Simone Gunst - Digital Marketing & Sales Consultant

Q: Where is Simone based?

Simone is based in Munich, Germany and can operate in on-site , hybrid , and remote work models.

Q: What languages does Simone speak?

Simone speaks the following languages: German (Native), English (Advanced), French (Elementary) .

Q: How many years of experience does Simone have?

Simone has at least 19 years of experience. During this time, Simone has worked in at least 7 different roles and for 7 different companies . The average length of individual experience is 2 years and 5 months . Note that Simone may not have shared all experience and actually has more experience.

Q: What is Simone's latest experience?

Simone's most recent position is Digital Marketing & Sales Consultant at Independent Management Consultant .

Q: What companies has Simone worked for in recent years?

In recent years, Simone has worked for Independent Management Consultant .

Q: Which industries is Simone most experienced in?

Simone is most experienced in industries like Professional Services , Insurance , and Fashion and Apparel . Simone also has some experience in Telecommunication , Tourism and Hospitality , and Automotive .

Q: Which business areas is Simone most experienced in?

Simone is most experienced in business areas like Marketing , Sales , and Project Management . Simone also has some experience in Strategy and Planning , Business Intelligence , and Customer Service .

Q: Which industries has Simone worked in recently?

Simone has recently worked in industries like Professional Services .

Q: Which business areas has Simone worked in recently?

Simone has recently worked in business areas like Marketing , Project Management , and Sales .

Recommended expert

Munich, Germany

Experience

Aug 2019 - Present

6 years 7 months

Digital Marketing & Sales Consultant

Independent Management Consultant

Project management, PMO, digital strategy, go-to-market strategy, growth strategy, marketing management, communication planning
Implementation of digital marketing initiatives
Online sales, campaign management, performance marketing
Conversion rate optimization, CRM, customer retention

Jan 2016 - Jul 2019

3 years 7 months

Munich, Germany

Senior Manager Digital Sales

Allianz Germany AG

Cross-functional project management of seven sub-projects in digital sales/CRM for the launch of the new auto insurance
Responsible for achieving online sales KPIs; reporting to top management
Overall responsibility for online marketing strategy, including goal setting, product positioning, channel mix, budget allocation, implementation, and controlling
Lead of performance campaigns, including SEM, display, Facebook, native, remarketing, and content
Established affiliate marketing, managed an annual budget of €9 million

Jun 2013 - Oct 2015

2 years 5 months

Düsseldorf, Germany

Senior Manager Digital

E-Plus Group, Telefónica Germany

Launched the new prepaid brand 'WhatsApp SIM'
Responsible for and building all eCommerce activities, including SEA, performance marketing, affiliate, email, social media, website design, and content
Conversion rate optimization, TV and radio ads
Team leadership, budget responsibility of €5 million; coordination of 6 agencies

Jun 2011 - May 2013

2 years

Düsseldorf, Germany

Senior Strategy Consultant

Batten & Company

Strategy projects for brand positioning, go-to-market strategy, and growth strategies
Marketing management, marketing ROI, communication planning
Customer insights, customer experience management
Performance management, customer retention and win-back

Sep 2010 - Apr 2011

8 months

Stuttgart, Germany

MBA Thesis & Internship

Daimler AG Mercedes-Benz Vans

Analysis and co-development of the strategic market positioning of the new Mercedes Citan model series

Mar 2007 - Jul 2009

2 years 5 months

Paris, France

Marketing & Sales Manager Europe

Color Image Apparel Inc.

Co-responsibility for a $10 million B2B business unit
Management of Europe-wide sales and marketing activities
Increased sales by 25%
Acquired one of Europe’s largest volume wholesalers with annual revenue of €1 million

Mar 2006 - Nov 2006

9 months

Los Angeles, United States

US Sales Representative

Color Image Apparel Inc.

Managed B2B key accounts
Conducted product training
Developed and expanded sales initiatives

Sep 2002 - Sep 2003

1 year 1 month

Work & Travel

Stayed in Australia, New Zealand and the Fiji Islands

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Professional Services (8.5 years), Insurance (3.5 years), Fashion (3 years), Telecommunication (2.5 years), Tourism (1 year), and Automotive (0.5 years).

Professional Services

Insurance

Fashion

Telecommunication

Tourism

Automotive

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Marketing (17.5 years), Sales (13 years), Project Management (10 years), Strategy (2.5 years), Business Intelligence (2 years), and Customer Service (1 year).

Marketing

Sales

Project Management

Strategy

Business Intelligence

Customer Service

Summary

17+ years of international experience in strategy, marketing & sales and project management.

Since 2013, I've worked in online marketing and digital sales. During this time, I significantly increased revenue for both new and established brands by defining digital strategy, connecting new digital sales channels, and building high-performing online campaigns.

In my view, a good digital strategy is data-driven and customer-centric, constantly adapting to customer needs to meet the growing need for autonomy among digital users. Therefore, my top goal is to create an excellent customer experience to increase conversion rates at all relevant touchpoints.

With a positive and open mindset, I love taking action. Challenging and complex tasks motivate me to get the best results for my clients. My strengths are goal orientation, structured approach, and strong execution.

Skills

Ms Office: Word, Powerpoint, Excel
Web: Google Analytics, Adwords, Webtrends, Econda, Jira
Digital Marketing Diploma
Scrum, Agile Methods From Project Work
Sports: Tennis, Padel, Yoga
Interests: Health, Nutrition

Languages

German

Native

English

Advanced

French

Elementary

Education

Sep 2009 - Apr 2011

International Institute of Management

Master in Business Administration, MBA · Business Administration · Las Vegas, United States · Grade Point Average 3.71 out of 4.0

Mar 2004 - Feb 2007

University of Applied Sciences

Bachelor of Engineering in Textile Management & Technology · Textile Management & Technology · Reutlingen, Germany · very good (1.5)

Sep 1999 - Jul 2002

Wessenberg Economics High School

Konstanz, Germany

Profile

Created

June 2025

Last Update

October 2025

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Simone based?

Simone is based in Munich, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Simone speak?

Simone speaks the following languages: German (Native), English (Advanced), French (Elementary).

How many years of experience does Simone have?

Simone has at least 19 years of experience. During this time, Simone has worked in at least 7 different roles and for 7 different companies. The average length of individual experience is 2 years and 5 months. Note that Simone may not have shared all experience and actually has more experience.

What roles would Simone be best suited for?

Based on recent experience, Simone would be well-suited for roles such as: Digital Marketing & Sales Consultant, Senior Manager Digital Sales, Senior Manager Digital.

What is Simone's latest experience?

Simone's most recent position is Digital Marketing & Sales Consultant at Independent Management Consultant.

What companies has Simone worked for in recent years?

In recent years, Simone has worked for Independent Management Consultant.

Which industries is Simone most experienced in?

Simone is most experienced in industries like Professional Services, Insurance, and Fashion and Apparel. Simone also has some experience in Telecommunication, Tourism and Hospitality, and Automotive.

Which business areas is Simone most experienced in?

Simone is most experienced in business areas like Marketing, Sales, and Project Management. Simone also has some experience in Strategy and Planning, Business Intelligence, and Customer Service.

Which industries has Simone worked in recently?

Simone has recently worked in industries like Professional Services.

Which business areas has Simone worked in recently?

Simone has recently worked in business areas like Marketing, Project Management, and Sales.

What is Simone's education?

Simone holds a Master in Business Administration from International Institute of Management and a Bachelor in Textile Management & Technology from University of Applied Sciences.

What is the availability of Simone?

Simone is immediately available full-time for suitable projects.

What is the rate of Simone?

Simone's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.