Content migration, image and video uploads as part of a website relaunch in FirstSpirit CMS.
Worked in an agile Scrum team as a liaison with development.
Submitted bug reports in Confluence.
Created pages in collaboration with stakeholders.
Optimized content and edited images using Photoshop Elements.
Approved the final pages with corporate marketing and stakeholders.
Jun 2017 - Sep 2017
4 months
Munich, Germany
Digital Operations Offsite & CRM Sky Ticket – Interface Function
SKY Deutschland GmbH
Implemented online communication measures such as campaigns, direct mailings, and newsletters.
Created Sky Ticket newsletter briefs for Entertainment, Supersport, and Cinema, including content, subject lines, pre-headers, graphic selection, and link integration.
Used the EMARSYS tool (external service provider).
Conducted pre-tests for newsletters, campaigns, and landing pages.
Collected feedback from business departments and created correction briefs for EMARSYS.
Performed subject line testing and managed unsubscribes.
Nov 2016 - Mar 2017
5 months
Munich, Germany
Sales Process Management / Processes & Projects
SKY Deutschland GmbH
Interface to Marketing, IT and Atos (external service provider).
Initiated price and promotion requests in Siebel CRM.
Created functional specifications for system adjustments in Siebel CRM (Oracle).
Conducted functional tests and approved IT implementation.
Took responsibility for the go-live.
Managed promotions in Siebel PROD.
Issued test vouchers for Sky Ticket or Sky Online.
Nov 2016 - Jan 2017
3 months
Munich, Germany
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Anonymous client (Consulting – Pharma)
Maintained homepage content in TYPO3 (German and English) and updated new dates and reference clients.
Created newsletters via MailChimp: adjusted templates, selected and added appropriate images, triggered test and customer sends.
Created digital sales presentations for pharmaceutical companies.
Jul 2015 - Feb 2016
8 months
Munich, Germany
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QS2M
Developed company positioning and sales concept.
Telemarketing: selected companies and scheduled introductory meetings.
Participated in a public tender and delivered company presentation.
Sep 2013 - Jun 2015
1 year 10 months
Ellingen, Germany
Marketing & Sales
HP-T
Conceptualized, implemented and translated the company homepage into English.
Maintained WordPress CMS and content marketing (PR/blog).
Scheduled field sales appointments with potential prospects.