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Carsten Schürg

Interim Manager and Consultant / Head of Campaign and Project Management

Carsten Schürg
Münsing, Germany

Experience

Jun 2019 - Present
6 years 9 months
Münsing, Germany

Interim Manager and Consultant / Head of Campaign and Project Management

ISPO Group

  • Project management of the ISPO Munich future project
  • Management of marketing, social media and PR for ISPO Munich and Outdoor by ISPO
  • Project management of the Future Labs
Jan 2018 - Jun 2019
1 year 6 months
Pullach, Germany

Co-Founder and Managing Director

MyFitnessGutschein GmbH

  • Responsibility for business development, controlling and finance, IT, marketing and strategy
Jan 2017 - Dec 2017
1 year
Munich, Germany

Director of Marketing and Strategy

My Fitness Card GmbH

  • Responsibility for marketing and strategy in B2C and B2B, as well as developing investment models in the media sector
Oct 2009 - Nov 2016
7 years 2 months

Head of Marketing and PR

Sport Scheck GmbH

  • Personnel management and responsibility for over 50 employees organized in 5 departments
  • Strategic brand positioning and leadership of the Sport Scheck brand in the DACH region
  • Budget and media planning and control for offline and online channels with budget responsibility of over 50 million EUR
  • Management of the Sport Scheck customer club and CRM
  • Set up a 'House of Content', developed a social media strategy (Facebook, blog, Twitter, Instagram, etc.)
  • Spokesperson and moderator for various press conferences and events, including the opening gala of the Munich flagship store
May 2007 - Sep 2009
2 years 5 months
Munich, Germany

Managing Partner

Softmachine GmbH

  • Responsibility for business development, controlling and finance, IT, marketing and strategy
Nov 2001 - Apr 2007
5 years 6 months
Munich, Germany

Managing Partner

Serviceplan Vierte Werbeagentur GmbH

  • Responsible for managing client services (including Adler, AOK, BMW, DATEV, Expedia, Rodenstock, ZDF), business development, and financial management
Jan 1998 - Oct 2001
3 years 10 months
Munich, Germany

Deputy Managing Director / Account Director

Serviceplan Erste Werbeagentur GmbH

  • Responsible as key account lead for clients across automotive, online travel, food, media, IT & telecom, and fashion
Aug 1995 - Dec 1997
2 years 5 months
Darmstadt, Germany

Client Consultant

Gerrasch & Partner Werbeagentur

  • Consulting companies in financial services, automotive, media, IT, and energy
Heitersheim, Germany

Head of Business Unit

Kappus GmbH

  • Setting up marketing, e-commerce, social media, product development, and international expansion of the KAPPUS brand
  • P&L responsibility for KAPPUS's own brand
London, United Kingdom

Senior Vice President Germany

Kindred Ltd.

  • Responsible for market entry in Germany and acquiring brand partners

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Sport (14 years), Advertising (11.5 years), Retail (8.5 years), Information Technology (4 years), and Media and Entertainment (1 year).

Sport
Advertising
Retail
Information Technology
Media and Entertainment

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Marketing (22.5 years), Customer Service (12.5 years), Finance (9.5 years), Strategy (9 years), Project Management (6.5 years), and Information Technology (4 years).

Marketing
Customer Service
Finance
Strategy
Project Management
Information Technology

Summary

Many years of extensive experience in strategic corporate and brand management across different industries in both B2C and D2C

Marketing and sales specialist with broad leadership experience as managing director, department head and founder in agency, corporate and startup environments.

Solid know-how in brand and retail marketing as well as e-commerce across the full marketing and sales spectrum.

KPI/ROI-based budget and campaign management across all marketing channels with budget responsibility of over 50 million EUR.

Certified, systemic business coach and change manager with personnel responsibility for more than 50 employees.

Extensive network in the sports and fitness industry.

Languages

German
Native
English
Advanced
French
Advanced

Education

Oct 1990 - Jun 1995

Johann Wolfgang Goethe University Frankfurt

Diploma in Business Administration · Business Administration · Frankfurt am Main, Germany

Oct 1990 - Jun 1995

Johann Wolfgang Goethe University Frankfurt

Diploma in Political Science · Political Science · Frankfurt am Main, Germany

Certifications & licenses

Change Manager

Systemic Business Coach

European Coaching Association

Profile

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Last Update
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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Carsten based?

Carsten is based in Münsing, Germany.

What languages does Carsten speak?

Carsten speaks the following languages: German (Native), English (Advanced), French (Advanced).

How many years of experience does Carsten have?

Carsten has at least 30 years of experience. During this time, Carsten has worked in at least 7 different roles and for 8 different companies. The average length of individual experience is 4 years and 10 months. Note that Carsten may not have shared all experience and actually has more experience.

What roles would Carsten be best suited for?

Based on recent experience, Carsten would be well-suited for roles such as: Interim Manager and Consultant / Head of Campaign and Project Management, Co-Founder and Managing Director, Director of Marketing and Strategy.

What is Carsten's latest experience?

Carsten's most recent position is Interim Manager and Consultant / Head of Campaign and Project Management at ISPO Group.

What companies has Carsten worked for in recent years?

In recent years, Carsten has worked for ISPO Group.

Which industries is Carsten most experienced in?

Carsten is most experienced in industries like Sport and Recreation, Advertising, and Retail. Carsten also has some experience in Information Technology (IT), Media and Entertainment and Publishing.

Which business areas is Carsten most experienced in?

Carsten is most experienced in business areas like Marketing, Customer Service, and Finance. Carsten also has some experience in Strategy and Planning, Project Management, and Information Technology (IT).

Which industries has Carsten worked in recently?

Carsten has recently worked in industries like Sport and Recreation.

Which business areas has Carsten worked in recently?

Carsten has recently worked in business areas like Marketing and Project Management.

What is Carsten's education?

Carsten attended Johann Wolfgang Goethe University Frankfurt for Business Administration.

Does Carsten have any certificates?

Carsten has 2 certificates. These include: Change Manager and Systemic Business Coach.

What is the availability of Carsten?

Carsten is immediately available for suitable projects.

What is the rate of Carsten?

Carsten's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Carsten?

To hire Carsten, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1200
900
600
300
Market avg: 940-1100 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.