Recommended expert

Jan (Henrik) Rohleder

Senior Digital Consultant / Senior Project Manager

Jan Rohleder
Zürich, Switzerland

Experience

Oct 2022 - Present
3 years 4 months

Senior Digital Consultant / Senior Project Manager

Freelance

  • Strategic consultant for digital projects for Porsche International, Porsche Germany, and Porsche Lifestyle at Grabarz & Partner in Hamburg
  • Digital client lead for local brands at Inhalt & Form in Zurich
Oct 2021 - Oct 2022
1 year 1 month
Switzerland

Senior Customer Success Manager, Pitch Lead Manager

Namics, Merkle, a company of dentsu

  • Managed the international Siemens account as Program Manager and served as servant leader for six project managers
  • Acted as pitch lead consultant for numerous RFPs in Switzerland and Germany, winning projects such as the ADAC Online Sales Journey and the Siemens Energy platform website/DAM relaunch worth CHF 2 million.
Aug 2015 - Sep 2021
6 years 2 months
Switzerland

Executive Project Director, Project Director Digital

Jung von Matt / TECH AG

  • Successfully set up an independent subsidiary
  • Co-led a 12-person team and grew the team in 2021
  • Led client acquisition and new business negotiations
  • Achieved a positive result in the first fiscal year
  • Served as business analyst in agile Scrum projects (CKW.ch, Bauwerk.ch)
  • Relaunched platform projects: Bauwerk, Reka, CKW Self-Service Portal
  • Handled conceptual and operational management of integrated digital campaigns for Eichhof, Swiss Life, Migros Dachmarke, Raiffeisen Bank, Swiss Post, etc.
  • Ran customer journey and requirements workshops and implemented digital corporate platforms in an agile process
  • Delivered the largest platform projects as lead client contact and delivery manager for internal and external teams (IT, design, content, analytics)
  • Won the pitch for the relaunch of Reka.ch (value over CHF 1.2 million)
Feb 2014 - Jul 2015
1 year 6 months
Switzerland

Account Director Digital (Freelance Mandate)

Plan.Net Suisse

  • Led the rollout of new BMW dealer websites in Switzerland and trained 63 dealerships on the AEM CMS
  • Executed all national BMW launch and push digital campaigns
  • Coordinated digital campaigns for Swisscom and Café Royal (Delica), including an international launch campaign featuring Robbie Williams
May 2012 - Dec 2013
1 year 8 months
Germany

Senior Project Manager Online (Freelance Mandate)

BBDO Proximity

  • Relaunched the international smart.com website (Daimler)
  • Led a project team of up to nine in the specification phase and agile development (as Scrum Master)
  • Prepared the conceptual rollout of 150 dealer websites
Nov 2011 - Apr 2012
6 months
Germany

Senior Project Manager Online (Freelance Assignment)

pilot

  • Delivered touchscreen applications for Ottobock AG
  • Managed display campaigns for Yello Strom
Feb 2010 - Oct 2011
1 year 9 months
Germany

Senior Project Manager Digital

K2werk

  • Advised and supported all agency clients in online communication
  • Developed online concepts to support classic direct mail marketing (lever/insert extensions, shopping page rebrushes)
  • Managed brands: BMW Motorrad, Conergy, Euler-Hermes (Allianz), Hapag-Lloyd, Witt-Weiden.de (OTTO Group)
May 2009 - Jan 2010
9 months
Germany

Senior Project Manager Online

Freelance

  • Developed an eCommerce shop for OBI
  • Managed campaigns for Vodafone
  • Executed an international relaunch for NIVEA Haircare
Jan 2007 - Apr 2009
2 years 4 months
Germany

Project Manager Online

Elephant Seven / Pixelpark

  • Advised clients Allianz, Samsung and mobile.de
  • Implemented brand specials, banner campaigns, email marketing, SEM, e-learning, eCRM
Oct 2002 - Nov 2006
4 years 2 months
Germany

Account Manager Online

Rapp Collins / Neteye / FCB

  • Managed banner campaigns for Siemens Gigaset, DHL, Adobe, NIVEA
  • Executed newsletter marketing for IKEA Germany

Summary

  • Proven track record and extensive experience in leading complex digital web projects
  • Strong understanding of marketing and production implementation processes across all channels, including social, content, video, and marketing automation
  • Skilled in Agile (Scrum, Kanban) and Waterfall methods
  • 10 years of agile work (SM, Business Analyst, RE, UX)
  • Scrum Product Owner (certification planned for 06/2023)
  • Affinity for creative innovation (Design Thinking, customer journey analysis) and extensive experience evaluating creative solutions
  • Solution-oriented personality with hands-on mentality
  • Successfully led project teams from various disciplines in-house and nearshore (Eastern Europe)
  • Excellent moderation, structuring, and communication skills, goal orientation, and decision-making ability
  • Experience managing projects worth up to CHF 1 million

Skills

  • Extensive Experience With Open Source And Enterprise Cms (Neos, Typo3, Drupal, Adobe Aem, Django/python, Headless Cms, Wireframing Software, Email (E.g., Inxmail, Emarsys, Mailchimp), Jira, Confluence, Office 365, Power Bi, Miro, Sharepoint), And Cross-functional Experience In Html, Css, Js, Crm, Ecommerce Platforms, Analytics, And Google Web Designer

Languages

German
Native
English
Advanced

Education

Oct 1996 - Jun 2002

Technical University of Berlin

Diploma in Media Consulting · Media and Communication Science · Berlin, Germany

Oct 1986 - Jun 1995

Gymnasium Heessen

Matura · Hamm, Germany

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