years?

In recent years, Hillevi has worked for LANEQUEST and DCMN GmbH .

Q: Which industries is Hillevi most experienced in?

Hillevi is most experienced in industries like Advertising , Information Technology (IT) , Media, and Entertainment and Publishing . Hillevi also has some experience in Professional Services and Tourism and Hospitality .

Q: Which business areas is Hillevi most experienced in?

Hillevi is most experienced in business areas like Marketing , Strategy and Planning , and Operations . Hillevi also has some experience in Human Resources (HR) .

Q: Which industries has Hillevi worked in recently?

Hillevi has recently worked in industries like Advertising , Media, Entertainment and Publishing , and Professional Services .

Q: Which business areas has Hillevi worked in recently?

Hillevi has recently worked in business areas like Strategy and Planning , Marketing , and Operations .

Recommended expert

Berlin, Germany

Experience

Apr 2023 - Present

2 years 11 months

Berlin, Germany

Founder, Executive Consultant

LANEQUEST

Partner with executive teams to align leadership, structure and performance during transformation and growth.
Design operating models and decision frameworks that connect data, people and business outcomes.
Facilitate leadership offsites and workshops that translate strategy into measurable progress and shared ownership.
Coach senior leaders to strengthen collaboration, decision-making and accountability in complex environments.
Guide mission, vision and values work as a foundation for culture and performance.
Co-created People First Leadership, a development program for responsible and human-centered leadership.
Lead business development activities including positioning, partnership building and proposal design.

Apr 2020 - Mar 2023

3 years

Berlin, Germany

Chief Operating Officer

DCMN GmbH

Led the company through its most successful year, managing a nine-figure P&L and operations across six markets.
Oversaw Marketing, Sales and Client Services (110+ people) and aligned them under one growth-focused structure.
Introduced data-driven frameworks for forecasting, KPI steering and cross-functional collaboration.
Strengthened commercial performance through portfolio strategy, pricing and business development.
Guided the organization through major transformation, linking leadership, structure and culture for sustainable growth.
Built senior leadership alignment and trust through clear governance and shared accountability.
Represented DCMN in strategic partnerships, client relationships and industry events.

May 2018 - Feb 2020

1 year 10 months

Berlin, Germany

Chief Marketing Officer

Flightright GmbH

Led European growth and marketing strategy across multiple markets.
Built and developed a 22-person team across performance, brand and communications.
Established KPI-driven performance frameworks to strengthen accountability and ROI focus.
Partnered with Product and Operations to improve conversion, customer experience and retention.
Supported leadership in talent development and internal communication to align teams during rapid growth.

Jun 2013 - Apr 2018

4 years 11 months

Hamburg, Germany

Head of Paid Marketing

Jimdo GmbH

Scaled international growth teams across European markets, managing multi-million-euro budgets.
Built and led a team of specialists across performance, analytics and creative disciplines.
Developed cross-channel strategies and reporting linking performance, brand and business outcomes.
Partnered with Product, BI and Creative to align acquisition, analytics and positioning.
Represented Jimdo at internal and industry events on performance, growth and leadership.

Jan 2009 - Nov 2014

5 years 11 months

PR & Social Media Consultant

Freelance, Havas and Edelman

Advised international clients on 360° communication and social media strategy.
Led cross-agency collaboration and coordinated multinational campaign rollouts.
Contributed to early social media integration.

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Advertising (9 years), Information Technology (5 years), Professional Services (3 years), Media and Entertainment (3 years), and Tourism (2 years).

Advertising

Information Technology

Professional Services

Media and Entertainment

Tourism

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Marketing (14 years), Strategy (7.5 years), Human Resources (3 years), and Operations (3 years).

Marketing

Strategy

Human Resources

Operations

Summary

I’m a business and transformation leader with a background as COO and advisor. I help organizations grow by connecting people, structure and performance. Over the past decade I’ve led teams through large-scale change combining strategic clarity with operational depth. I’ve managed a nine-figure P&L, guided international teams and supported executives through restructuring, growth and cultural alignment.

My work lies at the intersection of leadership, data and execution. I design operating models and decision frameworks that make performance transparent and scalable while keeping people engaged and accountable. This includes building consulting capabilities, aligning teams and helping organizations use data and technology in practice, not just in plans.

What drives me is creating environments where high performance and humanity belong together. I believe in leadership that builds trust, brings clarity and makes success measurable.

Skills

Business Transformation & Change
Leadership
Organizational Design
Consulting & Business Development
Performance & Growth Management
Leadership Development & Executive Coaching
Data-informed Decision Making
Culture Building
Operational Excellence & Scaling

Languages

German

Native

English

Advanced

Education

Oct 2002 - Jun 2008

University of Münster

Master of Arts · Communication Studies, Psychology, and Law · Münster, Germany

Profile

Created

November 2025

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Hillevi based?

Hillevi is based in Berlin, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Hillevi speak?

Hillevi speaks the following languages: German (Native), English (Advanced).

How many years of experience does Hillevi have?

Hillevi has at least 17 years of experience. During this time, Hillevi has worked in at least 5 different roles and for 5 different companies. The average length of individual experience is 3 years and 5 months. Note that Hillevi may not have shared all experience and actually has more experience.

What roles would Hillevi be best suited for?

Based on recent experience, Hillevi would be well-suited for roles such as: Founder, Executive Consultant, Chief Operating Officer, Chief Marketing Officer.

What is Hillevi's latest experience?

Hillevi's most recent position is Founder, Executive Consultant at LANEQUEST.

What companies has Hillevi worked for in recent years?

In recent years, Hillevi has worked for LANEQUEST and DCMN GmbH.

Which industries is Hillevi most experienced in?

Hillevi is most experienced in industries like Advertising, Information Technology (IT), Media, and Entertainment and Publishing. Hillevi also has some experience in Professional Services and Tourism and Hospitality.

Which business areas is Hillevi most experienced in?

Hillevi is most experienced in business areas like Marketing, Strategy and Planning, and Operations. Hillevi also has some experience in Human Resources (HR).

Which industries has Hillevi worked in recently?

Hillevi has recently worked in industries like Advertising, Media, Entertainment and Publishing, and Professional Services.

Which business areas has Hillevi worked in recently?

Hillevi has recently worked in business areas like Strategy and Planning, Marketing, and Operations.

What is Hillevi's education?

Hillevi holds a Master in Communication Studies, Psychology, and Law from University of Münster.

What is the availability of Hillevi?

Hillevi is immediately available part-time for suitable projects.

What is the rate of Hillevi?

Hillevi's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.