Julian Schönbeck

Startup Coach

Düsseldorf, Germany
Experience
Jan 2022 - Present
3 years 7 months
Heilbronn, Germany

Startup Coach

Campus Founders Heilbronn

Oct 2021 - Present
3 years 10 months

Senior Product Owner (interim)

OTTO

  • Product ownership for 10+ million emails daily
  • Implementation and roll-out of a CRM tool for newsletters and transactional emails
  • Optimizing ROI and customer experience through email and app push notifications
  • Designing, implementing, and rolling out new features for the marketplace and app
  • Leading an interdisciplinary team (developers, UX designers, analysts, project managers)
  • Coordination with business units, legal, data protection, and compliance
Jul 2021 - Sep 2021
3 months

Lead Product Owner (freelance)

Erwin Müller / Lusini

  • Building and marketing the restaurant portal 4yourguests.de
  • Responsible for the product backlog
  • Managing the external development team and UX design
Jul 2020 - Jan 2021
7 months
Mannheim, Germany

Product Manager (freelance)

Phoenix Pharmahandel

  • Concept for the corporate venture gesund.de
  • Project manager and product owner for the relaunch of the online shop for pharmacies
  • Coordination of the PAYBACK loyalty program for pharmacies
  • Leading an interdisciplinary team
  • Alignment with sales, marketing, and sales promotion
May 2020 - Jul 2020
3 months

Product and Marketing Manager (freelance)

Kurzarbeit-einfach.de / Urban Impact

  • Chatbot for digital application of short-time work benefits (on behalf of the federal government)
  • Stakeholder management: Federal Employment Agency
  • Managing PR agency and UX design agency
Apr 2016 - Jun 2019
3 years 3 months
Frankfurt, Germany

Product and Marketing Manager (freelance)

Deutsche Bank

  • Building a 30-person team and data-driven business model developer.db.com
  • Strategy, roll-out, and marketing
  • Leading and developing an interdisciplinary team
  • Product owner for the developer portal and API products
  • Coordinating external and internal stakeholders like procurement, legal, sales, and marketing
  • Business development with startups, SMEs, and international corporations
  • Selecting and managing agencies
Jan 2016 - Present
9 years 7 months

Member and Treasurer

Be!Fund Indien Förderverein e.V.

Nov 2014 - Mar 2016
1 year 5 months
Düsseldorf, Germany

Senior Strategy Consultant

IBM

  • Project work in banking and IT
  • Designing and moderating client workshops (design thinking)
  • Business development (creating studies, market analyses, and handling RFPs)
Dec 2011 - Sep 2014
2 years 10 months
Düsseldorf, Germany

Senior Strategic Planner

Ogilvy Public Relations

  • Clients: Coca-Cola, IKEA, Media Markt, Philips, etc.
  • Project management and strategy for ATL, digital, and social media campaigns
  • Concept development and briefing of creative teams
  • Presentations and workshops
Dec 2010 - Jun 2011
7 months
Frankfurt, Germany

Junior Strategic Communication Manager

JWT – J. Walter Thompson Germany

  • Client: Nestlé
  • Strategy and client consulting (TVC, social media)
  • Briefing creative teams
  • Competitor and target group analysis
  • Qualitative and quantitative market research (focus groups, online panels, etc.)
Oct 2009 - Nov 2010
1 year 2 months
Munich, Germany

Junior PR Consultant

Serviceplan Public Relations

  • Clients: BMW, Generali, Molkerei Müller
  • Social media concepts and content (blogs, Facebook, Twitter)
  • Press releases and corporate publishing
  • Crisis communication
Summary
  • 13 years of experience in product management, marketing, and consulting
  • Product Owner (SCRUM, KANBAN) with a strategic view for product vision and translating roadmap into a prioritized backlog
  • Experienced with structures, processes, and politics in international corporations and their spin-offs
  • Building, improving, and marketing online shops, marketplaces, and platforms
  • Recruiting, leading, and developing interdisciplinary teams on-site and remote
  • Budget responsibility and stakeholder management up to board level
  • Selecting and managing agencies and service providers
  • Affinity for numbers, tests, and analysis
  • Entrepreneurial mindset and decisiveness
  • Translating relevant problems into excellent solutions
  • Passionate team player with high initiative and assertiveness
  • Bridge builder between business and IT
Languages
German
Native
English
Advanced
Education
Feb 2008 - Jun 2008

Unitec Institute of Technology Auckland

Auckland, New Zealand

Oct 2006 - Jun 2009

International School of Management (ISM)

Bachelor of Arts · Business Communication · Dortmund, Germany

Oct 2003 - Jun 2006

Maximilianpark Hamm

Event Management Specialist · Hamm, Germany

Certifications & licenses

IBM Design Thinking Coach Certification

IBM

IBM SCRUM Master Certification

IBM

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